Vocabulary

• word of mouth: Information spread by people telling each other.
• on average: Typically; usually; based on an average calculation.
• for example: As an illustration or instance.
• look at: To use your eyes to focus on something
• in the past: During a former period of time; previously.
• think of: To look on as (being something specific); consider
• regardless of
• in mind: Being aware of or considering something.
• sell on: To resell something, often at a higher price.
• rather than: More exactly; more correctly
• have to: Must do
• out there: In or to a place that is far away
• average: Total of numbers divided by the number of items
• people: Persons sharing culture, country, background, etc.
• negative: The opposite to a positive electrical charge
• impact: A striking effect or result to hit with force
• positive: Showing agreement or support for something
• decent: Being fairly good; acceptable
• increase: To make or become larger in size or amount
• company: Good feeling from being with someone else
• word: Unit of language that has a meaning
• awareness: Having knowledge of something
• purchase: To buy something; to get by paying money for it
• volume: Number or amount of something e.g. sales
• product: Item that can be bought
• care: To feel interest, concern, or worry
• tone: Atmosphere or feeling in a message