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    Video vocabulary

    campaign

    US /kæmˈpen/

    UK /kæm'peɪn/

    • Intransitive Verb
    • To work in an organized, active way towards a goal
    • Noun (Countable/Uncountable)
    • Series of actions meant to achieve a goal
    • A planned set of military activities intended to achieve a particular objective.
    A2TOEIC
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    measure

    US /ˈmɛʒɚ/

    UK /ˈmeʒə(r)/

    • Noun (Countable/Uncountable)
    • Plan to achieve a desired result
    • Tool used to calculate the size of something
    • Transitive Verb
    • To determine the value or importance of something
    • To calculate size, weight or temperature of
    A1TOEIC
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    effectively

    US /ɪˈfɛktɪvli/

    UK /ɪˈfektɪvli/

    • Adverb
    • In a way that produces the desired result
    social

    US /ˈsoʃəl/

    UK /ˈsəuʃəl/

    • Adjective
    • Involving activity with people, e.g. in free time
    • Living together and depending on each other
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