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  • Made in China. We've become accustomed to

  • seeing the label on products manufactured

  • in the world's second biggest economy.

  • But buying one of these products in China instead

  • of say, the U.S., doesn't guarantee you're getting a better price.

  • So why is that? And what does it truly mean to be Made in China?

  • To start looking for some answers, I visited two shopping hubs:

  • Los Angeles in the United States and Beijing in China.

  • Chinese tourists have built a reputation for being big spenders abroad,

  • spending a whopping $277 billion in 2018,

  • much more than any other nationality.

  • A lot of times, people think that purchasing something in China will be inexpensive,

  • but that isn't always the case.

  • So how much of a difference are we talking?

  • I sought out four products from four popular

  • western brands to compare.

  • Starbucks,

  • H&M,

  • Adidas store,

  • a Godiva store.

  • U.S. brands are everywhere I look in this area.

  • I even just spotted a Red Lobster.

  • To keep things consistent, I'm using 2019's average foreign exchange rate.

  • The products I'm comparing are:

  • A standard black t-shirt at H&M.

  • Starbucks Grande Cappuccino.

  • Godiva Chocolates.

  • And an Adidas hat.

  • I feel like this shirt would be half the price in the U.S.

  • But I'm wrong, the shirt at H&M is priced nearly the same in the U.S. and China.

  • A Grande Starbucks cappuccino will cost you $4.63 in Beijing,

  • but in Los Angles, California, $3.95.

  • This case of Godiva chocolates, called Pearls,

  • is priced at $7.24 in Beijing, but only $3.95 in LA.

  • And this Adidas hat will set you back $42.27 in China,

  • nearly double the price of a similar hat in the U.S.

  • My small experiment has made one thing clear, pricing is complicated. So much so, that

  • websites have popped up like the Mac Index, a site that compares Apple product prices

  • from around the world.

  • So many ads for Apple here in this area.

  • According to an analysis done by Tech Insights,

  • the cost to make an Apple iPhone 11 Pro is $490.50.

  • Yet according to The Mac Index, the price to buy one is $1,318 in Japan,

  • $1,477 in the U.S., $1,658 in Mainland China

  • and more than $2,000 in Turkey and Peru.

  • Prices vary across countries due to factors like demand, tariffs and tax refunds.

  • And then there's the supply chain: the network of people, organizations, activities, information

  • and resources involved in the creation of a product.

  • Apple's current CEO Tim Cook is considered by some to be a mastermind in supply chain.

  • He first joined Apple in 1998 with a mandate

  • to clean up the company's manufacturing and distribution.

  • Over time, he closed factories and warehouses,

  • instead opting for contract manufacturers.

  • Many of those contract manufacturers are in China.

  • That's great for Apple's profit margins, but it's certainly not praised by President Trump,

  • who has asked Apple to make its products in the U.S.

  • But that may be easier said than done.

  • If, say, iPhone production was moved to the U.S., instead of China, different analyses

  • show the price for the consumer could go up from anywhere from $30 or $40 to hundreds

  • of dollars to even $30,000-100,000.

  • That's partially why, despite Apple pledging to invest more money in American manufacturing,

  • it maintains China as its hub for making its gadgets.

  • When you say made in country x, it's really an oversimplification of what it really is.

  • That's Omar Slim, a senior portfolio manager at global asset manager, PineBridge.

  • When you hear about made in this country or that country is really quite relative and

  • it's a simplification of things because it's most likely made in a number of countries.

  • Here's an example. Let's say we want to make lasagna for dinner.

  • If Jeff cooks the ground beef and prepares the cheese, Sarah makes the tomato sauce and

  • layers the ingredients into a pan; and Blair, who bought all the ingredients, puts it in

  • the oven, who gets the credit for making the lasagna?

  • Now, let's apply that to Apple's iPhone.

  • While the phone might say 'Made in China,' some of its parts come from other parts of

  • Asia, Europe and even the U.S.

  • But here's the catch.

  • Even though an iPhone may be assembled in China, it's still tariffed in China as a

  • U.S. product because Apple is an American company.

  • The brand makes that clear with its

  • etching, 'Designed by Apple in California.

  • How they're treated in terms of customs, they will be treated as a U.S. product.

  • So regardless of where they come, it's essentially a U.S. product. Same for Chinese products

  • going into the U.S. and same for, for instance, European cars.

  • China became a popular manufacturing hub in the 1980s after it started to open to the world.

  • It became known for its cheap labor costs, lax regulations and business-friendly environment.

  • As China's manufacturing sector grew, it took the crown from Germany as the world's

  • top exporter in 2010. Today, it's followed directly by the U.S. and Germany.

  • While Made in China has become synonymous with cheap and low-quality products,

  • China is hoping to change that.

  • In 2015, it launched a Made in China 2025 initiative,

  • which aims to shift its economy from low-end manufacturing

  • to high-end, high-tech products.

  • And it could already be well under way.

  • In 2017, Tim Cook said China lost its place as a low labor cost manufacturing nation many years ago.

  • So, if so, why is so much of its manufacturing done there?

  • Well, because of the skill and sheer volume of engineers, he said, saying Apple's products

  • require advanced tooling and engineers.

  • In the U.S. you could have a meeting of tooling engineers and I'm not sure we could fill the room.

  • In China you could fill multiple football fields.

  • The U.S.-China trade war resulted in a tit-for-tat increase in tariffs on many products.

  • With increasing costs being passed on to consumers, many companies are looking to diversify their

  • supply chain, instead of being so reliant on China.

  • That sentiment has only grown, following the coronavirus pandemic's

  • hit on the global manufacturing industry.

  • Along that supply chain, there will be some companies, that instead of manufacturing it

  • in China, if they could, they could try to replace.

  • In fact, companies including Apple, Microsoft and Google are reportedly looking into moving

  • some of their hardware production from China to Vietnam or Thailand.

  • But that might be harder than it sounds.

  • The other countries will have a hard time to compete along with the fact that the infrastructure

  • is shown that it's quite good, along with the fact that in certain countries would not want

  • to compromise the relationship with China.

  • The reality today is that a product likely has many components which are sourced globally.

  • A phone may be designed in the U.S, but its screen is sourced from South Korea, the sensors

  • and microchips may be from Taiwan or Germany, with its assembly in China.

  • So the next time you see a product with the words, “Made in China,” remember that

  • the full story is seldom pure, and never simple.

Made in China. We've become accustomed to

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