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    people

    US /ˈpipəl/

    UK /'pi:pl/

    • Noun (Countable/Uncountable)
    • Persons sharing culture, country, background, etc.
    • Men, Women, Children
    • Transitive Verb
    • To populate; to fill with people.
    psychological

    US /ˌsaɪkəˈlɑdʒɪkəl/

    UK /ˌsaɪkəˈlɒdʒɪkl/

    • Adjective
    • Concerning the study of the mind
    • Relating to or involving the use of propaganda, threats, or other psychological techniques to subdue an opponent.
    perception

    US /pɚˈsɛpʃən/

    UK /pəˈsepʃn/

    • Noun (Countable/Uncountable)
    • Way in which one sees or understands something
    • The ability to see, hear, or become aware of something through the senses.
    brand

    US /brænd/

    UK /brænd/

    • Noun
    • A mark burned on an animal to show who owns it
    • Product made or designed by a named company
    • Transitive Verb
    • To burn a mark on an animal to show who owns it
    • To describe someone as a liar, coward, etc.
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