Subtitles & vocabulary
Why China Breaks Western Playbooks — And What It Takes to Win
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林宜悉 posted on 2026/03/19Ever wondered why Western brands sometimes struggle in China's massive e-commerce market? This video dives into the innovative localization strategies and unique consumer behaviors, like those seen during Singles Day, that brands need to master to succeed. You'll pick up advanced vocabulary and gain fascinating insights into cultural depth and workplace practicalities!
Video vocabulary
process
US /ˈprɑsˌɛs, ˈproˌsɛs/
・
UK /prə'ses/
- Transitive Verb
- To organize and use data in a computer
- To deal with official forms in the way required
- Noun (Countable/Uncountable)
- Dealing with official forms in the way required
- Set of changes that occur slowly and naturally
A2TOEIC
More boost
US /bust/
・
UK /bu:st/
- Transitive Verb
- To increase something; to make something better
- To push someone or something up from beneath them
- Noun (Countable/Uncountable)
- An increase in something
B1TOEIC
More scale
US /skel/
・
UK /skeɪl/
- Noun (Countable/Uncountable)
- Size, level, or amount when compared
- Small hard plates that cover the body of fish
- Verb (Transitive/Intransitive)
- To change the size of but keep the proportions
- To climb something large (e.g. a mountain)
A2TOEIC
More demand
US /dɪˈmænd/
・
UK /dɪ'mɑ:nd/
- Noun (Countable/Uncountable)
- Desire customers have to buy product, service
- A strong request for someone to do something
- Transitive Verb
- To strongly request someone to do something
- To need something.
A2TOEIC
More Use Energy
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