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  • Hello.

  • My name is Bo Kearns and I run the Freak.

  • Oh, camped Out or GE YouTube channel were currently the biggest active software channel on YouTube.

  • Our channel focuses on posting long in depth courses, and we post these courses from a variety of contributors.

  • In this tutorial, I'm gonna share insights into YouTube's algorithm.

  • I'll share tips for creating your own software YouTube channel, and we're going to hear advice from a variety of successful YouTube creators.

  • Even if you're new to software, you can benefit a lot from starting a YouTube channel.

  • In fact, most of the tips and advice I share this video will be applicable to any type of YouTube channel, not just software channels.

  • I think starting a YouTube channel can benefit developers at any stage of their career.

  • You don't have to be an expert.

  • You don't even have to know anything about a topic to teach someone about the topic.

  • All you have to have is an interest and a desire to learn.

  • So that's just what I did when I started my first job Script training channel s O.

  • I created my own YouTube channel.

  • This is before freak Oh, Camp and I had job script tutorials.

  • I didn't really even know that much about Java script before I started the channel.

  • I would learn about the topic so it could make a video about the topic, and the process of making the videos turned me into an expert.

  • And then when I went to get a job, I was able to point to my videos to show that I knew what I was doing, and it helped me get a job before he started channel.

  • You need to decide the goal of your channel.

  • Your goal can have an impact on a lot of things about your channel.

  • So here's some common goals, which are not mutually exclusive.

  • Some people want to help others learn.

  • You may want to build a body of work that will lead to other career opportunities.

  • You may want to give yourself a reason to learn or maybe promote a paid resource.

  • Maybe you just want to make money through YouTube, ad revenue, sponsorships and affiliate links.

  • Also, you may want to promote your brand or company.

  • Why start a YouTube channel as an ex Google Tech lead?

  • Let me tell you a little something believe it or not, I used to be just like you, a weak, pathetic human and nobody.

  • When you take a look, though, you'll see any successful person.

  • You know.

  • They seem to have a YouTube presence.

  • You, too.

  • It's not just for cats anymore.

  • It's gone mainstream, and it is one of the most important platforms of our generation of our era.

  • It is the defining platform of our era.

  • It has over taken Facebook.

  • It is the world's second largest search engine, just after Google.

  • Video is the future, and they will overtake other types of content as people get faster and faster Internet.

  • And you may be thinking, Well, it's too late for me.

  • A lot of mainstream has gone into YouTube.

  • That's true.

  • But in other fields like education, tech software engineering is only just beginning.

  • How many high quality software engineer and channels do you know?

  • Just one mine, and maybe two of you count free code camp.

  • The great thing about YouTube is that you can define what success looks like redefined that show people what you believe is right.

  • Don't let the mainstream media define that.

  • You define that and let your voice be heard?

  • Sure, when you're young, you can be passive and listen to other people and let them tell you what they think is right and wrong.

  • But some age you need to stand up and take a firm stand in your beliefs and be unwavering in your message.

  • Don't let anybody else tell you otherwise.

  • And if they do, go ahead and just mute or block those people from your channel.

  • You know, we all have our own reasons for getting into social media.

  • It could be for the self expression it could be to share information, share knowledge, to learn personally as a person.

  • It could be for the money.

  • But you know why I do it for for the love I I don't mean for the love of the game or for the love of clothing.

  • I mean for true love.

  • You see, Let me tell you what my plan is, and that may not happen overnight.

  • It may take a week, a month, a year, 10 years.

  • But one of these days my ex wife, she's going to come crawling back, hungering after the high quality programming content that I've been pushing out, asking me how to reverse a link list, and she's going to be seen what successful life I've been living out on my YouTube channel.

  • Success is the best form of revenge.

  • That's right.

  • I'm doing YouTube for revenge and she's going to see that.

  • And when she comes crawling back and I don't care how long that takes, you could take 20 years, 50 years for all I care.

  • I'm going to make her prove her love for me by reversing link list not just once, but twice.

  • And the only way she's going to have to learn to do this is by watching all of my content on YouTube, buying all my stuff by my courses.

  • That is going to show how much she loves me.

  • And so that is the intricate test that I have laid out on my YouTube channel.

  • So whatever it is you're looking for money, career, social status, a network, true love revenge.

  • You'll be able to find it on YouTube when thinking about the videos you wanna make in your channel, and you may think about how there's already a lot of videos on the exact same topic.

  • But don't worry about that because there are tons of different learners in the world, so there's gotta be a learner out there that can learn best from your teaching style.

  • Also, when I can't stress this enough, you don't have to already know about a topic to create a video about a topic.

