Name: 7 Easy Copywriting Tricks (Works Even If You Have No Experience)
Uploaded: 2020-03-10T21:21:50.000Z
Duration: 10 min 47 s
Description: Thousands of YouTube videos with English-Chinese subtitles! Now you can learn to understand native speakers, expand your vocabulary, and improve your pronunciation...

When this a view on one of my post on Facebook on instagram, that's consider one reach.

So we have millions and millions of people engaged with my content every single month.

And one of the best compliments that you could get from your audience or from your readers is how clear how easy and how f L.

You see making something look effortless actually requires a tremendous effort. 00:00:56.960 --> 00:01:6.050  Think about an Apple product, basically a supercomputer, Yet it doesn't require a 300 page menu for you to understand. 00:01:6.440 --> 00:01:12.500  It is very, very intuitive, very clear, very easy to understand their easy use.

But behind the scenes, the Apple team put in a tremendous amount of effort in order to make that happen.

See part of my growth on social media, Why we're growing so rapidly.

If you watch my video, you know, very easy to understand, very effortless to consume.

You can watch some bikes, you can watch a short video and you would get it very, very quickly.

Just like when you go to a theater and you watch a two hour movie.

Well, you know that that's probably a six months a year, two years, Navan, three years in production in order to create a product, a movie for you to consume for just two hours.

And this is exactly why copywriters get paid the big bucks because we are able to take complex ideas and distill to a very simple, sometimes one single idea that millions and millions of people could understand and get.

There's genius in simplicity, so it doesn't matter if you're a beginner cooperator or your seasonal copywriter.

Today, I'm gonna teach you seven cooperating tips that would improve your cooperating skill.

You're all lying first, just like you're writing a book in marriage and you're writing a book.

You're not just gonna dive right in and start writing all the words and other chapters.

You should write your table content while it's the same way.

When it comes to copy, you should write your outline.

Let's say you're gonna write a simple letting Paige.

This the chunk and you're right. 00:02:57.760 --> 00:03:0.420  Who is the presenter off this? 00:03:0.430 --> 00:03:3.460  Women are or you're writing a longer sells page. 00:03:3.610 --> 00:03:4.740  You have your headline. 00:03:4.880 --> 00:03:5.830  You have the opening. 00:03:5.840 --> 00:03:7.050  You have your story. 00:03:7.300 --> 00:03:12.150  You have your benefits, you have your guarantee and then give you a call to action.

That's the big piece of the Big Chung's so that when you go into it, you already know this is your blueprint.

They're gonna follow cooperating Tip number two right.

Your sub headlines first before you write your body cocky.

Your outline, then why you want to do is write your headline your sub headline meaning the different chunks that is gonna hook people in and keep them reading right.

Those hot headlines first before you write your body copy before you.

When you have your online, when you have all the sub headlines, you would see the flow off your copy.

Does that make sense? 00:03:58.950 --> 00:04:4.080  Does it flow before even spent on writing or the body coffee you'll be able to take? 00:04:4.310 --> 00:04:4.980  You know what? 00:04:4.980 --> 00:04:10.040  This junk that I thought That kind of makes sense to me before now no longer makes sense.

It is good, but I think it works even better when I put it here.

So you kind of move it around again, is designed to save your time.

Worst thing you want to do is spending hours and days writing on the body coffee and then at the end, when you read it is like, you know what?

Then you waste a whole bunch of time, so outline and then sub headline before body copy Cooperating Tip number three.

Write your first draft as quickly as possible without wearing being perfect.

Because I know you sometimes as a copywriter, you want to make it all perfect.

That your creativity let it flow, right? 00:04:58.380 --> 00:05:0.430  Just just right as fast as you could. 00:05:0.600 --> 00:05:1.350  Type of spices. 00:05:1.350 --> 00:05:4.200  You could You can always go back and add it later. 00:05:4.400 --> 00:05:5.620  This is not the time to do it yet. 00:05:6.130 --> 00:05:9.510  So when you write, write as fast as you could get done. 00:05:9.520 --> 00:05:11.040  Your first draft.

Now what I like to do is after I finish writing a piece of copy, I would kind of walk away.

Kind of give it some room between the work and myself.

Just don't even think about don't look at it, right.

You're gonna let the wine breathe a little bit.

You gotta give yourself some space and then you can come back to it.

Sometimes it could be even if there's no deadline a week, a week in half.

Later you look at it again and you see things that you didn't see a few weeks ago cooperating.

Eliminate fluffy words. 00:05:56.350 --> 00:06:4.160  Now you could go back and edit your work and see what are some of the words fluffy words that you could eliminate. 00:06:4.380 --> 00:06:8.750  That Why do I need so many words to explain a simple idea. 00:06:9.020 --> 00:06:11.870  Can you make the paragraph shorter?

Debt are complicated that most people do not understand that they need a dictionary to understand what that word is.

You want to make it effortless to read your cells.

Can you condense certain ideas into one single idea?

Or maybe sometimes one mistake that I see a lot is the copywriter trying to put to sea for ideas into one paragraph.

Each paragraph, I believe, should contain one Ming idea.

Now it's sometimes the only exception is for the sub headline. 00:06:50.620 --> 00:07:0.640  You might have two or three key ideas in a sub headline, meaning that you're stacking on to see a benefit benefit in one some hairline. 00:07:0.650 --> 00:07:5.430  That's okay, but for body copy, I like to have just one single idea per paragraph. 00:07:5.850 --> 00:07:7.200  Cooperating Tip number six. 00:07:7.210 --> 00:07:9.280  Shorten your paragraph. 00:07:9.560 --> 00:07:10.880  You can do a quick test with this.

You see why newspapers, USC The columns are very, very narrow.

You're reading the newspapers, but it's like this, right?

So imagine reading a newspaper and a newspaper.

They will move all those columns and they have one long paragraph across the paper like death.

You see how much more effort it would take you to read from here to here.

And that newspaper would lose a lot of readerships because it is a human being.

Our eyes are bring when not, there's any concern information.

It also means when you're writing copy you want to take. 00:07:53.330 --> 00:08:3.390  If you have a big chunk of copy, a lot of words like it's like a 10 line paragraph Break into smaller paragraphs, sometimes two or three lines per paragraph. 00:08:3.550 --> 00:08:6.100  Sometimes I have one line paragraph. 00:08:6.370 --> 00:08:8.820  It's much easier, especially on Internet. 00:08:8.980 --> 00:08:11.670  For people to read like that don't make it too wide.

Sometimes depends on a Web page you can narrow it down a bit and then give us some wife space.