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  • There's something in the air.

  • What is it?

  • Well, as you know,

  • Apple makes the best notebooks on the planet

  • MacBook and MacBook Pro

  • These are standards in the industry by which

  • comperative products with judged.

  • Well, today, we are introducing a third

  • kind of notebook

  • It's called the MacBook Air.

  • Now

  • What is the MacBook Air?

  • In a setence:

  • It's the world thinnest notebook

  • So,

  • What does that mean?

  • Well we went out looked all notebooks out there

  • most people think of these Sony TZ Series

  • good notebooks and they are thin

  • This is what they look like.

  • side view there

  • We looked all of them out there kind of tried to distill

  • the best of the breed of all of them and you know

  • They generally weight about 3 lbs

  • They are in this case, sony's case about

  • 0.8 to 1.2 inches thin.

  • They are wedge shape,

  • quite representative.

  • they compromise though

  • to get the weight down, on things like the display

  • they have 11-12 inches display most of them 11

  • they also comprise on a keyboard

  • instead of putting a full size keyboard

  • in they put miniature keyboard

  • and they don't run them as they fast as they

  • could because their thermal envelopes don't support

  • the faster processors.

  • So we looked that this, then we said what we like

  • and what do we think it's compromising

  • We think the weight's

  • a good target 3 lbs.

  • but we think there are too much compromising

  • to get there.

  • to much compromising on thickness

  • to much compromising on less than a full size display

  • less than a full size keyboard

  • and we think we can even put more performance

  • one of these products

  • So,

  • let's take a look at the thinness, first

  • this is that sony product, again

  • one of the best in the field

  • 1.2 inches down to 0.8 inches

  • This is the Macbook Air.

  • 0.76 inches down to unprecedent 0.16 inches

  • I wanna point something out here

  • The thickest part of the Macbook Air

  • is still thinner than the thinnest part

  • of the TZ series, ok?

  • We're talking thin here

  • So, it's so thin it even fits inside

  • one of these envelopes we all see float around the office

  • And so, let me go ahead and show it to you now.

  • This is it.

  • Let me take it out here

  • This is the new Macbook Air

  • You cant get a feel for how thin it is.

  • Yeah, there it is.

  • Right.

  • Amazing product here, the full size keyboard,

  • full size display.

  • This is what it looks like, isn't that amazing?

  • So,

  • let's go explore this in more detail

  • So again, it fits inside on

  • of these envelopes it's that small

  • this is what it looks like

  • incredible.

  • It's the world thinnest notebook.

  • You open it up.

  • It's got a magnectic latch, there is no hooks or things

  • to catch on your clothing.

  • and it's got a full size 13.3 inch wide screen display

  • and the display is gorgeous,

  • it's an LED backlit display

  • and not only does it save power

  • and not only does that give that really bright display

  • but it's instant on, the minute you open it

  • on the top of the display

  • it's a built-in iSight camera for video conferencing

  • right out of the box

  • and

  • you flip it down, there is a full size keyboard

  • this is

  • perhaps the best notebook keyboard we've ever shipped

  • it's phenominal keyboard

  • and it's fullsized

  • and with the ambient light sensor

  • it's also backlit.

  • We've got a very genereous trackpad

  • which is great

  • we've also built in multi tough gestures support

  • Now, as you know,

  • our current notebooks have some gestures

  • built in we've taken that even further

  • when you go to preferences

  • in the MacBook Air

  • you actually get the turn on all source

  • of other types of gestures and there's actually videos

  • in there and show you what they are.

  • So, let me run though with you now

  • you can double tap

  • instead of moving the cursor around you

  • can move the whole window around.

  • Right, just like a nice time saver.

  • So, that's great.

  • Here's another one.

  • When you're in a photo, a large photo,

  • you wanna pan around,

  • pan around with two fingers like this

  • another nice time saver.

  • You wanna rotate a photo

  • his works in iphoto and all the other photo apps,

  • just rotate like this.

  • Again, we've taken some of things

  • we've learned from iPhone

  • Now we're putting them in our notebook computers

  • Here's another one

  • If you wanna go between photographs

  • next photo just take three fingers and pan right

  • previous photo, pan left

  • and you wanna zoom

  • and pinch in and out.

  • Right, isn't that great?

  • So,

  • multi-touch gestures

  • pretty amazing

  • and again, you can see how beatiful and thin

  • this product is.

  • Now, how did we fit a Mac in here?

  • How did we do it?

  • I'm still stunned

  • our engineering team can pull this off

  • let's look at the bottom

  • take off the bottom

  • and there are three things in here

  • The battery, hard disk, and electronics.

  • On the hard disk

  • we wanted a 1.8 inch hard drives

  • We've shipped tens of millions

  • of these of ipod we know them well.

  • and they are great

  • and so, MacBook Air

  • ships with 80 GB hard drive as standard

  • and there is an option of 64 GB solid static disc

  • if you'd like it

  • these are a little pricey but they are fast

  • but the real magic is in the electronics

  • this is the complete Mac on a board

  • take off a cooling system

  • that's the complete Mac on this board

  • oh, well, okay, what's so special about that

  • this is how big this board is

  • It's really tiny

  • and to fit in entire Mac on this thing

  • was an amazing feed of engineering.

  • and we didn't compromise on performance

  • MacBook Air uses Intel Core 2 Duo.

  • This is a really speedy processors what we use

  • it all of our other notebooks and iMacs

  • 1.6 GHz standard

  • there is an option to go to 1.8 GHz if you want.

  • Now, we've a got a great relationship with Intel.

  • Both companies are engineering driven

  • and they both love to challege each other

  • And Intel's got enormous amount of technology

  • and so, when we were building this product

  • we asked them to consider something

  • this is their amazing