Subtitles section Play video
In recent memory
And I basically said what ah wait a minute
I've accepted everybody's arguments of why we can't do this
But here's this small start-up company in California
And they think that they can get all of these figures you don't want on this stuff, you know
I've identified will not ever
Lead a space Frontier must step down from his role as chairman to settle a government lawsuit
It was announced today the SEC sued Musk on Thursday
accusing him of misleading investors
Stumbling and crashing its way to the bottom of the Nasdaq and charged Elon Musk with fraud. Mr. Musk is gambling with the shareholder
That's maybe just about the test. It's a cold stock, but the business absolutely
Is lousy that people are finally starting to figure it out
the SEC filed securities fraud charges against Elon Musk
April Fool's Day must mix his optimism with dark humor on social media in the midst of
Widespread concerns Tesla might collapse he tweeted this we are sad to report that Tesla has gone completely
Tesla stock voted by Wall Street as the least likely to succeed
Tesla CEO Elon Musk is the subject of a new controversy
But is it about you that
Seems to invite
Skepticism do people get upset at you if you do certain things
This stuff isn't from those sci-fi novels and movies and it's so far away
But every time I hear you speak, it's like well, no this stuff is sitting it's right here. I'm interested in things that
That changed the world or that affect the future and wondrous new technology where you see it and you're like wow
How'd that even happen how how's that possible? I?
Like creating things that have never been seen before or even imagined before we see
The Tesla Roadster this year. Absolutely this year should be coming out in about six seven months
Well, I think it's because we're doing these things that seem unlikely to succeed
He told me that he was waking up in the middle of the night and there would be tears on us in
2008 the rocket company is not going. Well. I had three failures the car company is emerging money and
the American economy has
Tanked in the worst recession since the Great Depression and I'm getting divorced by the way
That was there was definitely at the worst year of my life
Critics say you can't do this. Your answer to them is we're done it how many people predicted?
in 2008
that SpaceX would have done these things by
2018 I think
Zero, it's been 17 years to get to this point for 2002 to now. It will amount of hard work and sacrifice
From a lot of people that it's done at this point
So a fourth failure, the full failure would have been absolutely game over done done
SpaceX
bankrupt
Dog
Really you think this would work, um
Like when I see the rocket liftoff I see like a thousand things that
That not work and it's amazing when they do I'm hopeful that the first people could be taken to Mars in ten to twelve years
I think it's certainly possible for that to occur. The thing that really matters. The long term is to have a self-sustaining city on Mars
Things have been going a lot wrong for a long time at Tesla when it comes to profitability
So it's really not about one quarter
it's about whether or not you're gonna make the leap of faith that Tesla is actually going to make a
Profitable company it out of the stock now
I mean
I think there's nothing but accidents waiting to happen and if we've been fortunate and
These thus far they have succeeded crazy things can come true
You put 90 billion dollars of breaks into into solar and wind. It's a sudden
It's Solyndra and Fisker at Tesla and or one
I mean, I had a friend who said you don't just pick the winners and losers you pick the losers making a car company
successful is
Monumentally difficult. It is absurd a Tesla's life absurd
Excruciating effort
100 hour weeks by everyone by everyone here at Tesla. Yes. Either be a
Multi-planet species and out there among the stars or will be a single planet species until some eventual extinction event either natural man-made
They don't make money he hasn't been able to build cars, this is the problem surd at Tesla's life absurd
Uh, he's a self-confessed
Manic-depressive he he is known to use recreational drugs. Believe me
There are people who could run an automobile company a lot better than he can. It's like Elon Musk
You've been beamed down from another planet
To show us mortals how to run an out of run a company and a fuse that got people were laughing at you now
Not sleek referrers work superheroes work seven days a week
It was like part of some of those days must have been like hundred twenty hours to some unity
The other option would have been Tesla dies Tesla cannot die. Tesla is
Incredibly important for the future or sustainable transport 11 years today
Tesla had made one car that car
That's serial. Number one
It's pretty wild to think that 11 years ago today
We had made literally one car and a year from now world made a million
Well by 2030 electric car sales are expected to surge to 30 million vehicles worldwide
our goal all along has been
To try to get the rest of the car industry to its go electric like we're at an inflection point
the car companies have announced three hundred billion dollars
That they're investing in making even careful that we'll be able to achieve at least a half million cars a year by 2012 a million
cars by
2020 try to make change as opposed to just reading about they made their there third quarter targets
Every car company in the world. I think every boardroom said, oh my goodness
If you study engineering and you figure out how to design new things
Then it's relatively easy to start a company. You just need to get a few like-minded people
with you and and then focus on creating a prototype the compelling prototype as soon as possible and
That that's all there's to it and you might you know, try it a few times
My bail may not succeed
But I think sometimes people fear fear starting a company too much, you know to say really what's worse that could go wrong
You know cast off to death, you know, you're not gonna die of exposure
What's worse they go wrong
I think we should try to take the set of actions that are most likely to make the future good for us middle to the
Middle here. I
Mean, you know each month that passes is literally
Cost us tens of millions of dollars. I mean we need to appreciate that
It's been one the darkest days on Wall Street and reason that instead of being up in an ivory tower
I want to be in the middle of a battle. And so that means putting my desk in the middle of the factory, sir
My gosh, why is everyone getting all on his case?
