Vocabulary

  • have to: Must do
  • going on: To continue doing something
  • thanks to: Because of; as a result of.
  • know about: To have information or understanding of a subject or situation.
  • work together: To collaborate or cooperate with others to achieve a common goal.
  • at a discount: For sale at a lower than usual price.
  • on the shelf: Located on a shelf.
  • pay up: To pay money that you owe
  • at a cost: Involving loss or sacrifice.
  • see in: To accompany someone to the entrance of a building or room.
  • spin off: A company that is formed from part of an existing company.
  • cut through: To pass or go directly through something, often overcoming an obstacle.
  • at the same time: Simultaneously; at the identical moment.
  • same time: Occurring simultaneously or at the same point in time.
  • look at: To use your eyes to focus on something
  • instead of: When one thing is replaced by another
  • in store: About to happen in the future
  • push in: To move ahead of people who are waiting in a line.
  • hide behind: To avoid responsibility or truth by using something as an excuse.
  • with just: Using only; with no more than.
  • stuff: Generic description for things, materials, objects
  • prioritize: To rank things in importance
  • controversial: Causing a great deal of argument, or conflict
  • grocery: Daily foods such as flour, sugar, and tinned foods
  • legitimate: Being born to legally married parents
  • category: Groups of things that are similar in some way
  • demand: Desire customers have to buy product, service
  • aisle: Long narrow space between rows of seats
  • imagine: To think creatively about; form mental picture of
  • brand: A mark burned on an animal to show who owns it
  • strict: Tending to enforce rules; severe
  • tense: The use of grammar to state the time things happen
  • generic: Concerning a product without a brand name
  • occasionally: Not very often; sometimes; seldom
  • federal: Consisting of several united states
  • preserve: To cook food so it can be kept for long periods
  • snap: To close your mouth quickly like biting something
  • witness: To see the signing of an official document
  • labor: To struggle to do something because it's difficult
  • institute: Organization studying science, engineering etc.
  • throw: To use your arm to make something fly in the air
  • alcohol: A colorless liquid that can catch fire (C2H5OH)
  • conundrum: A problem that is puzzling
  • major: High-ranking officer in the army
  • commission: Money paid for a service, e.g. money exchanging
  • stance: A position or opinion stated in public
  • organize: To arrange and plan things, e.g. a party
  • scramble: To cause war planes to take off quickly
  • cereal: Breakfast food eaten with milk
  • compete: To try to beat others at something, e.g. a race
  • lot: What happens to a person in life from chance; fate
  • signal: To be evidence/an indication something will happen
  • shelf: Flat, narrow surface on an area of rock or sand
  • journalist: Writer of news reports for newspapers etc.
  • opt: To choose one thing rather than other choices
  • control: A device designed to operate a machine
  • promise: To say you will certainly do something
  • cluster: To come together in a group, flock etc.
  • retailer: Merchant/store who sells goods at retail
  • defend: To protect and explain your position in court
  • succeed: To have achieved what you were trying to achieve
  • resign: To leave a job because you want to
  • screen: To hide or block something from being seen
  • anonymity: When no one knows your identity
  • space: Empty area kept for a specific reason, like a car
  • hide: To go to, or put a thing where it can't be found
  • product: Item that can be bought
  • rig: To dishonestly fix the result of elections, games
  • frozen: Hard, solid because it is below zero degrees
  • stay: To keep trying without giving up
  • tell: To (strongly) advise a person to do something
  • cost: A loss or damage occurring when meeting a goal
  • call: A order or request for action
  • voice: Ability to sing well
  • checkout: Counter in a supermarket where you pay for goods
  • yummy: (Of food) delicious; very tasty
  • soda: Sweet bubbly flavored drink
  • candy: Small sweet foods made mostly of sugar
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  • not found vocabularyNo vocabulary matches your filters
    • aisle

      US /aɪl/

      UK /aɪl/

      • Countable Noun
      • Long narrow space between rows of seats
      B2TOEIC
      More
    • alcohol

      US /ˈælkəˌhɔl,-ˌhɑl/

      UK /'ælkəhɒl/

      • Uncountable Noun
      • A colorless liquid that can catch fire (C2H5OH)
      • Drinks such as wine, whiskey, beer
      B1
      More
    • anonymity

      US /ˌænəˈnɪmɪti/

      UK /ˌænəˈnɪməti/

      • Uncountable Noun
      • When no one knows your identity
      B2
      More
    • at a cost

      US

      UK

      • Phrase
      • Involving loss or sacrifice.
      • Involving a specified amount of money.
      A1
      More
    • at a discount

      US /ət ə ˈdɪskaʊnt/

      UK /ət ə ˈdɪskaunt/

      • other
      • For sale at a lower than usual price.
      B1
      More
    • at the same time

