Name: 【TED】Magatte Wade: Why it's too hard to start a business in Africa -- and how to change it (Why it's too hard to start a business in Africa -- and how to change it | Magatte Wade)
Uploaded: 2018-10-24T22:14:04.000Z
Duration: 9 min 13 s
Description: Thousands of YouTube videos with English-Chinese subtitles! Now you can learn to understand native speakers, expand your vocabulary, and improve your pronunciation...

To-infinitive

Today, what I want to share with you is something that happened to me,

Past simple

actually, around four weeks ago, it happened.

Adverbs of frequency

Words were said to me that I never thought I would ever hear it said to my face

And those words, they shattered my heart.

And at the same time, they filled it with so much hope.

And the whole experience renewed my commitment

to the idea that I came to share with you today.

You see, I tell everyone that I am a haunted person.

What haunts me is the impossible stories,

story after story after story after story

of young people, my people, people like me

dying out there on the ocean, right now, laying at the bottom of the ocean,

Do you really think that's the best we can do?

And for those of them who are trying to migrate to Europe --

they are trying to migrate to Europe to find a job.

Do you know what happens to us when we're trying to cross through Libya

For 300 dollars, maybe sometimes 500 dollars.

Sometimes I hear stories of bodies that fall off an airplane.

Somebody hid in the landing gear of a plane

Wouldn't you be haunted if, like me, from the moment you were a little girl,

you hear these stories and they keep repeating themselves,

And at the same time, you know, as my people are dying,

Because, you know, we have this culture inferiority,

which means that anything that comes from us is not good enough.

and because I was raised to criticize by creating, it's Michelangelos.

My father said, "Do not come to me with problems

unless you thought of a couple alternatives.

but I just want to know that you thought of something."

So, I have this attitude in life -- something is wrong, find a way to fix it.

And that's why I start the businesses that I start,

that have embedded in them the very best of my African culture.

And what I do is it's all packaged, 21st century, world-class tendered,

and I bring that to one of the most sophisticated markets in the world,

second one is a skin care company, third one is launching next month,

They're leaving because they have no jobs.

They're leaving because where they are, there's no jobs.

But poverty, that's really striking them, is the root cause of why they're leaving.

People are poor because they have no money.

You have no money because you have no source of income.

And for most of us, what is a source of income?

For most of us, what is our source of income, what is it, tell me?

especially, they come from small and medium size enterprises, SMEs --

then don't you think, maybe for a second,

that we should focus on making it easy for a small-business person

Why is it that when I look at the Doing Business index ranking

in terms of how easy or hard it is to start a company,

are basically at the bottom of that list?

We're poor because it is literally impossible

to do businesses in these countries of ours.

But I'm going to tell you exactly what it means on the ground

I have a manufacturing facility in Senegal.

Did you know that for all my raw material that I can't find in the country,

I have to pay a 45 percent tariff on everything that comes in?

Do you know that, even to look for fine cardboard

Because the distributors are not going to come here

So right now, I have to mobilize 3000 dollars' worth of cardboard

【TED】Magatte Wade: Why it's too hard to start a business in Africa -- and how to change it (Why it's too hard to start a business in Africa -- and how to change it | Magatte Wade)

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【TED】Magatte Wade: Why it's too hard to start a business in Africa -- and how to change it (Why it's too hard to start a business in Africa -- and how to change it | Magatte Wade)

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