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  • The front pockets in women's jeans suck.

  • They're either too small for any practical use or entirely nonexistent.

  • And it's not for lack of wanting.

  • A data viz website called The Pudding measured pocket sizes on 80 different pairs of jeans,

  • comparing men's and women's versions with the same waist size.

  • The results varied per brandAbercrombie, for example, showed very little difference

  • in pocket size, while brands like J. Crew showed as much as

  • a 5 inch difference in depth between men's and women's jeans.

  • On average women's front pockets are 48% shorter and 6.5% narrower than a man's –

  • Meaning the majority of women's jeans are completely impractical for most things

  • we carry around.

  • But it wasn't always this wayin fact women used to have really large pockets.

  • And just how large are we talking?

  • It's kind of like this.

  • Really large.

  • From the 17th century through the 19th century women's pockets were these large detachable

  • things that tied onto a woman's waist underneath her skirts.

  • There were unfashionable, they were not very sightly, but they made perfect practical sense.

  • Because it didn't pull on the dress, you could take them off during the day if they were

  • too heavyYou could change your pockets.

  • In the 18th and the 19th century when these were really the norm, there were no complaints

  • about women having no pockets. But over time the silhouettes of dresses began

  • to change and so did attitudes towards pockets.

  • Fashion journalists began rallying against the tie-in pocket, in favor of the reticule

  • -- a small purse.

  • And you have two sides,

  • you have those who call themselves the "pocketists" and those who are the "anti-pocketists."

  • And the pocketists say, “no! We like our old-fashioned pocket. They're practical, you know, they allow women to be independent.”

  • And you have the anti-pocketists, who say "oh no, these are for grannies, modern women want the fashionable reticule."

  • Despite these new trends, tie-in pockets were

  • still very convenient and many women weren't ready to give them up.

  • Especially because dressmakers struggled to include integral pockets in women's clothing.

  • They often placed them in inconvenient places like the bustle or the hem, making them difficult to find and frustratingly small.

  • Meanwhile tailors had been perfecting pockets since the 16th century in menswear and at

  • this point they were including various specialized pockets for all different types of objects.

  • So there's increasing discourse at the end of the 19th century, beginning of the 20th century,

  • it was like why can't we have pockets?

  • We want pockets.

  • We want pocket equality and you know, why are women forced to wear a handbagit's so impracticalwhereas men have everything in their pockets.

  • As more women entered the workforce, wearing pants became more mainstream.

  • In the 1930s Levi Strauss introduced the first pair of women's blue-jeans with pockets that measured within a quarter inch of mens pockets, but these were primarily used by women who worked on ranches.

  • It wasn't until nearly 30 years later that blue jeans became the norm in fashion and from there, women's pockets fell victim to fashion over function.

  • As styles began to slim and favor thinner waistlines, our pockets began to disappear because they ruined the silhouette.

  • Adding a front pocket to a pair of skinny

  • jeans, for example, would stretch out the fabric in unflattering places for many women

  • especially because women's jeans tend to have a little extra stretch.

  • And even when there's nothing in them, the lines of the pocket sac still show through,

  • which is why many designers have removed the front pocket altogether.

  • While designers are now incorporating pockets into dresses again, and adding them

  • to workout leggings, we're still kind of waiting on jeans.

  • It's been over a century since tie-in pockets have been phased out in women's clothing

  • and we've been asking for replacements ever since.

  • But for now, most women's pockets are still

  • about fashionnot function.

  • And while the fashion industry is slowly respondinghopefully we won't have to wait another

  • 100 years for them to really figure it out.

  • Hey there, thanks for The Goods and thanks to our sponsor American Express.

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  • You can check it out at americanexpress.com/payitplanit.

  • And thanks again to American Express. Their support made this series possible.

The front pockets in women's jeans suck.

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