      US

      UK

      • Phrase
      • Simultaneously; at the identical moment.
      • Nevertheless; however; used to introduce a contrasting or qualifying statement.
      A1
      More
    • brand

      US /brænd/

      UK /brænd/

      • Noun
      • A mark burned on an animal to show who owns it
      • Product made or designed by a named company
      • Transitive Verb
      • To burn a mark on an animal to show who owns it
      • To describe someone as a liar, coward, etc.
      A2TOEIC
      More
    • candy

      US /ˈkændi/

      UK /ˈkændi/

      • Countable Noun
      • Small sweet foods made mostly of sugar
      • Transitive Verb
      • To coat food with sugar
      B2
      More
    • category

      US /ˈkætɪˌɡɔri, -ˌɡori/

      UK /ˈkætəgəri/

      • Noun
      • Groups of things that are similar in some way
      B1
      More
    • cereal

      US /ˈsɪriəl/

      UK /'sɪərɪəl/

      • Noun (Countable/Uncountable)
      • Breakfast food eaten with milk
      • Grain that can be eaten
      B1
      More
    • checkout

      US /ˈtʃɛkˌaʊt/

      UK /ˈtʃekaʊt/

      • Noun
      • Counter in a supermarket where you pay for goods
      C2
      More
    • cluster

      US /ˈklʌstɚ/

      UK /'klʌstə(r)/

      • Intransitive Verb
      • To come together in a group, flock etc.
      • Countable Noun
      • A small group of things
      B1
      More
    • commission

      US /kəˈmɪʃən/

      UK /kə'mɪʃn/

      • Noun (Countable/Uncountable)
      • Money paid for a service, e.g. money exchanging
      • An official role or title in the military
      • Transitive Verb
      • To hire someone, order work to be done for payment
      • To formally ask someone to create or produce something.
      A2TOEIC
      More
    • compete

      US /kəmˈpit/

      UK /kəmˈpi:t/

      • Intransitive Verb
      • To try to beat others at something, e.g. a race
      • To try to gain something by defeating or establishing superiority over others.
      A2
      More
    • controversial

      US /ˌkɑntrəˈvɚʃəl, -siəl/

      UK /ˌkɔntrəˈvə:ʃəl/

      • Adjective
      • Causing a great deal of argument, or conflict
      B1
      More
    • conundrum

      US /kəˈnʌndrəm/

      UK /kəˈnʌndrəm/

      • Countable Noun
      • A problem that is puzzling
      C1TOEIC
      More
    • cut through

      US /kʌt θru/

      UK /kʌt θru:/

      • Phrasal Verb
      • To pass or go directly through something, often overcoming an obstacle.
      • To overcome resistance or opposition effectively.
      • Verb (Transitive/Intransitive)
      • To make a path or opening by cutting.
      • To deeply affect someone's emotions or defenses.
      More
    • defend

      US /dɪˈfɛnd/

      UK /dɪ'fend/

      • Transitive Verb
      • To protect and explain your position in court
      • To protect against an attack
      B1TOEIC
      More
    • demand

      US /dɪˈmænd/

      UK /dɪ'mɑ:nd/

      • Noun (Countable/Uncountable)
      • Desire customers have to buy product, service
      • A strong request for someone to do something
      • Transitive Verb
      • To strongly request someone to do something
      • To need something.
      A2TOEIC
      More
    • federal

      US /ˈfɛdərəl, ˈfɛdrəl/

      UK /'fedərəl/

      • Adjective
      • Consisting of several united states
      • Relating to a system of government in which power is divided between a central authority and constituent political units.
      • Proper Noun
      • The central banking system of the United States.
      B1
      More
    • frozen

      US /ˈfroʊzn/

      UK /'frəʊzn/

      • Adjective
      • Hard, solid because it is below zero degrees
      • Preserved by freezing.
      • Verb (Transitive/Intransitive)
      • To store an item of food in a cold place
      • To make someone to not want to communicate
      A2
      More
    • generic

      US /dʒəˈnɛrɪk/

      UK /dʒə'nerɪk/

      • Adjective
      • Concerning a product without a brand name
      • Concerning an entire class, category, or group
      B2
      More
    • going on

      US /ˈɡoɪŋ ɑn/

      UK /ˈgəʊɪŋ ɔn/

      • Phrasal Verb
      • To continue doing something
      • To happen (usually negative)
      A1
      More
    • grocery

      US /'ɡroʊsərɪ/

      UK /'ɡrəʊsərɪ/

      • Uncountable Noun
      • Daily foods such as flour, sugar, and tinned foods
      • Countable Noun
      • A store that sells food and household supplies.
      B2TOEIC
      More
    • have to

