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  • - Many recruiters when they get objections,

  • they view them as a barrier to success.

  • In fact, hiring authorities have shared

  • with me over and over again

  • that they know the two or three objections

  • to give to recruiters to just get them to hang up.

  • And so you got to understand

  • that when they're giving you an objection,

  • they really want to know how much you believe

  • in what you're doing.

  • An objection is a buying sign.

  • It's a request for more information.

  • And as a recruiter, you have to understand something.

  • You can't just be good at overcoming objections.

  • This is a skillset that you must become great at

  • because overcoming objections is really critical

  • to your success.

  • What I want to do is give you some ideas today

  • that you can easily implement

  • that basically are going to have you welcome objections

  • versus dread them.

  • Now, in order to overcome objections effectively,

  • it makes it much easier when you realize

  • there are only four kinds of objections,

  • and those are service, postponement, price, and personal.

  • And what I want to do now is I want to give you examples

  • of all these objections

  • and I'm going to give you an example

  • for each objection for the hiring authority,

  • as well as the candidate.

  • So let's start out with a service objection example.

  • A hiring authority could easily say,

  • "I don't need your help.

  • I can fill this job on my own.

  • I don't want to take the time

  • of seeing all the candidates you have.

  • I can just do a better job."

  • The way to effectively overcome that is,

  • "But what I can do is save you time and money.

  • And understand something, we'll interview many candidates.

  • We're not going to waste your time interviewing anybody.

  • That's my job.

  • Let me interview all the people

  • that have the skills and stability

  • and experience you're looking for.

  • I'm only going to present the finalist.

  • When I call you and present somebody to you,

  • they can do the job.

  • Now we have to see if the two of you click

  • and if they fit in with the company culture of our company,

  • as well as your department."

  • Now, a candidate objection could be,

  • "I'd rather submit my resume directly to the person

  • who would be my boss.

  • Why do I need you to submit my resume?

  • I want to work with the boss."

  • Now, a response to the candidate could be,

  • "We have many different positions available

  • in our company right now.

  • I need to determine what is most important to you.

  • You may send your resume to the wrong person.

  • They could look at it and say, 'This person is not a fit.'

  • I have the knowledge of every position

  • that our company has posted right now,

  • as well as some jobs that are not posted.

  • And so once I know what is most important to you,

  • then I will only present you with the best positions,

  • and I'll make sure that your resume gets in the hand

  • of the right hiring authority."

  • The second type of objection

  • I want to give you an example of are postponement objections.

  • So what type of postponement objection might you get

  • from a hiring authority?

  • The most common is, "I don't have time to interview.

  • I'm too busy.

  • I just don't have time for this.

  • I don't even know if I'm going to fill the job.

  • I just am too busy."

  • And your response can be,

  • "Well, the initial interviews will be done by HR.

  • We're only going to send you people

  • when it's most convenient for you.

  • And what I have to ask you

  • is what is your target date to fill?"

  • Because see, remember in recruiting, timing is everything.

  • And if they truly are too busy,

  • if they're traveling and don't have time to interview,

  • you have to know that.

  • But in order to get a target date,

  • ask them an additional question.

  • "What problem is this opening causing you

  • or your department?"

  • See, if there is no problem, if there is no challenge,

  • if they've got another employee covering the job,

  • they're going to save that salary for awhile.

  • But if I'm a hiring authority

  • and I have somebody doing two jobs,

  • and now they're threatening to quit."

  • "I'm doing the jobs of two people,

  • I'm not going to do that much longer."

  • Now that target date is going to get much more valid

  • because I know I've got somebody on the verge of quitting.

  • So when they're trying to postpone,

  • you've got to know what is that target day to fill in?

  • What problem exists as a result of the job being open?

  • No problem, no urgency.

  • If there is a problem,

  • this is where you want to put your time

  • and show the hiring authority

  • why they need to use you now.

  • Now let's go to the candidate side

  • of this postponement objection.

  • Often they'll just say, "Send me the specs.

  • Send me the job that you're representing,

  • and I'll decide if it's something I want to look at or not."

  • Your response has to be,

  • "We have numerous positions.

  • I'm not sure what's most important to you.

  • I'm not going to assume for a minute

  • that what your resume shows me is what you've done

  • and what you're currently doing.

  • It doesn't show me what you want to do next.

  • See, I'd like to become your lifetime talent agent.

  • I'd love to help you get

  • to where you want to be in five years,

  • but I don't know what position

  • is going to lead you up to that.

  • So once I find out what's most important to you,

  • then we'll know what job to key in on,

  • rather than just sending you specs."

  • Now let's go to price objection examples,

  • which is a third type of objection.

  • A hiring authority could say, "You know what?

  • I'm not going to use you

  • because every candidate you present to me

  • is at the top of our salary range.

  • And quite frankly, I can do better on my own.

  • I can find people that aren't making as much money."

  • Your response to this hiring authority could be,

  • "You know what I need to determine?

  • I need to determine what you prefer to offer."

  • Often hiring authorities will give a recruiter a range,

  • like, "I want to pay 80 to 110."