He wants to get high on a Joe Rogan podcast and you let him let him be the individual that he is
He's a force in society that's like like a
a
Cross-pollination of Thomas Edison and Tony Stark you cross pollinate those two folks you get Ilana
it's like some superhero type Shannon SpaceX be the company that
Brings humanity to Mars and I always see it while I'm still alive
You're 47. What is the likelihood that you?
Seventy percent
What is your hope in terms of the impact you will leave on culture
I think what I'd like to do is help solve some important problems
All the companies we interviewed in Silicon Valley
Tesla is the only one that survived a decade later all the others went bankrupt
You think that you are gonna be the general motors of the future? I?
Would describe it differently?
I think I think
Really the goal of Tesla Motors is to help accelerate the advent of the electric vehicle
The whole point of Tesla is to accelerate the the advent of electric vehicles
erratic
unstable reckless
Operatic. I'm just being me the system would have failed if I if I was truly erratic try to adhere to some
CEO template that we got lost along the way with our space program. What did you mean by that?
Well what I mean by that is in 1969
We were able to go to the moon and here we are over three decades later and we can barely get to low-earth orbit
All right, am I supposed to do something
And I can hear okay, I think this is this is a fantastic thing but this there's gonna be even better things in the future
and we're super super excited for what's happened and
150 miles above Africa the capsule undocked from the International Space Station
This critical test flight paves the way for a dragon mission carrying astronauts. It's been 17 years
There still haven't lost anyone yet
But hopefully we will later this year
So that would definitely be the culmination of a long dream for me and a lot of people at SpaceX for sure
We should have a base on the moon. I kept that permanently occupied human base on the moon and send people to Mars
You know, and I said pull the city on Mars. That's where she do. I
Mean I should say that you know when I was a kid, I didn't really have any grand designs
I mean, the the reason I started programming computers is because I like computer games. It was very violent
It was not a happy childhood. It has almost been to death if you'd call that Boyd
I learned that if I wrote software and sold it then I could get more money and buy better computers
He was interested in computers early at the age of 12
He wrote the software for a video game and sold it against his parents wishes
He set his sights on the software capital of the world. I really want to work on new technology
so I when it get to Silicon Valley I moved first to
Canada by myself when at 17 and then a few years later
I moved to the US writing software during the summer of 95 trying to make useful things happen on the internet
I wrote something that allowed you to get maps and directions on the internet and then something that allowed you to do online
manipulation of content
Things were pretty tough in the early going. I didn't have any money. In fact, I had negative money
I'd hear student debts Oh, in fact, I couldn't afford a place to stay and an office
so I rented an office instead because that was I was actually I got a a cheaper office that I could get a
Get a place to stay and then we I just wanna sleep on the futon and shower at the YMCA on Paige Mullin
Musk sold his first computer program at the age of 12 and he hasn't stopped selling since 95
They weren't very many people on the Internet and certainly nobody was making any money at all
Most people thought the internet was gonna be a fad
There basically only about six of us there were myself my brother who directed us to come down from Canada and
Friend of my mom. This is an ATM. What we're gonna do is transform the traditional banking industry
He started an online banking firm that he grew into PayPal a system for making
Purchases on the internet and you sold PayPal to eBay for pi was about why don't half billion dollars
So we actually lived in the office and we would sleep it
on the floor in the evening and go shower at the YMCA the next morning and then we would be ready to go before the
Before some of our employees would arrive so they wouldn't think we were actually sleeping any other
Effort PayPal had said I want to get back into
electric vehicles and
Make something happen in that arena. It wasn't as though in creating these companies that so we thought that we would be successful
I thought that the most likely outcome was failure
but
But it was still worth doing. Well. I didn't really think Tesla would be successful
I thought we would most likely fail but I thought that we at least could address the false
perception that people had that an electric car had to be ugly and slow and and
Boring like a golf cart. So you didn't expect the company to be successful. Then why try if something's important enough
you should try even if you
Probable outcome is failure
Elon Musk was just very honest and I really think back then
He may have thought the idea would survive but his company would not how much more has the project cost
Then you thought it was going to cost probably played twice as much
I think ish there about how much did you put into this company? Don't tell me you don't know
No, I did. It's about fifty five million dollars
fifty five million dollars of your own money
It's very difficult to
Start companies and quite painful and that's important to bear in mind. I don't know if it's that's probably not encouraging
Leave this way. If you need inspiring words, don't do it. You had that third failure in a row
Did you think I need to pack this in Devin?
