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  • On January 28, 1997, a meeting took place in the Bournemouth Winter Gardens.

  • The purpose of the gathering was to save the local

  • football club, at that stage in the lower reaches of what is now League One.

  • The club had debts of around £4.5million, but it was the

  • £350,000 owed to the Inland Revenue that threatened to send the club out of existence,

  • after a winding up order was imposed.

  • It's extraordinary that the club, AFC Bournemouth, are now established in the Premier League.

  • That time, fans helped to raise a 'fighting fund' of £300,000, partly after a bucket

  • collection, and the club survived. Just.

  • "There was one press conference at 12 o'clock when, at five to

  • 12, I didn't know if I had the money to continue trading," said administrator Gerald Krasner.

  • "I came within five minutes of liquidating the club.”

  • But that wasn't the end of their troubles.

  • 11 years later, the club went into administration, were docked ten points and dropped into League

  • Two.

  • But there were severe doubts about whether Bournemouth would even be allowed

  • to compete in the following season: uncertainty over their finances and a proposed

  • takeover meant that the Football League tried to block them from taking part.

  • In the end, they were allowed to take their place in the

  • division, but only with a 17-point penalty.

  • Relegation into non-league looked certain, particularly after manager Kevin Bond was

  • sacked early in the season and his replacement, Jimmy

  • Quinn, was also dismissed on New Year's Day, following calamitous defeats in the league

  • and to Blyth Spartans in the FA Cup.

  • A 31-year-old ex-defender, who made 313 appearances

  • for the club before having to retire with a

  • knee injury, and was the head of the club's centre of excellence, was put in caretaker charge.

  • Nobody could have possibly known that Eddie Howe would eventually lead them to the Premier League.

  • Howe, who had no previous managerial experience and was the youngest boss in English

  • football, inherited a team second-bottom of League Two and seven points from safety.

  • Going into the last home game, they required a victory

  • to ensure a remarkable survival, which they duly earned with club hero Steve Fletcher,

  • who had returned from Crawley earlier in the season, scoring a winner against Grimsby.

  • The 'Great Escape', from starting the season with

  • a 17-point penalty, had been achieved: without the deduction, they would've been a handful

  • of points off the playoffs.

  • In Howe's first full season, they won automatic promotion back to League One, finishing

  • second despite a transfer embargo remaining as the last punishment for administration.

  • But by now Howe was getting attention, and was

  • approached by Charlton, Crystal Palace and Burnley for their manager's jobs.

  • Despite initially saying he would stay, he left for Burnley in

  • 2011 with the team second in League One.

  • Lee Bradbury took over, but despite reaching the playoffs, they lost in heartbreaking fashion

  • to Huddersfield, on penalties.

  • The following season was disappointing, Bradbury was sacked

  • and his replacement Paul Groves also went after a calamitous start to the 2012/13 campaign.

  • That was when Howe came back, citing family reasons, and was immediately successful.

  • The team were 20 th in the table when he returned, but he turned the season

  • around and won promotion to the Championship.

  • As important as Howe to Bournemouth's incredible rise has been Russian businessman

  • Maxim Demin, who bought the club along with chairman Eddie Mitchell in 2011.

  • Demin has poured millions into the club, improving the

  • stadium but most crucially the squad: his investment allowed Bournemouth to nearly quadruple

  • their transfer record for striker Matt Tubbs just after he arrived, and also make

  • moves for players like Callum Wilson in later years.​

  • In the early days of his tenure, Demin's wife Irena gave a half-time teamtalk, and it worked:

  • they were 1-0 down to MK Dons, and ended up drawing 2-2.

  • It was in 2014/15 that their remarkable rise was complete.

  • They spent much of the season at the top of the Championship, the highlight

  • of the early months being an incredible 8-0 win over Birmingham.

  • They didn't lose a game after February, and a 3-0 thrashing of Bolton in

  • the penultimate match virtually sealed promotion to the top flight for the first time in their history.

  • This club was on its knees,” said Howe, about when he took over.

  • From near extinction to the top flight in six years: after that, surviving

  • comfortably for two seasons in a row was almost simple.

  • Given that they're backed by a Russian millionaire, this isn't quite the

  • romantic fairytale that some say, but for a club the size of Bournemouth to come from

  • where they are, it's still an absolutely remarkable story...

On January 28, 1997, a meeting took place in the Bournemouth Winter Gardens.

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