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  • - So you want to, so you're talking 1,500 to 2,000 a month.

  • With local clients.

  • How much do you want to be charging?

  • - [Caller] Oh that's you know what I think we're actually

  • shooting for maybe you know if I can get my retainer

  • of $2,500 a month that would really help my profit margins

  • for sure.

  • - Okay and what's your cost of delivering the service?

  • - [Caller] It's usually you know about $300 for

  • an account manager and then $200 a month for

  • a you know somebody to just maintain the Facebook ads

  • after I create those so you know maybe you know with

  • everything else entailed maybe 700 to 750.

  • It's at about a 50% profit margin right now.

  • - Got it, so you're charging $1,500 and your costs

  • are $750.

  • And how many clients are you working with right now?

  • - [Caller] I've got about 13 clients.

  • You know I've been at it for a few years now.

  • It's just hard to steal.

  • - Okay how many clients do you want to be working with?

  • - [Caller] Well the goal is you know I think the first

  • milestone I need to get to is 50 but long term I'd like

  • 100 clients would be even better.

  • - So and so what were you hoping to get from me today?

  • - [Caller] Well Dan I guess I was just hoping I could get

  • you know maybe like how much time do you think we would

  • need to if I was to do the coaching calls

  • and stuff like that for your time?

  • - Usually I start with two hours.

  • Because with what you're doing right now I think two hours

  • would be sufficient enough to let me look at your offer.

  • We package your service a bit.

  • And also I'm gonna give you some strategies on how to

  • bump up your pricing.

  • Because I think you're not charging enough.

  • - [Caller] Okay so that'd be, yeah we can do two hours.

  • And that'd be good for me.

  • - Yeah 'cause let's face it with right now with the 50%

  • profit margin you will have a problem when you grow.

  • Because as you bring on more people your,

  • your profit margin will shrink.

  • And quite frankly there's not enough,

  • no wonder you rely on referrals because you cannot

  • afford to spend money on marketing.

  • True?

  • - [Caller] Yeah.

  • - So for, for two hours I charge 10K.

  • How do you feel about that?

  • - [Caller] 10K? - Correct.

  • $5,000 an hour.

  • It's an awful lot of money.

  • - [Caller] Yeah is there any way that we can maybe,

  • I don't know start with an hour and go from there

  • or maybe get a discount or something like it's,

  • that's a lot.

  • That's 100% of my profits there in a month.

  • - Yeah it's a lot of money.

  • Let me ask you this.

  • You're coming to me because you want to charge more money

  • and charge what you believe you're worth and have more,

  • just make more profit correct?

  • - [Caller] Yeah.

  • - And how would you feel if, you come to me the king of

  • high ticket sales Dan Lok, and we start our relationship

  • by me giving you a discount?

  • Would you trust, would you trust to hire a guy like that

  • to help you increase your price?

  • - [Caller] I guess maybe not.

  • - Do you wanna be the most, do you wanna be the Bentley

  • in your industry or you wanna be the Hyundai?

  • - [Caller] I'm definitely the Hyundai.

  • - Correct.

  • And I am the fucking Bentley.

  • So where should we go from here?

  • - [Caller] Ugh, I don't know.

  • It's, is there a way to you know I can break this up

  • or you know put this in a payment plan or you know

  • what are my options here?

  • - What do you mean?

  • - [Caller] Like can I, can I divide up like pay for one

  • hour and pay for the second hour in time so I can gather

  • myself together here?

  • - So you want to do kind of like half down half with it?

  • But it is a two hour commitment.

  • You're good with that right?

  • - [Caller] Yeah, that's okay.

  • - But because cash flow I get it.

  • I've been there.

  • When I was starting my business.

  • So you're saying $5,000 maybe this month

  • and $5,000 next month correct?

  • - [Caller] Yeah that I, that I think I can do Dan.

  • - Let's pretend I was to accept that offer.

  • What would you say to me?

  • - [Caller] I guess I'd say let's get started.

  • - Are you sure?

  • You don't sound like very certain.

  • 'Cause I don't want you to do this if you're not sure.

  • But it's.

  • 'Cause I'm gonna help you but damn you gotta do the

  • fucking work.

  • - [Caller] I'll do the work Dan, this is,

  • this is year three.

  • I can't keep sitting here at 13 fucking clients a month.

  • Like that's not a, I can't do that.

  • - Mhm.

  • So you're sure you wanna do this?

  • - [Caller] Yes, yes I am.

  • - You're not gonna come back to me and say you change

  • your mind tomorrow right?

  • - [Caller] No no no no.

  • - Yeah 'cause if that's the case I don't wanna waste

  • your time, I definitely don't wanna waste my time.

  • - [Caller] No I don't, that's not how I operate.

  • - Mhm, mhm, and I'm gonna give you the strategies.

  • I don't even mind, we don't have to do the two hour call

  • up front.

  • I can do the first hour call and then we can do even

  • the second call 30 minute 30 minute.

  • Because I wanna make sure the time we spend together

  • is productive.

  • That we're not wasting time shooting the breeze

  • and talking about the fucking weather right?

  • - [Caller] Yeah, right.

  • - Okay, so, so what do you wanna do?

  • - [Caller] Well, I guess how do I, how do I pay

  • or how do I get started?

  • - We can do, we can do, we can take credit card,

  • we can do Paypal, we can do wire transfer.

  • - [Caller] My, to be honest Dan like this is the whole

  • problem here is my credit cards are locked up but

  • I can do Paypal if there's something for that.

  • - Sure, sure.

  • So here's what I'll do.

  • I'll get my assistant to send you an email with a simple,

  • simple agreement.

  • I don't do long, 10 fucking page contract.

  • Very short.

  • You can fill that out, get back to me with that.

  • And then also I'll have her include a Paypal link

  • with $5,000 down and $5,000 in 30 days.

  • Sound good?

  • - [Caller] Yeah, yeah that works.

  • - Kevin congratulations, I look forward to working with you.

  • - [Caller] Me too.

  • - And relax, take a deep breath.

  • We're gonna take your business to the next level.

  • As long as you're coachable we're gonna do it.

  • - [Caller] Oh I'm coachable.

  • Yeah, let's do it Dan, I'm ready.

  • - You got it.

  • You got it, so look for that email okay?

  • - [Caller] I will yeah, I'll get that back to you today.

  • - Okay sounds good, have a great day.

  • - [Caller] Okay. - Okay, goodbye.

  • - [Caller] Bye.

- So you want to, so you're talking 1,500 to 2,000 a month.

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A2 US caller dan profit hour month fucking

Actual Live Sales Call With Dan Lok

  • 49 4
    lawrence posted on 2018/09/18
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