Why not? I don't ever give up
I mean I'd have to be
dead or completely incapacitated
My grandfather moved with whittle woola's kids and my mom never went to South Africa
Because he wanted to use it as a base of exploration
So you had this little plane that he liked to fly all over the place
And he he cleared all through Africa and Asia and he was the first person to fly from South Africa to Australia
He did this in a plane with no electronic instruments in some places. They had diesel in some places
They had gasoline. He had to rebuild the engine according to wherever
Whatever fuel they had just for exploration. Just a question for curiosity seems to run in the family. Yeah, I guess
He was prepared to sacrifice everything
his entire fortune
To get a rocket into orbit my second or third trip back from Russia
I was like, whoa. He's gotta be aware to solve the rocket problem
I missed our reading a lot of hooks and rockets and
Did a better sort of a first principles analysis of of a rocket just broke down the materials that are in a rocket
what would it cost to buy those materials what verses the price the rocket and there's a gigantic difference between the
Raw material cost of the rocket and the finish cost the rocket people who say that the company cannot survive without you
Yeah, there are people who say the company cannot survive with you. I definitely feel stressed
Yeah, it's like we've been incredibly difficult and painful last several months. Mm-hmm. Painful. Absolutely, of course, yeah
Yeah, I mean I'm sleeping on the factory floor. No because I think that's like a fun place to sleep. Mm-hmm, you know
Terrible sleeping on the factory for doing why are you doing that?
It doesn't have time to go home and shower I see when they catch her there. So you're just laying here. Yeah a couch. Yeah
It's that simple. Yes, I don't believe like people should be experiencing hardship while the CEO is like all for vacation
The truth is stranger than pictured
Okay, this is why it's important and even if the odds are that it won't succeed
it's worth trying to do it and I think
You can create a great company
Whether use the amount and the greater the span of time that you look at
The things that seem important in the moment are fade away and the things that are truly significant
Are still there?
what is it that you have that so many people who are
Unbelievably brilliant at engineering or are incredibly good managers or bold business people or what have you
What is it that you have? Do you think it enables you to make this stuff happen?
When I was little kid I was really scared of the dog
But then I I sort of came to understand, okay, well dark just means really the absence of
photons in the
visible wavelength but they bring light to the dark and
They show us the universe
And Ilan said darkness is merely the absence of light then I thought well it's really silly to be
afraid of a lack of photons
Then I wasn't afraid of the dark anymore after that
Yeah, I had sort of a dark childhood it wasn't good
When I read The Hitchhiker's Guide to the galaxy that that sort of highlight at the point that
Very often the issue is understanding what questions to ask and if you can properly frame the question then the answer is the easy part
The genesis of SpaceX was not to create a company pit but really had it
How do we get NASA's budget to be bigger that was initially a goal?