      US /hæv tu/

      UK /ˈhæv tə/

      • Auxiliary Verb
      • Must do
      A1
      More
    • hide behind

      US /haɪd bɪˈhaɪnd/

      UK /haɪd bɪˈhaɪnd/

      • other
      • To avoid responsibility or truth by using something as an excuse.
      • To put oneself out of sight by staying at the back of something.
      B1
      More
    • in store

      US /ɪn stɔr/

      UK /in stɔ:/

      • Idiom
      • About to happen in the future
      A2
      More
    • instead of

      US /ɪnˈstɛd ʌv/

      UK /inˈsted ɔv/

      • Preposition
      • When one thing is replaced by another
      • Adverb
      • As a substitute or alternative.
      A1
      More
    • institute

      US / ˈɪnstɪˌtut, -ˌtjut/

      UK /'ɪnstɪtju:t/

      • Noun (Countable/Uncountable)
      • Organization studying science, engineering etc.
      • A short intensive course of instruction, often focusing on a specific topic.
      • Transitive Verb
      • To start or commence doing, e.g. a business plan
      • To establish or start (a system, rule, or course of action).
      A2TOEIC
      More
    • journalist

      US /ˈdʒɚnəlɪst/

      UK /ˈdʒɜ:nəlɪst/

      • Noun
      • Writer of news reports for newspapers etc.
      A2TOEIC
      More
    • know about

      US /noʊ əˈbaʊt/

      UK /nəʊ əˈbaut/

      • Phrasal Verb
      • To have information or understanding of a subject or situation.
      More
    • legitimate

      US /ləˈdʒɪtəmɪt/

      UK /lɪ'dʒɪtɪmət/

      • Adjective
      • Being born to legally married parents
      • Being reasonable and sound
      • Transitive Verb
      • To make acceptable and sound
      B2TOEIC
      More
    • look at

      US /lʊk æt/

      UK /luk æt/

      • Phrasal Verb
      • To use your eyes to focus on something
      • To focus your eyes on something carefully
      A1
      More
    • major

      US /ˈmedʒɚ/

      UK /'meɪdʒə(r)/

      • Countable Noun
      • High-ranking officer in the army
      • Main subject you study at university
      • Adjective
      • Main league; esp. referring to American baseball
      • Important, serious, or large in scope, size
      A2TOEIC
      More
    • occasionally

      US /əˈkeɪʒən(ə)li/

      UK /əˈkeɪʒnəli/

      • Adverb
      • Not very often; sometimes; seldom
      • Happening or appearing irregularly.
      A2
      More
    • on the shelf

      US /ɑn ði ʃɛlf/

      UK /ɔn ðə ʃelf/

      • Phrase
      • Located on a shelf.
      • Not being actively considered or used; shelved.
      A1
      More
    • opt

      US /ɑ:pt/

      UK /ɒpt/

      • Intransitive Verb
      • To choose one thing rather than other choices
      B1
      More
    • pay up

      US

      UK

      • Phrasal Verb
      • To pay money that you owe
      A1
      More
    • preserve

      US /prɪˈzɜ:rv/

      UK /prɪˈzɜ:v/

      • Transitive Verb
      • To cook food so it can be kept for long periods
      • To protect something from harm, loss or damage
      • Noun (Countable/Uncountable)
      • Sweet fruit spread; jam
      • Protected area of land with plants and animals
      B1TOEIC
      More
    • prioritize

      US /praɪˈɔ:rətaɪz/

      UK /praɪˈɒrətaɪz/

      • Transitive Verb
      • To rank things in importance
      B1TOEIC
      More
    • push in

      US

      UK

      • Phrasal Verb
      • To move ahead of people who are waiting in a line.
      • To insert something by applying pressure.
      A1
      More
    • resign

      US /rɪ'zaɪn/

      UK /rɪ'zaɪn/

      • Intransitive Verb
      • To leave a job because you want to
      • Verb (Transitive/Intransitive)
      • To accept something unpleasant that one cannot do anything about.
      B1TOEIC
      More
    • retailer

      US /ˈritelɚ/

      UK /ˈri:teɪlə(r)/

      • Countable Noun
      • Merchant/store who sells goods at retail
      B2TOEIC
      More
    • rig

      US /rɪɡ/

      UK /rɪɡ/

      • Transitive Verb
      • To dishonestly fix the result of elections, games
      • To fit out a ship with ropes and sails
      • Noun
      • Shape and number of sails on a ship
      • Structure that draws out oil from under the ground
      B2
      More
    • same time

      US

      UK

      • Phrase
      • Occurring simultaneously or at the same point in time.
      • At the identical time as before; recurring at a fixed hour.
      • Noun
      • An equal duration or period.
      A1
      More
    • scramble

      US /ˈskræmbəl/

      UK /ˈskræmbl/

      • Intransitive Verb
      • To cause war planes to take off quickly
      • Transitive Verb
      • To mix up
      B2TOEIC
      More
    • screen

