Subtitles section Play video Print subtitles [ ♪ INTRO MUSIC ♪ ] Hello friends, and welcome to another video. Today, I'm gonna be dressing like we did 40 years ago, in 1977. 1977 was the year that brought us Annie Hall, the first personal Apple computer, Space Mountain, and the births of Kanye West, Shakira, and Chuck E. Cheese. (註:Chuck E. Cheese 是美國大型親子遊樂餐廳) From Burt Reynold's mustache to Chewbacca's "facial hair," 1977 was a year of lining up to boogie at Studio 54, as well as to see Luke Skywalker destroy the Death Star for the first time ever. While ABBA was crooning about Dancing Queens and some dude named Fernando, an entire movie was being produced about Arnold Schwarzenegger's biceps. In regards to what we were wearing, it was a year of flared pants, matching his and hers blouses, polyester everything, and all of this floofy hair. From the "Farrah flip" to the fluffy bowl cut, 70's hair definitely had its moments. So once again, Kayley Melissa, a super talented hair stylist and YouTuber, agreed to aid me in my quest to become a foxy 70s mama. So, with some assistance and after consulting a few fashion magazines, these five hundred page JCPenney catalogs, and my mom, I think I managed to put together three outfits that echo some of the iconic looks of the time. As always, I'm going to be focusing mostly on American fashion, though as we know, ABBA was from Sweden. So, 1977: What happened, and what we wore. So for my first outfit, I whipped out the polyester and a touch of suede for a business-casual pantsuit look. My hair is floofin' and the suede is swishin'. And we're all just going together. This outfit was inspired by several looks from the JCPenny catalog, as well as some leading ladies from TV and film, including Mary Tyler Moore, Annie Hall, the Charlie's Angels, and the OG Wonder Woman herself, Linda Carter. Well, her alter ego, Diana Prince. It's not working! Not literally Wonder Woman's super suit, but that thing is... "pretty fly." I'm not Wonder Woman. I tried! This outfit includes leather loafers, brown flared pants, this brown belt, a striped, button down shirt, a tan suede jacket, this orange ascot, and these giant glasses. These like, earthy and orange-y tones kind of make me feel like Velma from Scooby Doo. Oh yeah! Yes, everything is some type of brown or earth tone. The 70s color palette was very much a reaction against the bright, psychedelic colors and rainbows of the 60s. I've kind of got like, Velma glasses and orange Shaggy pants, and Fred ascot. There's a little bit of the whole gang. This is the "Sh- the- Shaggy Run," he goes... How do you do the Velma run? Probably the same way. They're all animated exactly the same. -They're all kind of like, leaning over. -And like, leaning forward. This outfit could work for an undercover agent, or as office wear, but variations of this pants and blouse outfit seemed to be everywhere, as pants became more mainstream as women's wear. You kind of look like you're someone from Argo. Mmm, like an embassador. -Hanging out with Ben Affleck. - Mm, not that part. As little as 10 years earlier, women wearing pants in everyday business or formal settings was not exactly socially acceptable. But in the late 60s and early 70s, many women began wearing more unisex, less typically feminine clothing, and by the late 70s, pants were everywhere. In denim, polyester, and attached to halter tops in disco jumpsuits. These aren't bell bottoms, they're more like bootcut flares, but like... I am going to the office, I'm not going to the disco... This entire look was also worn by guys too. Flared pants, loafers and wide lapel shirts were popular amongst everyone. And so was this wavy hairstyle with side swept bangs. Today, I'm going to make you look like my mom in high school. She had these long, flippy bangs, and basically everything was curled out away from the face. So I'm going to get your hair to have as much fluffiness as I can, and then we're using another toupee. Couldn't go another video without another toupee. No, we need the toupees. They're important. For my makeup, I went with gold and bronze eyeshadow, mascara, a bit of blush, and a neutral lip color. I'm not too sure about the eyebrows. I think I might have too much eyebrow for the 70s, but the glasses mostly conceal those, so that's good. This outfit really does make me feel like I'm some type of investigative reporter. See, this is why you wore earth tones as a detective. You just... you blend right in with the fall foliage. Oh, you're trying to blend in? That was your detective move? Who are you investigating right now? You. Me? Yes, that's what I said. You, dammit. I think maybe it's the glasses, or the old camera that I found. Can I help you? You're under arrest. You're under arrest! But regardless, it was fun. And I would definitely wear this ascot again. Now that I've double knotted it, it's never coming off. Snip it off. Leave my ascot alone! For my second outfit, I threw on a leather jacket and stuck some safety pins in my ears for this punk street fashion look. I think I'm like trying to figure out like, how angry I should be. You have to be mad there's any form of government at all! In 1977, the punk movement was growing concurrently in New York and in London, led by major music acts such as The Ramones, If you're an American punk, you do this. But if you're a British punk, you do this. Rude! I don't know if you can do it with both hands. Actually, I don't know which hand it is. Isn't it your like, bow hand? I think it's this one. When was the last time you shot an arrow? Never. Though punks on different sides of the pond had slightly different styles, the underlining ideology was mostly the same: Mainstream music sucked, mainstream politics sucked, hippies sucked, and maybe we should give... Anarchy a chance. At this stage, you're basically angry at the Greeks. Yeah, exactly. It's like, "How dare you create democracy?!" Who created currency? They're next. How do we exchange goods? - We exchange pins. - Oh, okay. I guess that's currency, damn it, it's hard to function without it. That's the definition of currency. For this outfit, I chose these chunky soled combat boots, fishnet stockings, a distressed plaid skirt, this Sex Pistols T-shirt, this black leather moto jacket, a dog collar necklace, and as I mentioned before, a few strategic safety pins and band pins. Maybe it was like, how many shows you had went to, or just like, how many bands you wanted to "rep." -It's almost like a boy scout badge. -Yeah! - "Punk scouts." And for my makeup, I was inspired by Siouxsie Sioux ("Susie Sue") and the Banshees, who was a major style icon of the London punk scene. Punk fashion and music leaned heavily on nostalgia for 1950s Rock 'n' Roll, bringing back elements like the Greasers' leather motorcycle jackets, and straight-leg denim jeans. But this time, they were distressed and repurposed. Almost as if the punks had dragged them out of their proverbial grave. ♪ I am an Anarchist! ♪ I feel like I really look the part, but I'm not doing so good at acting the part. Yeah! That's hardcore! In general, the aesthetic of punk was all about shock value. Facial piercings of many varieties, bold makeup, vertical hair, ripped pants, plaid pants, no pants, and an abundance of metal chains. Though some commonalities emerged, the general style theme was "DIY, or go naked." I need to take one of these off and make it an earring. How much do you feel your hair in the wind? I can feel it... it feels like a giant cotton ball. It looks like a giant cotton ball. This hairstyle in particular is inspired by images of women attending punk music shows, as well as everyday street looks. Yes, my goal is to make you several inches taller today. I'm doing a wig first so that I can get the hair slightly shorter to give me a better chance of fully defying gravity.