Cannes: How one city is capitalizing on big festivals | CNBC Reports

Ever wondered how a city like Cannes becomes a magnet for huge festivals and what that means for local businesses? This CNBC report dives into the incredible economic impact, from booming rosé sales to the challenges of hospitality pricing, giving you a fantastic look at real-world business and cultural dynamics. You'll pick up practical vocabulary related to events and local economies while exploring a fascinating case study!