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  • Welcome to the Investors Trading Academy event of the week. Each week our staff of educators

  • tries to introduce you to a person of interest in the financial world. This could be a person

  • in government or banking or an important investors or trader. In this video we are going to take

  • a look at Tim Cook, CEO of Apple. In the three years after the death of Steve

  • Jobs, Mr. Cook, 54, has held his nerve through attacks from activist investors and a loss

  • of faith among some that Apple could succeed without its late founder. This year has seen

  • Apple’s chief step out of the shadows of his predecessor and imprint the company with

  • his own set of values and priorities: bringing in fresh blood, changing how it manages its

  • cash pile, opening Apple up to greater collaboration and focusing more on social issues.

  • Financial Times has recently named Cook at theperson of the yearand Global Finance

  • has named him one ofthe 50 most influential peoplein 2014.

  • In a recent interview Tim surprised readers when he spoke about his sexuality. Cook said

  • While I have never denied my sexuality, I haven’t publicly acknowledged it either,

  • until now. So let me be clear: I’m proud to be gay, and I consider being gay among

  • the greatest gifts God has given me.” Tim Cook is the man behind the most valuable

  • company in the world and major player in design, technology, publishing, Hollywood and music.

  • In May the company picked up Beats, the headphone and streaming music service, for $3 billion.

  • The opening weekend for the iPhone 6 in September set a new Apple record, selling 10 million

  • smartphones in just three days. Born in Alabama on November 1, 1960, Tim Cook

  • graduated from Auburn University with a bachelor's degree in industrial engineering in 1982,

  • and went on to earn an M.B.A. from Duke University's Fuqua School of Business in the late '80s.

  • Following a 12-year career at IBM, in 1994, Cook became a chief operating officer. After

  • six months at Compaq, Cook left his position and took a job at Apple. In August 2011, Cook

  • was named Apple's new CEO, taking over the position for former CEO and Apple co-founder

  • Steve Jobs, who died in October 2011 after a years-long battle with cancer.

Welcome to the Investors Trading Academy event of the week. Each week our staff of educators

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All About Tim Cook - Apple CEO

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