Ignoratio elenchi, also known as irrelevant  conclusion or missing the point, is a logical  

fallacy where an argument that is supposed  to address a particular question or issue,  

instead, presents an argument for  or against a different question.

This diversion tactic leads to a  conclusion that doesn't follow from  

the premises or arguments provided and  is not relevant to the issue at hand.

Everyday Example:

A town hall meeting is discussing the  introduction of a new public health measure.

When someone raises a concern about  the measure's cost-effectiveness,  

the response from a panelist is a detailed  explanation of the importance of health itself,  

rather than addressing the specific  issue of the measure's economic impact.

The response, emphasizing the value of health, is  not relevant to the initial concern about cost.