I came up with this little small philanthropic mission
Which would be to send a small greenhouse to the surface of Mars called Mars and races on landing
See, it's proving dehydrated nutrient gel
Hydrate upon landing and and you have this little greenhouse and then the money shot would be you know
green plants against the red background things that
expand the scope and scale of human consciousness and allow us to better ask questions and
You know and and achieve greater enlightenment
those are good things and so that's sort of what what can we do that's gonna
most likely lead to that if we are able to do this philosophic mission and
It generates a lot of will to go to Mars. That's not going to matter
If there's no way they're probably people that have a lot of analysts is that can look in the rearview mirror
Instead of looking at the front windscreen. What do you mean by that?
This is very frequently been why people have underestimated
Tesla because they were looking at Hills down in the past and use that as proxy for what were able to do in the future
Look he may be the best we have in terms of when you look at what companies are doing
but I think that Elon Musk use
Needs to be preserved
And and Tesla almost didn't succeed came very close to failure
Then if you succeed then after a long time, you will finally get back to happiness
Life's got to be about more than just solving problems. I want to get up in the morning and say yes
I'm looking forward to that thing happening
There are Australians today wondering if they can even turn on their lights their Australian stay wondering
Well, should we go without some food sure, you know
That's just not something you would ever expect I did not expect that hmm
Dora cutter
Australian households could not get through watching one episode of Australia's Ninja Warrior with this big battery
When you get a return tweet from Elon saying yeah, what did you think?
Wait, he thought I was joking. He says he's gonna happen and make it let's make it happen
By all means have the world's biggest battery have the world's biggest banana. I have the world's biggest price
You have do these things that really get the world's attention
Otherwise, they just don't believe you
The naysayers said it was a waste of money
But this big battery is already playing a key role in stabilizing
The grid and it's doing so with a speed precision and agility. That's never been seen before
But first we want to talk about the IPO of the day and it's Tesla
Listing here at Nasdaq at starting at $17 a sheriff big day for CEO Elon Musk
There are a lot of people who have looked at your IPO who have told me you know, what?
I'm not sure that this is a smart investment our own Jim Cramer yesterday said I'm not sure that Tesla has a business plan
That's going to work. It's not a smart investment. What do you say to the skeptics? Who look at where Tesla is?
Well, you know
I think people at this point or to be a little bit more optimistic about the future of Tesla
the key is like to have a product that you all love you'll talk about the things that you love because we've
Confounded the critics at every turn
So at a certain point people have to get get tired of being wrong
How have you done this these projects are so these PayPal SolarCity?
Tesla spaces that's so spectacularly different. There's such ambitious projects at scale. How on earth has one
Person been able to innovate in this way. What is it about you?
I'm really curious about how in the world he manages to do multiple impossible things because doing one impossible thing is impossible
but doing like five impossible things is the product of five impossibilities and that just seems like hyper
Impossible, but he's managed it
You know, I mean think about and think about what he did he built an electric car
Which is like hard and then he built a rocket and then he blasted the car into space on his rocket
And Anton the Tesla Roadster
Thanks, let people familiar with that that's the two-seater sports car
In fact, my my car which is production-wise is parked outside
like that
That's not that's not real. That doesn't happen
The goal of us was to inspire you make you believe again just as people believed in the Apollo era that anything's possible
It's more than just a boy with a toy we're good about a man that sees a gap
He sees a hole and he knows that technology can technology can fill the hole but timing is everything
You jump in too early that technology is not ready. You type it you go in too late. You slow you blow
So he knows when to jump in in terms of billing
cyberspace and billing technology with PayPal reusable rockets with SpaceX
He knows when to jump in - usually the lens of history and you zoom out far
I think you can distinguish the less important from the more important
If you zoom out really far and look at the four billion year history of Earth and the evolution of life itself
And say what are the major milestones in the evolution of life itself? And obviously there's single celled life
Multicellular life there's a differentiation of plants and animals
This life going from the oceans to land
there's
Mammals and consciousness maybe a half a dozen or so really big milestones in the history of life
And I think on that scale would also fit the expansion of life to multiple planet
Who's that's something that's that's so important that would fit on
It'd be one of the half dozen or so most important milestones in history of life itself
Pretty darn important and it goes beyond parochial concerns of humanity. It's something that is of
importance to life in general
So that's why I think it's it's important to do
and this is the first time in the four billion year history of Earth that it's been possible both is the cradle of humanity you
Cannot stay in the cradle forever
It is time to go forth become its
star parent civilization
Out there among the stars
Expand the scope and scale of human consciousness. So how long will it will remain possible? They'd rather be exciting
But that makes me glad to be alive. I
Hope you feel the same way. So there are a lot of
Negative things to the world. There's a lot of terrible things that happen all over the world
all the time
there are
lots of problems that need to get sold
There's lots of things that are yeah the most potent get you down
But that life cannot just be about solving one was a real problem after another I could go to Island the island to the Bahamas
and turn it into my you know personal fiefdom, uh, how much more interested in trying to
build and create a new company if you need to be things that
Inspire you that make you glad to wake up in the morning and be part of humanity
No way back when we created the company we sit at both the Tesla Roadster
They said it was impossible and then and that even if we did well didn't nobody would buy it
They would build a more affordable car with the Model S
We did that
Again, we were told that's impossible. I was called a fraud and a liar who's not gonna happen. This is all untrue
Okay famous last words, here's gonna put thousands of these cars in the road
But beyond that
Really?
