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  • - It's Long Long Man dude.

  • - (FBE) Can you give us your best impression

  • of the Long Long Man?

  • - ♪ (saxophone) ♪

  • ♪ (dramatic intro) ♪

  • - (FBE) So today, we are going to be showing you

  • some Japanese commercials. - Yeah, baby.

  • - I love this.

  • - Oh man. - These are good.

  • - Those can get weird.

  • - (FBE) So, we've shown Japanese commercials

  • to YouTubers in the past, but this time,

  • we are actually going to be showing you a series

  • of commercials that all advertise the same product.

  • - Okay. - I'm excited.

  • - An internal lore, as it were.

  • - Nobody does commercials better than Japan.

  • - Best commercials in the world. - I'm very excited.

  • - (speaking Japanese)

  • - (narrator) Long Long Man!

  • - Oh, Long Long Man.

  • - I'm so confused.

  • - Oh my God.

  • - Oh, look at that tear.

  • - What did I just watch?

  • - She has that short gummy and he got that long gummy.

  • - Long Long Man. - Wow.

  • - I like... - They're talking about

  • gummies here?

  • - Did anybody else pick up on the innuendo in that commercial,

  • or is it just me?

  • - (speaking Japanese)

  • - "You like long things."

  • - The heck?

  • - Oh, Long Long Man.

  • - I mean, this is obviously wiener jokes.

  • - Ah, look at how long that is.

  • - Wow.

  • - I can't comprehend what I just watched.

  • - That's what I'm gonna say every time I get out

  • of the shower now. Long Long Man!

  • - (speaking Japanese)

  • - Oh, it's Long Long Man. - Oh no.

  • - It's this guy again. This guy's trouble, man.

  • Stay away from him.

  • - Oh no. That was symbolism

  • for her breaking up. - Yep, the chain broke.

  • - Oh man. She really wants that

  • long one, honey.

  • - Oh no, oh no. - Oh man.

  • - Each commercial kind of gets a little weirder and weirder.

  • - The storytelling is good. If I saw this on TV,

  • I would want to share it with everyone.

  • - Oh wow.

  • - Oh my God.

  • - Oh no, he's showing her how to do it.

  • Oh dear.

  • - What?

  • - What?

  • - Oh my God.

  • - Oh my gosh.

  • - This guy's trouble. I'm telling you.

  • - It's so sexual. I don't know what

  • to do with myself.

  • - This is great campaign. - I am so invested

  • in the story of the Long Long Man. - Right?

  • Will they, won't they?

  • - (speaking Japanese)

  • - It's her boyfriend, right?

  • - Uh oh. The confrontation.

  • - Long Long Man's inside.

  • - His longness is in the bed! - Oh my gosh.

  • - (gasps)

  • - Oh.

  • - She's a cheating woman.

  • - No. - Oh no.

  • - That is so stupid. - I don't know,

  • I actually wanna know what's gonna happen next.

  • - Can we just play the next one? This is--

  • I need to know.

  • - Oh, he's trying to stretch it out.

  • - I feel bad for the guy. - He feels so inadequate.

  • Poor guy.

  • - (gasps) - Oh no.

  • - She's gonna die? - Why is she dying?

  • - Whenever I look at long things, I feel assured.

  • Yes.

  • - Long Long Man, save her.

  • - She doesn't have that long to live.

  • So that's why she's attracted to long things.

  • - I'm just connecting that candy to death now.

  • - It makes you reflect on the mortality of our own life.

  • That's deep.

  • - What happens next? I wanna know what happens next.

  • - (speaking Japanese)

  • - Oh, she's got a lot.

  • - Oh, she knows how to do it.

  • - You could have one long man, or you could have a bunch

  • of short, short men.

  • - Is this a story of redemption? - It is.

  • - No way. - It's showing you that

  • short gummies can be just as good as a long gummy.

  • - They've been suggesting this whole time,

  • that these are wieners and if they're now saying

  • you can stack wieners to make it the size you want,

  • that is not a good suggestion.

  • - Flash mob?

  • - Call it off, call it off.

  • - Why is he just shouting in her face?

  • - What? His ear--

  • - Long Long Man's in the bunny costume?

  • - Storytelling, it's getting weird now.

  • - There was a lot going on in that.

  • - She just can't stop thinking of the Long Long Man,

  • so she hasn't seen the real Long Long Man in a while

  • and now everything she sees-- - Where is the Long Long Man?

  • - Where's the Long Long Man? - Dude.

  • - I bet you he killed him.

  • - Long seatbelt. - Okay, now the seatbelt?

  • - Is it the Long Long Man? - Where is he, though?

  • Where is he? - There he is!

  • He's back.

  • - It's the Long Long Man dude!

  • - She's hallucinating. - Yeah, she's just seeing

  • stuff now.

  • - If you're starting to have these hallucinations

  • every time you see something long, like a seatbelt,

  • you're flipping out all the time.

  • - She got married.

  • - Oh, a stretch limo.

  • - My God. - This is gonna be stuck

  • in my head all day. - Yeah, me too.

  • - I like the way he seductively tears the gummy.

  • - Oh, and he comes out tearing, oh wow.

  • - So long.

  • - She's so excited. Ooh, and his cape is long.

  • - He stopped the marriage.

  • - Do you really want to try this gummy at this point?

  • - Yes. - 'Cause I definitely do.

  • - (speaking Japanese)

  • - Yes! You got shut down.

  • - Oh no, what?

  • - What is this twist?

  • - Okay, so he's been after the dude the whole time.

  • - Ah.

  • - (gasps) - Oh.

  • - Plot twist.

  • - Oh my God. He was the rabbit?

  • - He was the rabbit.

  • - Yes, queen! Touch it, go ahead.

  • - Yeah, dude. - I don't mind one bit.

  • - That's what you get, Chi-chan.

  • That's what you get.

  • - Slow clap. That was so good.

  • - That was crazy though, man. I've never seen an arc

  • like that in the candy world. - I'ma say ad campaign of the year.

  • I loved it.

  • - (FBE) So, those were all commercials for

  • Sakeru gummy candy. - Uh huh.

  • - I wanna try it. It made me wanna try it.

  • - (FBE) The commercial was split into eleven different parts

  • and followed the story of Tooru-san,

  • who prefers the smaller bite sized candy

  • and his girlfriend Chi-chan, who struggles to suppress

  • her desire for the long candy. - Yeah, she does.

  • - I mean, as we all do.

  • - (FBE) So, what do you think about the story

  • that these commercials presented? - I loved this for so many reasons,

  • because nobody likes sitting through commercials.

  • Nobody. So, the fact that they're

  • so creative and made a storyline out of it is genius.

  • - It's smart to have those all come together at the end

  • into this whole plot twist.

  • - It was great. I thought it was super compelling.

  • I was invested from the get-go. - Absolutely.

  • - I really felt bad for short guy.