  • And so you're going to present candidates

  • in that whole range,

  • but often the best candidates for the job are the ones

  • that are higher paid.

  • So that's the reason that often you're going to present people

  • at the top of the salary level.

  • It's important to research

  • and find out what the past employee in that job was earning,

  • because it's very rare

  • that a hiring authority is going to want to offer a new person

  • more than the person that left the job,

  • unless there's added responsibility,

  • or maybe that person's been in the job for 15 or 20 years

  • so they're not making a competitive salary.

  • When you stay with the company longer than 10 years,

  • 15 years, you're making less money

  • than if you would change your job every 2 or 3 years,

  • because with every change, your money escalates.

  • So if they gave you that range,

  • what you have to say to your hiring authorities,

  • "Just tell me what you prefer to offer.

  • Rather than giving me a range of 80 to 110,

  • where do you really want us to focus?"

  • And they might say 90.

  • See, that's a much different recruit on your part

  • than if you think the salary goes up to 110.

  • And you and I both know

  • that money causes many offers to be denied,

  • and that's why we have to know upfront,

  • what does this hiring authority really want to offer?

  • Now, a candidate can say to you,

  • "I'm a great negotiator,

  • and I want to negotiate my own salary.

  • In fact, I think I can negotiate a higher salary

  • for myself than you can."

  • Your response has to be, "I know the salary ranges.

  • I can get you the best offer.

  • I know what they're willing to pay.

  • And once I know what's most important to you,

  • I'm not going to walk away from an opportunity

  • for a few cents an hour if I know it answers everything else

  • that's important to you.

  • So I'm going to get you the best offer possible.

  • And understand something, I know these hiring authorities.

  • I work with them all the time.

  • I'm an in-house recruiter.

  • These are people that I know.

  • I also know what they want to pay.

  • And so I'm not going to waste your time.

  • You might have a higher salary level

  • and they could disqualify you from even being considered

  • to a job that answers everything you're looking for

  • in your next career move."

  • Let's move lastly to personal objections,

  • and these are the toughest, because again,

  • these are directed at you or what you've done.

  • A hiring authority can say,

  • "You didn't fill my last two requisitions.

  • Why should I use you? You're not giving me results.

  • I feel you're a waste of my time."

  • Your response could be,

  • "Well, the last time we worked on requisitions,

  • you were very close to a hire.

  • We got into the end of the recruit.

  • Now we're in at the beginning.

  • And once I know exactly what's most important to you,

  • we will provide you with results.

  • We're going to focus on this.

  • Your requisitions are going to become a priority.

  • And if I run into any problems at all surfacing talent,

  • I'm going to give you an update every Friday

  • on everybody we've interviewed,

  • what we're finding in the marketplace

  • so that you've got feedback

  • that can help me fine tune my search efforts.

  • You got to show them...

  • Remember, all hiring authorities

  • and candidates care about is, "What's in it for me?

  • How does what you do benefit me?

  • 'Cause if I think I can do it better myself, I'm going to."

  • So you've got to let them know

  • that I'm committing to you,

  • that I'm going to provide you with results.

  • On the candidate side, and this is a tough one,

  • because there's many good candidates

  • who'd applied to your company,

  • and they ended up in this deep, dark hole,

  • especially if they apply it on a job board.

  • They just never heard from anybody.

  • So one objection could be,

  • "You know what, I applied before

  • and I didn't even get the courtesy of a phone call.

  • I mean, nobody responded to me.

  • Why in the world should I apply again

  • after the way I was treated?"

  • Your response should be, "But I have opportunities

  • that match exactly what your resume is telling me

  • you're looking for next.

  • I want to clarify what's most important to you.

  • I want to make sure

  • that I totally understand what you're doing.

  • I won't waste your call.

  • And I hope that the experience

  • that you have working with me right now

  • is really going to change your opinion

  • of how we interact with people

  • that are looking for their next career move.

  • I apologize that you didn't get a phone call.

  • I'd love to be the person that changes your opinion of us."

  • You have to apologize,

  • but then you have to show them what's in it for them.

  • "I have opportunities that match your credentials.

  • Let's find out what's most important to you."

  • The first time you get an objection,

  • it's a learning experience.

  • And you're going to get many different objections

  • throughout your recruiting career.

  • Some are seasonal, like in the summertime,

  • an individual might say,

  • "I don't want to make a change

  • because I have a vacation planned."

  • Toward the end of the year,

  • people don't want to change

  • because they're waiting on a holiday bonus.

  • Or in many instances,

  • if they work one day into the New Year,

  • they qualify for that year's vacation,

  • so they don't want to make a change

  • until they qualify for the vacation.

  • They may have a pension fund that's vested in 10 years

  • and they're in year 9 1/2.

  • So you have to really listen to these objections.

  • When you treat objections as buying signs

  • and request for more information, you're going to realize

  • that this is going to make you more successful

  • because your conversations are going to continue

  • with both the hiring authorities and the candidates.

  • So you're going to welcome and not dread them

  • when you realize that this is going to help you succeed.

  • This is going to make you a better recruiter.

  • This is going to help you fill more opportunities

  • with qualified candidates.

  • (upbeat music)

(light music)

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