What matters is are we making a difference in the world and for us to make a difference in the world we have to build
A lot of cause you know until we see every car in the road
being electric
You know, we will not stop. This is really just the beginning of the beginning
You want to do projects that are inspiring and that make people excited about the future which is to always go beyond
Memorizing formulas passing tests to always go deep into the underlying principles that was subject to track any problem down
To the root cause bury it in the dirt in the dark and I would add to that and say be brave enough
be bold enough and be insane enough to
see things more completely and more vividly more fully than everybody else around you and refuse to look away from what you see and what
you know, even if people want to burn you at the stake, I
Seem to have a high innate drive
And that's been true even since I was a little kid, you know, really
Had a very strong drive it also it's risky things must get better. What I do those things are crazy
Yeah, I stole about money at all times, but I do care about us becoming a spacefaring civilization
Yeah, and I do know that if we don't pull her up reusability will not happen
So that's why that's the only reason actually you won money at all. I
Think I fear I feel fear quite strongly, you know one of those I think it's important enough then I just override the fear
Going and setting up a base on Mars would just be the greatest adventure
Either we are multi-planet species and out there exploring the Stars or we are a single planet species
Waiting around for some eventual extinction event. I
Think wishful thinking is innate in the human brain
If need be I'm prepared to fund this all the way until SpaceX is the world's top water Gorge company, absolutely
I
Think it's important that we've kind of space prank civilization and
And I'll be out there among the stars. And I think that's one of the things that
you know makes people excited about the future and
We want the things that are in science fiction
Novels and movies not to be science fiction forever. We want this to be real one day
No, why do it I just kept wondering why we were not making progress towards
Sending people to Mars
why we didn't have a
Base on the moon and year after year. Yeah. I was making just getting me down. I look at the NASA website
Where does it say when we go to Mars doesn't I'd like to see
Humanity go beyond Earth and have
People on Mars, that would be really great
and to see widespread adoption of electric vehicles and
Renewable energy. What do we do about the grass?
I mean the Wall Street Journal reporters who get up in the morning sell Apple short and then go write stories about us and
It's clear that it's a perception versus reality problem. Yeah, they don't know about operating systems. They don't know anything about tools
They don't know what's going on in the future. They don't know that we're building an iceberg. You build the bottom up
I believe I'm representative of the vast majority of Tesla owners were super happy with the company of the product
And we think that the next car we're gonna get is gonna be another Tesla
But that's not what we read in the mainstream. It's the plan to
Put more energy behind the marketing communications and take this issue head-on
So that the true
Great American success story gets told it's the most crazy disinformation campaign
yes, I'm here that a lot of you have had this experience where you're changing you're growing as a person and
people still people tend to treat you like you were 18 months ago and
Its really frustrating sometimes when you're growing up and you're becoming more capable and you you've solved you
Maybe you had some personality quirks
You've kind of gotten over whatever it may be
And people still treat you like you were a year to 18 months ago. It can be very frustrating
Well, it's the same with a company. It's the same with the press the press is gonna have a lag time and
the best thing that we can do about the press is
to you know
embrace them do the best we can to educate them about the strategy but
To keep our eye on the prize and that is turning out some great products
Communicating directly with our customers as best we can
Getting the community of people that are gonna make this stuff successful like yourselves in the loop
so
you know everything and just marching forward one foot in front of the other and
The press will take care of it's like the stock price the press and the stock price will take care of themselves by the end
Really?
