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  • Julian: Cute smile. Crazy hair, alright I dig it. Bunny ears is going to be a no. You

  • want to let me know when we're rolling? [off camera]: We're rolling!

  • Julian: Oh, sorry I didn't realize, I wasn't on Tinder or anything. Okay you got me, I

  • lied, I was on Tinder. Oh what's Tinder? Well, it's this relatively new dating app that's altering

  • the way millions of people date. And each week it's user base balloons by fifteen percent,

  • faster than any dating app in history! So why is it so addictive? Well it's the game

  • of love with the pressure taken out. It increases your odds of meeting someone while lowering

  • the stakes if you fail. See, by reframing romance into quite literally a game, you fundamentally

  • changed how we engage in it. Let me explain, 80% of the time people spend playing video

  • games, they are failing at it. So why do you still go on playing for hours on end? Simple,

  • because you know you have a shot at winning. It's called "urgent optimism", which Jane

  • McGonigal defines as extreme self-motivation. The desire to act immediately to tackle an

  • obstacle combined with the belief that we have a reasonable hope of success. That is

  • the exact opposite of how we tend to approach our love lives! So, does turning dating into

  • a game really make us more optimistic about it. To find out, we set up an experiment.

  • We gathered a selection of subjects who claimed to be pessimistic about their love life.

  • P1: I'm mingling, but not like aggressively mingling.

  • Julian: We gave them a test that measured their optimism about dating.

  • P2: I'm always optimistic about my future love life, no.

  • Julian: Then we had them download the app, set up a profile, and use it for 15 minutes.

  • P2: This guy is at a party with two babes and a gold chain and he's 19 years old. I'm

  • going to say no right now! P1: He just has pictures with celebrities.

  • It's like "I'm not that cool but look at the cool people I hang out with."

  • P3: This one has a very muscly back it's just pure back.

  • P1: This guy looks too serious and he's at the Grammys. He's too hipster.

  • P4: Why would she have the definition of rice in her profile, it's not very attractive.

  • P1: This guy is holding a banana. P3: Aw, puppy!

  • P2: Dogs, okay, I can work with this. P1: This guy is holding a dog! How sweet!

  • P2: If you have to take off your shirt and take a picture, automatic douche!

  • P3: It was cute! P2: This guy is holding an American flag,

  • like 98 degrees, on top of a mountain. I'm going to give him a heart right now.

  • P3: There's some girls in here! Melanie, alright! "Hey Melanie I wonder if we'll be a match!"

  • P5: Oh it's a match! P4: I like her!

  • P3: Liked! P2: Wow these guys are in plaid tuxedos holding

  • blue shady party cups and they say they're 23 but they look 33. I'm going to say yes

  • because they look like a fun time! P5: When you get a match it says send a message

  • or keep playing. So it's a game? Can I win? P3: I'm just so into it, I don't know which

  • way I'm swiping these people. P1: This guy looks fun!

  • P5: I got another match! It's just a bunch of matches, but she looks like my mom and

  • I kind of wish I didn't swipe right. I'm going to tell her she looks like my mom.

  • Julian: When time ran out, we pushed the game even further by incorporating a goal to work

  • towards. Find a total of ten people they would go on a date with!

  • Julian: Can I grab a seat here? P3: You want to play with me?

  • P1: Come on down! Julian: Okay, we have a little bit of a challenge

  • for you, I think you're going to do okay because we wanted to see if you could find ten people

  • on here that you would actually legitimately consider dating.

  • P5: Okay! P1: Sure! This guy definitely not.

  • Julian: We're not going to start with shirtless guy.

  • P3: So Elmer hearts his body. Alright let's have a look.

  • P4: She likes Doug I mean you can't go wrong with that. I think she's a like.

  • Julian: Alright we got one! P3: Is looking for a needle in the gaystack,

  • nope! Julian: Alright okay, two!

  • P3: Jason get's a like! Hey I got a match! P2: I got to see more pictures of this guy.

  • Julian: What enticed you to click on the photo on the profile.

  • P2: He's rubbing his nipples. P1: We have a lot of things in common, he

  • likes Jurassic Park, I like Jurassic Park. Julian: Everybody likes Jurassic Park!

  • P1: I don't know, his smile is rough, might have to look at that smile for the rest of

  • my life. Julian: Okay! That's a no!

  • Julian: Seven! You're just making mincemeat of this challenge!

  • P2: Okay I like him. We're going to go on a date!

  • P1: Okay, I'll like him. Julian: You have several matches! You have

  • a bunch of messages piling up! P3: I know it's embarrassing!

  • P1: This guy looks cute, but that's a terrible picture. I can't. I'm sorry ten might be pushing

  • it! P2: Okay, six likes!

  • Julian: We're at 8! P4: That's 8, yup!

  • P1: Alright so we'll like him, we're doing good!

  • P3: He doesn't say anything about himself and I guess it's what the conversation is

  • for. I'll like it! P4: In Las Vegas, I think that's the last

  • one! Julian: Nice!

  • P2: What the hell, he has a beard. I like! Julian: Ten, wait was that a no or a yes?

  • P5: That's ten? Julian: I think you said no to two.

  • Julian: When they were done we retested their optimism about dating to see if they felt

  • their romantic futures looked any brighter. Other than the fact that every single person

  • loved puppies, after using tinder for twenty minutes we saw an average jump in romantic

  • optimism of 12 percent with an increase as high as 20 percent. When we gave them a goal

  • of finding ten people, we incentivized people with a reward system to be more openminded

  • about who they give the shot to. By having more reasonable standards. Decades of extensive

  • positive psychology research shows optimism is the key to building resilience. Your ability

  • to cope with problems and setbacks, which when you think about it is a lot of what dating

  • is, makes sense. When there is a zilliion other people at the flick of a finger, rejection

  • doesn't stink so much! The real benefit comes from just playing it for the game it is. A

  • resilience building exercise that makes romance as winnable as Angry Birds. Because when you

  • tackle the task of finding love knowing you have a real shot at meeting someone you are

  • really into, then most likely you will! I'm Julian, and this has been The Science of Love!

  • SoulPancake, Subscribe!

Julian: Cute smile. Crazy hair, alright I dig it. Bunny ears is going to be a no. You

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