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  • One of the first real job that I ever had was doing door-to-door sales.

  • The pay was strictly commission so it was entirely possible to spend 60 hours working in a week just to make a grand total of nothing, not a dime.

  • Now luckily for me the training that they provided was rather exceptional.

  • And one particular concept has continued to stay with me till this very day.

  • A concept so powerful that it has brought me massive success in all areas of my life.

  • The law of averages.

  • Now to understand this law and what it has to do with you, let me paint a picture of what exactly my job entitled.

  • I sold telecommunication services, think TV internet and home phone.

  • I would spend the majority of my day knocking on doors looking for potential buyers.

  • There were three categories of people that I would meet throughout the day.

  • The first was the most common they were the hard-nosed customers they loved their current provider.

  • They had no issues with them and they did not want to hear your pitch.

  • They're the same ones to chase you off their porch with their surprisingly large collection of Pitbulls. True story by the way.

  • Now only the best of the best salesman could get them to buy.

  • And even then the rate of success would be extremely low.

  • These guys made up about eighty percent of all consumers.

  • Next up, were the medium difficulty consumer.

  • They were much less common than the hard consumers and they made up about ten percent of the consumer base.

  • They were indifferent about their provider.

  • They didn't love them at the same time they didn't really hate them either.

  • There would always be one or two things that they wish could be improved upon but for the most part they weren't really looking to buy.

  • However they were willing to listen.

  • The best of salesmen could close a decent amount of these guys while the moderately good salesman could also grab a couple.

  • But if you are new to the game you'd have a pretty hard time making the sale.

  • And finally there were the easy consumers, they were extremely rare.

  • But they were straight out buyers they were already having issues with their providers.

  • And were considering on changing but never really got around to it.

  • If you as a salesperson were to find these people no matter how bad of a salesperson you were, you basically had a sale.

  • All you had to do was not screw up the paperwork and the chances of finding these was about 1/100.

  • Now the law of averages states that the likelihood of certain events evens out if the frequency is increased.

  • Which meant that if I spent an entire day bumping into only hard-nosed consumers, I was not to get discouraged.

  • Because if I kept on knocking I would eventually bump into an easy consumer and this was very often (that's) not the case.

  • There's even one particular day which I remember extremely vividly, I had just finished training.

  • And I was finally out on the field on my own.

  • I was in this humongous apartment complex with about 15 floors and over 300 doors.

  • I spent 10 hours that day knocking on doors getting yelled at left and right.

  • In my head I was thinking law of averages my ass.

  • It's all about the territory and the price of the product and the weather outside.

  • You know what I'm gonna prove them wrong.

  • I'm gonna finish knocking on all the doors and I'm going to show them that the law of averages is a hoax.

  • And when I got to the very bottom of this 15 floor complex the last three doors, guess what?

  • Were all easy customers back-to-back they were practically begging to be switched over.

  • I remember going home that day baffled by the power of the law of averages.

  • And over the years working there it only became more and more ingrained into my mindset.

  • Now what does the law of averages have to do with you. you don't do sales.

  • Well, no matter what your goal is you're gonna bump into a large majority of hard rejections.

  • A couple of indifferent rejections ones that if you are skilled enough you can win over.

  • And once in a blue moon you're going to bump it some opportunities that are literally just waiting for you to show up at their doorsteps.

  • Whether it be in regards to your dating life getting a job or even getting recognition for your creative work.

  • The large majority of people are going to reject you.

  • What you have to keep in mind is the more times you take action the more times you get rejected the closer you are to finding those who are excited to actually work with you.

  • So if you want a girlfriend, you gotta go out there and approach more women.

  • If you want to get a decent job all you have to do is apply to more places.

  • And if you want to get recognized for whatever creative expression that you tinker in.

  • All you gotta do is keep on creating.

  • Now don't worry if you bump into a wall of rejections early on because that's how the game works.

  • You're supposed to get rejected.

  • Life is all a numbers game and the odds are never going to be in your favor.

  • But if you keep playing you're gonna win and that my friend is the law of averages.

One of the first real job that I ever had was doing door-to-door sales.

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B1 US bump knocking nosed consumer salesperson salesman

Law Of Averages - How To Be Successful In Anything You Do

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    jasmine posted on 2019/05/08
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