What matters is are we making a difference in the world and for us to make a difference in the world we have to build
A lot of cause you know till we see every car on the road
being electric
You know, we will not stop
But this this is really just the you know the first step for SpaceX, we're really
We're shown we can get to orbit
It's really just the first step for SpaceX if things just gone a little bit the other way
both companies would be dead and I'd like one of the most difficult choices I have ever faced in life was
was in 2008 and
I think I had
Make up maybe thirty million dollars left
Thirty or forty one dollars left in 2008. I had two choices. I
Could put it all into one company and then the other company would definitely die
Or split it between the two companies and but if I split it between two companies then both might then
And when you put your blood sweat and tears into creating something a bully something it's like a child
And so it's at which one am I gonna let one starve to death I
Can bring myself to do it. I provide I split the money between two
What should I think goodness? I think what came through I
Never thought I was someone who's capable of a nervous breakdown
But I think I came as close till I ever come on
December 22nd, and we almost lost everything back in 2008. They think things are better these days but but for many years there was
It was very painful. How close to death. Did you come we're within?
Single digit weeks
22 hours a day. I think what I mean, I was working answer seven days a week sleeping in the factory
I worked over it from the I work from the pump to the paint shop general assembly body shop
Financially and maybe even emotionally, I'll tell you what that was that that was definitely helpful
Yeah, two days later on Christmas Eve
Tesla's investors decided to pour in more money you ever worry about yourself imploding like it's just much absolutely. No one should
Put this many hours into work
This is not good
You feel should not work this hard. I don't look they should not do this. It was very painful
Painful in what sense?
It's because my hurts my brain - my heart hurts
This is not recommended for anyone. I just did it because if I didn't do it and Tesla
Good chances would I miss because I think I have to not because I want to he's a guy with unlimited ambition
Ambition to do what not a typical type of ambition. It's it's more he just needs to be constantly
His mind just needs to be constantly fulfilled and the problems problems that he takes on
Therefore need to be kept become more and more complex over time in order to keep him interested
It's really important then what should then I you know will overcome the fear and just do it
Anyway drive over right sphere where wilt has to be in ten years, you know
And they're mad skills and the mastery of their chosen subject matter and they use it to put themselves on the line
unlike anybody else you'll ever meet and
It's this that allows them to open up windows and to another deeper reality in which transformation is possible and things of awe
happen on a regular basis
Yeah, thanks to the hard work of Bisby
SpaceX team, you know you guys I mean
That's really what got us to over there and there are a lot of people that thought we can do it a lot actually
But you know Seiko its fourth time's the charm, right
So, I mean this this really means a lot to
SpaceX obviously, they'd get it all but I mean that's just a huge milestone
There's only a handful of countries on earth that have done. It's only a country thing not a company thing
So it's just an amazing achievement
You know the
You know
online its kind of frazzled so it's kind of hard for me to say anything but
man, definitely
This is one of the greatest days of my life and I think probably for most people here
It's you know, we've shown people we can do it and this is just the first step in many
I mean we're going to you know, get Falcon I to orbit next year
Get the Dragon spacecraft going
We're gonna be taking over from the space shuttle, but never tires. I
Mean this is gonna do a lot of things
They're getting to Mars and things like that
This is definitely the future of SpaceX is really great. Yeah, I don't know what else to say
cuz I mean, it's just like so freaking awesome my mind blends it just
Yeah, except just like it's a reaffirming but this is just the this is just the first step of many
and this really opens to a way for us to
You know get falcon 9 go and get familiar manned space flight and gives us so many cool things that there in the future
Elon in our lifetimes. Yes, where will space extra take us over humans goals mates?
I'm very hopeful that
Humanity will have a base in the moon and a city on was in our lifetimes
In our lifetime. Yes
All these things I
Said we do them
We did it super dude
We did it before we were able to get the roads throughout that then
They'd say well you couldn't possibly make that car work and then when we made the car work
they'd say well nobody's going to buy it and then people bought it and then we announced the Model S and
So many people call bullshit on that. It was ridiculous and and
And yet actually the we're able to bring it to market and then we brought to market
They said well
You're never gonna build use of volume and if did that and then they would say you will never be able to make a profit
And then we did that in q1, so I'm hopeful that
There's a people will observe that there's a trend here
