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  • hi there I'm drew badger the

  • hi there I'm drew badger the world's number one english

  • world's number one english

  • world's number one english fluency guide and it is a

  • fluency guide and it is a

  • fluency guide and it is a pleasure to welcome to the

  • pleasure to welcome to the

  • pleasure to welcome to the series that just helps you learn

  • series that just helps you learn

  • series that just helps you learn to describe things in affluent

  • to describe things in affluent

  • to describe things in affluent way the way a native speaker

  • way the way a native speaker

  • way the way a native speaker with so we're going to cover a

  • with so we're going to cover a

  • with so we're going to cover a book today yay a book this was

  • book today yay a book this was

  • book today yay a book this was another requested video I'm

  • another requested video I'm

  • another requested video I'm happy to be getting all these

  • happy to be getting all these

  • happy to be getting all these requests for different videos so

  • requests for different videos so

  • requests for different videos so we'll be covering a book and how

  • we'll be covering a book and how

  • we'll be covering a book and how to talk about different sections

  • to talk about different sections

  • to talk about different sections of the book and explain certain

  • of the book and explain certain

  • of the book and explain certain things about a book so I think

  • things about a book so I think

  • things about a book so I think in this lesson maybe we'll do

  • in this lesson maybe we'll do

  • in this lesson maybe we'll do something a little bit different

  • something a little bit different

  • something a little bit different people already get the kind of

  • people already get the kind of

  • people already get the kind of more basic and intermediate way

  • more basic and intermediate way

  • more basic and intermediate way of describing something so i'm

  • of describing something so i'm

  • of describing something so i'm just going to spend more time on

  • just going to spend more time on

  • just going to spend more time on the advanced way of describing

  • the advanced way of describing

  • the advanced way of describing it if you liked this change let

  • it if you liked this change let

  • it if you liked this change let me know or if you think i should

  • me know or if you think i should

  • me know or if you think i should continue to do the beginning

  • continue to do the beginning

  • continue to do the beginning intermediate and more advanced

  • intermediate and more advanced

  • intermediate and more advanced way of talking about it so let's

  • way of talking about it so let's

  • way of talking about it so let's just do what we're going to

  • just do what we're going to

  • just do what we're going to cover the parts of the book and

  • cover the parts of the book and

  • cover the parts of the book and then we'll cover some other

  • then we'll cover some other

  • then we'll cover some other things but we'll do it in an

  • things but we'll do it in an

  • things but we'll do it in an advanced way so first of all

  • advanced way so first of all

  • advanced way so first of all this is a book called magical

  • this is a book called magical

  • this is a book called magical worlds of The Wizard of ads now

  • worlds of The Wizard of ads now

  • worlds of The Wizard of ads now this is a really really

  • this is a really really

  • this is a really really interesting book the marketing

  • interesting book the marketing

  • interesting book the marketing of this is fantastic so its like

  • of this is fantastic so its like

  • of this is fantastic so its like the Wizard of as it's a guy

  • the Wizard of as it's a guy

  • the Wizard of as it's a guy named Roy Williams who's up kind

  • named Roy Williams who's up kind

  • named Roy Williams who's up kind of a hero of mine will just a

  • of a hero of mine will just a

  • of a hero of mine will just a really great person for learning

  • really great person for learning

  • really great person for learning about advertising and marketing

  • about advertising and marketing

  • about advertising and marketing and how people think so i think

  • and how people think so i think

  • and how people think so i think a lot of me spending my time

  • a lot of me spending my time

  • a lot of me spending my time learning about business is

  • learning about business is

  • learning about business is really just learning about

  • really just learning about

  • really just learning about people and really learning how

  • people and really learning how

  • people and really learning how to help people more effectively

  • to help people more effectively

  • to help people more effectively so this book the the magical

  • so this book the the magical

  • so this book the the magical worlds of The Wizard of ads so

  • worlds of The Wizard of ads so

  • worlds of The Wizard of ads so this is a kind of a play on the

  • this is a kind of a play on the

  • this is a kind of a play on the wizard of oz idea the wizard of

  • wizard of oz idea the wizard of

  • wizard of oz idea the wizard of ads like Wizard of advertising

  • ads like Wizard of advertising

  • ads like Wizard of advertising so he's really good at writing

  • so he's really good at writing

  • so he's really good at writing ads and understanding people and

  • ads and understanding people and

  • ads and understanding people and figuring out how to you know

  • figuring out how to you know

  • figuring out how to you know sell them whatever it is they're

  • sell them whatever it is they're

  • sell them whatever it is they're looking for

  • looking for

  • looking for so you can also look at the

  • so you can also look at the

  • so you can also look at the pages of this like the the pages

  • pages of this like the the pages

  • pages of this like the the pages themselves it's like kind of old

  • themselves it's like kind of old

  • themselves it's like kind of old old looking looking pages to

  • old looking looking pages to

  • old looking looking pages to like they're not perfectly lined

  • like they're not perfectly lined

  • like they're not perfectly lined up as they should be there kind

  • up as they should be there kind

  • up as they should be there kind of rough on the outside it's not

  • of rough on the outside it's not

  • of rough on the outside it's not like a regular book where you've

  • like a regular book where you've

  • like a regular book where you've got flat pages you can kind of

  • got flat pages you can kind of

  • got flat pages you can kind of see from the edge of the book

  • see from the edge of the book

  • see from the edge of the book here anyway well it's not

  • here anyway well it's not

  • here anyway well it's not particularly clean but hopefully

  • particularly clean but hopefully

  • particularly clean but hopefully you can see from right there

  • you can see from right there

  • you can see from right there that we've got some interesting

  • that we've got some interesting

  • that we've got some interesting the sides of the pages and it

  • the sides of the pages and it

  • the sides of the pages and it just means like the kind of

  • just means like the kind of

  • just means like the kind of length of each of these pages a

  • length of each of these pages a

  • length of each of these pages a little bit different so if i

  • little bit different so if i

  • little bit different so if i want to describe the book itself

  • want to describe the book itself

  • want to describe the book itself the pieces of the book worthy

  • the pieces of the book worthy

  • the pieces of the book worthy parts of the book we've got the

  • parts of the book we've got the

  • parts of the book we've got the spine of the book here so this

  • spine of the book here so this

  • spine of the book here so this is where the just like the spine

  • is where the just like the spine

  • is where the just like the spine in your back this is where all

  • in your back this is where all

  • in your back this is where all the pages are connected so this

  • the pages are connected so this

  • the pages are connected so this is the spine of the book and

  • is the spine of the book and

  • is the spine of the book and this is a we can call this a

  • this is a we can call this a

  • this is a we can call this a paperback or a softcover book

  • paperback or a softcover book