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  • Nowadays people have all kinds of products and goods to fulfill their needs, from the most basic to the most sophisticated.

  • In recent years, it has become necessary to study how we consume products and how this behavior affects the environment and society.

  • Society's current economic model is linear.

  • Extraction of raw materials, manufacturing and production, distribution, purchase, consumption, and finally disposal.

  • During the first phase of the process, natural resources are extracted to obtain raw materials, products, or energy.

  • Many of these resources are non-renewable or regenerate very slowly.

  • During production, harmful chemicals are used in the process to facilitate and increase production.

  • Production is offshored to developing countries, which often have very lax regulations.

  • Polluting or toxic by-products are generated.

  • Massive extraction and production may even interfere with nature's cycles.

  • There is a dual problem in the product distribution and purchase phase.

  • Many times, a product's price does not reflect its true environmental or social costs, such as the effects of pollution or cheap labor, which affect people's health and living standards.

  • Moreover, the growth is based on planned obsolescence, that is, on having to repeatedly buy the same product, which has an ever shorter useful life.

  • In the end, most products are thrown away.

  • The volume of waste production has doubled in the last 30 years, and managing it is a real problem.

  • This consumption model is not sustainable in the long run.

  • The solution lies in a transformation of the economy driven by governments, companies, and citizens.

  • Governments must encourage responsible production and legislate, so that companies produce in an environmentally-friendly way and take responsibility for their externalities.

  • Consumers must demand responsible products and make informed decisions while shopping.

  • Companies must design products responsibly and replace the linear production model with a circular one, in which obsolete products are repaired and reused.

  • A lot of people are already working to achieve a circular economy.

  • But, it is necessary to keep on innovating in order to create a more sustainable planet.

Nowadays people have all kinds of products and goods to fulfill their needs, from the most basic to the most sophisticated.

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