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  • Fear, it's our natural evolutionary response to the unknown. We humans have

  • developed fear over millions of years to help us cope with this dangerous world

  • around us, but you're not living in a cave. You don't fear getting eaten alive,

  • and yet you fear something as small as switching from your old laptop to a new

  • Chromebook. One that boots up as fast as six seconds, the other takes forever. One has

  • built-in virus protection, the other should be quarantined. So why haven't you

  • switched? To understand we need to go where fear starts. In the brain you want

  • to switch to Chromebook but your Amygdala is saying, "I'm scared," while your

  • Prefrontal Cortex is saying, "But you need a new laptop." It's like your cave person

  • brain just wants to run while your modern brain is saying, "chill out dog,

  • it's just a Chromebook." You shouldn't fear switching to Chromebook it's a good

  • decision but sometimes it's hard to let go of a bad decision. In behavioral

  • economics this principle is commonly known as the sunk cost fallacy. Let me

  • give you an example.Let's say you paid for a vacation months in advance.

  • Now you work hard, you deserve it but when you arrive there's a giant storm

  • and you're determined to stick it out because you've already paid for it.

  • But I get it fear of loss can cause a rational

  • attachment to things familiar to us. It's called the status quo bias.

  • We've been through a lot together. You know you weren't you weren't supposed to

  • see that. But constant updates, patches, it never ends. Not to mention it takes

  • forever to start up and it won't be long before it freezes or worse. But when you

  • switch to Chromebook, which starts up fast and updates automatically with no

  • interruptions, you don't have to worry about any of that. And if you lose it for

  • whatever reason all your stuff is safely backed up on the cloud and it works

  • offline even with Netflix, which is good because I have a flight to catch.

  • Remember when we overcome our fears we can accomplish great things.

  • So don't let fear win, switch to Chromebook.

Fear, it's our natural evolutionary response to the unknown. We humans have

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A2 chromebook fear switching switch brain cave

Bill Nye on the Science of Switching to Chromebook

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    林宜悉 posted on 2019/09/02
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