Subtitles & vocabulary
Burberry beats holiday sales forecasts thanks to China's Gen Z | REUTERS
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林宜悉 posted on 2026/01/21Ever wonder how luxury brands like Burberry navigate the holiday rush and appeal to Gen Z? This video dives into how Burberry beat sales forecasts, thanks to smart marketing in China and their iconic trench coats! You'll pick up advanced business vocabulary and get a real-world look at workplace strategies in the competitive fashion industry.
Video vocabulary
expect
US /ɪkˈspɛkt/
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UK /ɪk'spekt/
- Verb (Transitive/Intransitive)
- To believe something is probably going to happen
- To anticipate or believe that something will happen or someone will arrive.
A1TOEIC
More feature
US /ˈfitʃɚ/
・
UK /'fi:tʃə(r)/
- Noun (Countable/Uncountable)
- Special report in a magazine or paper
- Distinctive or important point of something
- Transitive Verb
- To highlight or give special importance to
- To give prominence to; to present or promote as a special or important item.
A2TOEIC
More brand
US /brænd/
・
UK /brænd/
- Noun
- A mark burned on an animal to show who owns it
- Product made or designed by a named company
- Transitive Verb
- To burn a mark on an animal to show who owns it
- To describe someone as a liar, coward, etc.
A2TOEIC
More heritage
US /ˈhɛrɪtɪdʒ/
・
UK /'herɪtɪdʒ/
- Noun (Countable/Uncountable)
- Traditional beliefs or customs of a culture
B1
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