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  • Hi, my name is Trudi Tapscott, and I'm going to explain to you the difference between commercial

  • modeling and editorial modeling. They actually really identify different types of clients,

  • not different types of models. In our industry, the terms have been very interchangeable for

  • years. So it's actually evolved that somebody will refer to you as a model as more commercial

  • or more editorial.

  • The confusing part about that is that then you think you're only one thing. So as a model,

  • you need to take it with just a little bit of a grain of salt because it is someone's

  • vision of you. They're sort of categorizing you.

  • The real difference in the term is commercial modeling is if you're modeling for a brand

  • like Diet Coke, or McDonald's, or the department store, or like Walgreens, or something that

  • is more sort of common in a way, they're looking for the girl next door who doesn't look anything

  • too distinctively different. She could be anybody. Kool-Aid, all sorts of things, orange

  • juice, whatever.

  • Editorial relates really to fashion. That is the girl who specifically has a body line

  • that is specific. She's only selling clothes or cosmetics.

  • Editorial is the term that actually refers to the inside pages of a magazine. When you

  • shoot for that magazine, you get a tear sheet, which is tearing out the magazine page. That's

  • editorial, the inside where there's no writing. It's just the most beautiful pictures in a

  • magazine. That's editorial. That's what creates your image. That's what everybody wants. For

  • fashion models in editorial, it goes hand in hand. That's exactly what it is.

  • Commercial and commercial modeling is a little bit different. The terms are very interchangeable

  • when you're identifying someone. You could be more cheerleader looking, more all-American

  • looking. Those are terms that fall under sort of the commercial kind of girl. Fashion, editorial,

  • something a little bit distinctively different. It doesn't look like the average person. That's

  • kind of the difference between the two.

Hi, my name is Trudi Tapscott, and I'm going to explain to you the difference between commercial

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