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    concept

    US /ˈkɑnˌsɛpt/

    UK /'kɒnsept/

    • Noun (Countable/Uncountable)
    • Abstract idea of something or how it works
    • A plan or intention; a conception.
    A2TOEIC
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    scale

    US /skel/

    UK /skeɪl/

    • Noun (Countable/Uncountable)
    • Size, level, or amount when compared
    • Small hard plates that cover the body of fish
    • Verb (Transitive/Intransitive)
    • To change the size of but keep the proportions
    • To climb something large (e.g. a mountain)
    A2TOEIC
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    campaign

    US /kæmˈpen/

    UK /kæm'peɪn/

    • Intransitive Verb
    • To work in an organized, active way towards a goal
    • Noun (Countable/Uncountable)
    • Series of actions meant to achieve a goal
    • A planned set of military activities intended to achieve a particular objective.
    A2TOEIC
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    poverty

    US /ˈpɑvəti/

    UK /ˈpɔvəti/

    • Uncountable Noun
    • State of being poor
    • Lack of something necessary
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