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  • I'm seriously thinking about quitting my job and starting my own business.

  • Do you think I should go through with it?

  • That sounds interesting, but what's your motivation?

  • Mainly it's about independence.

  • I've always seen myself as an entrepreneur, but I've never taken the jump and actually tried to make it happen.

  • If you're really serious about it, I'd suggest investing some time in market research, so that you can be sure that a market for your product actually exists.

  • Make sure that there is enough demand to make it worth your while.

  • That's a good point.

  • I feel like I have a clear business plan, but I haven't really done much market research.

  • Thanks for the advice.

  • What else would you suggest?

  • Well, I'd say you should make sure to secure enough funding before launch so that you can deliver high quality to your customers.

  • Nothing damages a brand quicker than average performance.

  • That makes sense.

  • What about products?

  • Do you think I should focus on a small number at first, or go for a wide range?

  • Personally, I think it's best to focus on a small number of products at first, just to make sure that they are of the required quality.

  • Once you've built up your customer base with these core products, you can roll out other offerings to diversify your sources of income.

  • That will help to protect you in times of uncertainty.

  • So, you think I should try to get feedback from my customers, too?

  • To find out what they like and dislike?

  • Absolutely.

  • You should get feedback from your customers and your staff when you have them.

  • Constant feedback allows problems to be identified and resolved quickly.

  • This is better for all parties.

  • Thanks, Jill, this has been really helpful.

  • Maybe you should start your own business!

I'm seriously thinking about quitting my job and starting my own business.

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A2 US feedback market research small number market suggest quality

Business English Conversation

  • 2007 94
    13 posted on 2021/11/02
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