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  • - I can't even understand.

  • It's just crazy.

  • (ambient music)

  • What's up, socials, welcome back to Amy TV,

  • your space to discover the life that you want

  • the way that you make it.

  • Today is a very special day.

  • Today, January 31st.

  • Do you remember what video you watched last year

  • on this channel on January 31st?

  • That's right, you watched ridiculosity in action.

  • ♪ I know you got the talent

  • ♪ I know you got the game

  • Post an upload to YouTube

  • And maybe you could be famous

  • Well, it's not that easy

  • Fears start to kick in

  • Think your content is cheesy

  • Well, hello, I'm Amy but I'm known as the Vlog Boss

  • ♪ I'm here to make it happen

  • Step your game up at all costs

  • At all costs

  • You can put your trust in me

  • ♪ I'm pretty good

  • You can ask Gary Vee

  • It was for my book.

  • I did a music video for Vlog Like a Boss.

  • That day was the launch day for my first book,

  • and that makes today the one-year anniversary.

  • (applauding) You know.

  • It's fine. (cheering)

  • I'm just like an author or something.

  • (laughs) What?

  • If you're not aware, if you're brand new to this channel,

  • the book is called Vlog Like a Boss:

  • How to Kill It Online with Video Blogging.

  • And I am very proud of myself, very, very proud.

  • I'm probably confusing some people

  • who maybe are just meeting me for the first time

  • because I have so many last names.

  • I am Amy Schmittauer and I'm Amy Landino.

  • Multiple personalities, I hear it's really healthy.

  • Anyway, I thought it'd be appropriate today

  • instead of being like, wow, it's been a year.

  • Lot of things have happened with my book,

  • but I also think there have been a lot of books

  • that have changed my life,

  • and I wanted to kinda talk through what those books are.

  • There's also something else super bonkers cool

  • that happened this week that I wanna tell you about,

  • but it all-encompassing, it's all-encompassing.

  • I wanna tell you everything.

  • So we're gonna talk about the books that changed my life,

  • the ones that motivated me, that taught me a lot of things,

  • the ones that really at the basic level

  • allowed me to surround myself with people

  • who were not only like-minded,

  • but who were way smarter than me and great influences on me.

  • And in a world where we are so particular

  • about who we spend our time with

  • or at least wish we were particular

  • and maybe feel like we can't control it,

  • books are a great way to do that,

  • a really great way to do that.

  • If you wanna inject a certain type of expertise

  • or flair or personality or anything you can think of

  • from another human, if you want more of it in your life,

  • read their book.

  • They put a lot of effort into it and a lot of them into it.

  • If you're ever wondering what books I recommend

  • or what books I have read before or anything like that,

  • any books I talk about here on the show, I have read them.

  • I'm not gonna talk about something

  • that I have no experience with.

  • You can always find out what those books are

  • with the link in the description

  • that's gonna take you to The Bookshelf Shop page.

  • So it's on my website.

  • It's a full list of every book that I've read,

  • at least in my professional career.

  • You can go check that out

  • and pick up a copy of something that piques your interest.

  • These are the books that changed my life for the better.

  • This first one is going to kick off the feels,

  • all the feels that are gonna happen in this video,

  • and that is Crush It! by Gary Vaynerchuk.

  • If you're new to me, I'm a big fan of Gary Vaynerchuk.

  • If you're not new to me,

  • well, what were you expecting? (laughs)

  • This is the first book that I actually read by Gary,

  • but I wanna give you a little bit more backstory than that.

  • Back in 2009 and 2010, I was side hustling.

  • I was starting to figure out

  • what I wanted to do as my passion,

  • and I was picking up clients

  • on the side of my full-time job.

  • One of the first people that I actually met

  • that was in this industry, I guess you could say,

  • was Lewis Howes, who is extremely well-known

  • for his insanely popular podcast, School of Greatness.

  • He's been on this show.

  • You guys know Lewis probably very well.

  • If you don't, go check him out.

  • Lewis is also from Columbus.

  • At the time, he was building his business

  • just down the street in downtown Columbus, Ohio.

  • So we met up for burgers,

  • and basically I just wanted to pick his brain

  • about everything he had learned

  • about what he was doing with internet marketing

  • and all these kinds of things.

  • And he gave me two pieces of advice,

  • and one of them was to read Gary Vaynerchuk's Crush It!.

  • So that was how I found out about Gary

  • in the first place was through Lewis.

  • So because I didn't really wanna buy the book,

  • I went to the library and I borrowed it.

  • When I read Crush It!,

  • what changed for me was really that I found someone

  • that I felt I could connect with,

  • that I felt like we had a similar mindset,

  • but who had already had so much more experience

  • and was so risky in the way that he tried things

  • that he was actually able to say from experience,

  • "Amy, you're on the right track,"

  • without actually having to say to me directly,

  • "Amy, you're on the right track."

  • I was reading this book and I just felt so inspired

  • that I had figured a couple of things out,

  • but I should lean even further into them

  • because they truly were going to be the coming years

  • of success for business and marketing and my passion overall

  • and being able to go after the life that I want,

  • doing the thing that I loved.

  • Because at the time I'm thinking, is this a real thing?

  • Am I really gonna leave my job?

  • Am I really gonna change gears here?

  • And being able to read a book like that,

  • that was a very positive influence on me trying

  • to figure out who I truly was.

  • At the end of it all, truly at the end of the day,

  • what Crush It! was for me was finding out

  • that I could have a mentor

  • and have them affect me so much

  • but not actually have to go knocking on someone's door

  • and say, hey, hi, will you be my mentor?

  • (laughs) You don't actually have to do that.

  • Learn everything anyone's ever wanted to teach

  • by simply absorbing the things that they've created.

  • That's what's amazing by this world in 2018,

  • in 2009, in 2010, this book.

  • Being able to read people's books,

  • it's a great way to absorb what they would teach you

  • if you talked to them in person.

  • Everyone's problems, at the end of the day,

  • are all the same.

  • If we're not trying to figure out how to do something,

  • we're trying to figure out why

  • and if we actually have the drive to do it

  • and if we can put away all of our feelings and fears

  • in order to make it happen,

  • in order to be able to make a test

  • and see if we're gonna freak out when we fail.

  • So a lot of things happened to me

  • in the moment of reading Crush It!.

  • Most of all was the first moment I realized

  • I could give myself permission.

  • The next book I read that changed my life

  • was Book Yourself Solid by Michael Port.

  • One of the hardest things ever, ever, ever, ever, ever

  • when you finally decide to take the jump

  • to start your own business is to learn how to sell yourself.

  • And when you're in a services based business

  • and you really need clients,