Vocabulary

• term: Conditions applying to an agreement, contract
• improve: To make, or become, something better
• tend: To move or act in a certain manner
• advantage: Thing making the chance of success higher
• reputation: Common opinion that people have about someone
• previous: Existing or happening before the present time
• demand: Desire customers have to buy product, service
• relentless: Continuing without slowing or losing strength
• incentive: Something that encourages you to do something
• brand: A mark burned on an animal to show who owns it
• industry: Hard work; being busy working
• quality: Feature associated with someone or something
• competition: Fighting against others to win something
• maintain: To keep saying something a certain way
• bulk: Most of something; majority of
• form: Sports team or person's current winning record
• challenge: An activity you wish to try that may be hard to do
• rival: Matching the quality, skill, et. of others
• volume: Number or amount of something e.g. sales
• consecutive: Following one after the other in order
• transition: Change from one state, movement, place to another
• rest: Time when one relaxes, sleeps, or is inactive
• vehicle: Machine (such as a car) used to carry things
• produce: Fresh foods such as fruits and vegetables
• luxury: Something expensive bought for pleasure
• company: Good feeling from being with someone else
• original: Being first made, thought or performed; fresh
• inventory: List of items stored at a place
• lot: What happens to a person in life from chance; fate
• technology: Use or knowledge of science in industry etc.
• mainstream: Prevailing current of thought
• kind: In a caring and helpful manner
• system: Set of organized, planned ideas that work together
• simple: Not hard to understand or do; not complex
• build: Your physical shape; physique
• hybrid: Formed from combining different things
• drive: A person's ambition and motivation to do something
• fleet: Group of ships under one commander
• lease: Contract renting land, buildings, etc. to another
• great: Very good; better than before
• pull: Act of breathing in smoke, as from a pipe
• loyal: Always showing support for; faithful
• rank: To rate or class things
• residual: Referring to the amount left over
• durability: Product made to withstand repeated use
• auto: Car; a road vehicle with four or more wheels
• automotive: Concerning cars
• automaker: Manufacturer of cars and trucks