Japanese designer Oki Sato on his playful approach to design | Braun | British GQ

Ever wondered how designers create those simple yet captivating products? Dive into the playful world of Japanese designer Oki Sato, the mastermind behind Nendo, as he shares his unique approach to design and offers some fantastic advice for aspiring creatives! You'll pick up on advanced vocabulary related to product design and gain insights into simplicity and sustainable practices.