      US /skrin/

      UK /skri:n/

      • Transitive Verb
      • To hide or block something from being seen
      • To examine to find something, e.g. best candidate
      • Noun
      • Wire net in a door or window to keep insects out
      • Displays in a theater on which movies are shown
      A2TOEIC
      More
    • see in

      US /si ɪn/

      UK /si: in/

      • Phrasal Verb
      • To accompany someone to the entrance of a building or room.
      A1
      More
    • shelf

      US /ʃɛlf/

      UK /ʃelf/

      • Countable Noun
      • Flat, narrow surface on an area of rock or sand
      • Flat board attached to a wall to put things on
      A2TOEIC
      More
    • signal

      US /ˈsɪɡnəl/

      UK /'sɪɡnəl/

      • Verb (Transitive/Intransitive)
      • To be evidence/an indication something will happen
      • To make a noise or motion to tell someone to start
      • Noun (Countable/Uncountable)
      • Evidence or an indication something will happen
      • Movement of a hand or other means to send messages
      A2
      More
    • snap

      US /snæp/

      UK /snæp/

      • Verb (Transitive/Intransitive)
      • To close your mouth quickly like biting something
      • To break something dry and thin, e.g. a branch
      • Countable Noun
      • An informal word for a photograph
      B1
      More
    • soda

      US /ˈsoʊdə/

      UK /ˈsəʊdə/

      • Noun (Countable/Uncountable)
      • Sweet bubbly flavored drink
      B2
      More
    • spin off

      US /spɪn ɔf/

      UK /spin ɔf/

      • Countable Noun
      • A company that is formed from part of an existing company.
      • A television program that features characters from another, earlier program.
      • Phrasal Verb
      • To create a new company from an existing one.
      C1
      More
    • stance

      US /stæns/

      UK /stæns/

      • Noun
      • A position or opinion stated in public
      • Position or way of standing
      B1TOEIC
      More
    • strict

      US /strɪkt/

      UK /strɪkt/

      • Adjective
      • Tending to enforce rules; severe
      • (Of orders) that must be obeyed
      A2
      More
    • stuff

      US /stʌf/

      UK /stʌf/

      • Uncountable Noun
      • Generic description for things, materials, objects
      • Transitive Verb
      • To push material inside something, with force
      B1
      More
    • succeed

      US /səkˈsid/

      UK /sək'si:d/

      • Verb (Transitive/Intransitive)
      • To have achieved what you were trying to achieve
      • To take over position of one who has died or left
      A2TOEIC
      More
    • tense

      US /tɛns/

      UK /tens/

      • Noun
      • The use of grammar to state the time things happen
      • Adjective
      • Unable to relax; feeling nervous or stressed
      • Stretched tight and stiff
      A2TOEIC
      More
    • thanks to

      US /θæŋks tu/

      UK /θæŋks tu:/

      • Preposition
      • Because of; as a result of.
      A1
      More
    • with just

      US

      UK

      • Phrase
      • Using only; with no more than.
      • Barely; by a narrow margin.
      A2
      More
    • witness

      US /ˈwɪtnɪs/

      UK /'wɪtnəs/

      • Transitive Verb
      • To see the signing of an official document
      • To see an event take place (usually a crime)
      • Noun (Countable/Uncountable)
      • Person who was present to see an event take place
      • Evidence or proof of something
      B1TOEIC
      More
    • work together

      US /wɚk təˈɡɛðɚ/

      UK /wə:k təˈɡeðə/

      • Verb (Transitive/Intransitive)
      • To collaborate or cooperate with others to achieve a common goal.
      A1
      More
    • yummy

      US /ˈjʌmi/

      UK /ˈjʌmi/

      • Adjective
      • (Of food) delicious; very tasty
      C1
      More
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    01:03

    She took a brave step forward, leaving behind her comfort zone to chase her dreams.

    Vocabulary
    • brave

      adj. Having courage

    • comfort zone

      phr. A familiar situation where one feels safe

    Explanation
    a brave step is a noun phrase, where brave is an adjective modifying the noun step, meaning "a courageous step". forward is an adverb modifying step, meaning "ahead". The whole phrase serves as the object, answering the "what" of took (verb) — she took a brave step forward.

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    brave

    US/brev/
    UK/breɪv/
    adj.Brave
    v.t.To bravely face
    A2 Elementary

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    80
    B2US
    #Vox#generic#ice cream#cream#grocery#aisle

    The hidden war over grocery shelf space

    0
    Benson Wu posted on 2025/04/26
    Ever wondered why your favorite snacks get prime shelf real estate? Dive into the fascinating, and sometimes cutthroat, world of grocery store economics and learn about the 'slotting fees' that dictate what you see! You'll pick up some advanced vocabulary related to retail strategy and business negotiations that are surprisingly practical for everyday life.

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