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  • Most Fair Trade products are physically traceable.

  • That means, we know for example, where this banana comes from, and which farmers or workers benefit from the Fair Trade minimum price or premium.

  • Some products are produced under a system called "mass balance."

  • That means that even though each individual orange in this juice can't be traced, the orange farmers still get all the same Fair Trade benefits.

  • Take Maria, an orange farmer.

  • She's a member of a Fair Trade cooperative, which doesn't have its own processing plant.

  • So she's dependent on an external factory.

  • If Fair Trade required every single orange to be traceable, the factory would have to stop the processing of all other oranges in order to process only Maria's oranges.

  • But this would be much more expensive and therefore only possible with large amounts.

  • That's why Fair Trade allows mass balance in such cases.

  • This way, Maria's oranges can be included in the ongoing manufacturing process, where her Fair Trade oranges are mixed with other conventional oranges.

  • Fair Trade carefully tracks how many oranges Maria has produced and how much juice is made from them.

  • Only the corresponding amount of juice can be sold with the Fair Trade mark.

  • According to the exact volume she produces, Maria gets all the benefits of Fair Trade, including stable minimum prices, and the Fair Trade premium for the community projects.

  • [Fair Trade International]

Most Fair Trade products are physically traceable.

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B1 UK TOEIC fair trade trade fair maria orange

Fairtrade and Traceability - How does it work?

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    Colleen Jao posted on 2020/06/01
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