  • Create a video of the great opportunity to learn.

  • You're gonna want to try to figure out what type of software channel you want to start.

  • I category software.

  • YouTube channels into four types.

  • We have tutorial, informational, live coding and software entertainment.

  • I'm going to give some examples of all of these interspersed with tips from some of the creator's different types of channels.

  • Different types of videos appeal to different demographics.

  • For instance, a software attainment channel is going to appeal to a wider demographic than a software tutorial channel.

  • So you need to keep your goals in mind so you don't get discouraged if you see other videos getting way.

  • More views and your videos just depends on what you're trying to accomplish for your channel, so a tutorial channel primarily features software tutorials.

  • This is the best type of channel.

  • If you want your channel to help you get a job or if you want to sell pig courses, this style sometimes less focus on your personality than other channels.

  • So you can see here some top tutorial channels and some good examples of what tutorial channels air like.

  • So as faras tips, um, I people ask me this all the time, and I really I don't say I don't like the question, but I don't feel like I have a great answer because there's no special formula.

  • I didn't do promotion, so I don't I don't have much advice on promotion.

  • What I did was just make videos.

  • I just I was consistent.

  • I think that's the best advice I can give is to be consistent, and it's gonna be discouraging.

  • At first, you're going to get no views, you know, and you're gonna make no money.

  • And you you're spending your time.

  • But the more consistent you are if you if you're making good content and you're uploading, you know, every week people are gonna start to come.

  • So that's that's the best advice I can give.

  • And don't stop because if you stop making content, your channels just going to go to shit and even at my level at whatever 800,000 subscribers.

  • If I If I don't make a video for a month or two months, my analytics, they're just gonna It's just gonna be a straight down slope, Andi.

  • It's very stressful.

  • You know, doing YouTube especially full time is very stressful because if you if you don't have any ideas that week, you know when you can't make a video, your your analytics go down.

  • And that's your livelihood, you know, so it can be stressful.

  • But you do.

  • You know you want to be consistent.

  • Another thing is, be yourself.

  • Don't don't try to copy people.

  • It's it's okay to watch other people and get ideas from them.

  • But don't like straight up.

  • Copy someone because it's already out there.

  • You want to be unique.

  • You also don't want to be fake.

  • I know that there are a lot of fake people on YouTube, and a lot of them are successful, like the family vloggers and stuff that are all giddy and happy and stuff.

  • And then they're miserable off camera.

  • You want to be yourself, You know, for me, I I like to talk to you guys like I talked to my friends.

  • You know, I don't jump on camera like, Hey, guys, we're gonna We're gonna build an application today and Lottie died.

  • And that's just not my personality.

  • You guys would think I was friggin high or something.

  • You know?

  • Is he getting back on drugs?

  • If if I acted like that, So I just I think that being yourself is is genuine and people pick up on that.

  • And I think that ultimately, that's one of the things that that's helped me out the most.

  • And then the last one I have is to find your niche.

  • And basically, what I mean is keep your content, you know, all in the same area.

  • Don't do a development video tutorial one day, and then the next day, do your favorite movies and then the next day do a family vlog because people tend to subscribe the channels for a specific thing.

  • For me, it's usually tutorials.

  • Um, I also do videos on, you know, like videos like this self help help you in your professional life, help you be more successful, come up with ideas, stuff like that.

  • Um, you know, So you want to just kind of stick toe to a certain realm.

  • Don't go all over the place because people won't know what to think of you or why they're watching you Unless you just have a fantastic personality.

  • And it doesn't matter what you d'oh.

  • There are some channels like that, but I've seen a lot of channels fail because they just they're just all over the place.

  • So, you know, you just want to find, find what you're good at and stick to it.

  • An informational channel has informational videos about software development.

  • They usually focus on soft skills and other information that developers to know.

  • And just you know, sometimes you see multiple styles and one channel you'll see tutorial videos and informational videos on the same channel.

  • But here are some examples of some good informational channels that kind of give you an idea of what type of videos you'll see on those channels.

  • Hey, guys, is your boy Joe back at it again?

  • Couldn't face dot com your boys back and I didn't did it again one more time.

  • Listen, people loving people hate it.

  • It is what it is.

  • What do I do here in you too?

  • Very simple.

  • Okay, I just coming here being myself.

  • I told to you guys just like I'm talking to my friends.

  • Okay?

  • I'm just having fun with it.

  • Okay?

  • That's the number one thing that I do on you to have fun again.

  • Second thing is actually help people get jobs by giving them advice and and seven little things that help me.

  • Okay.

  • And even things that I've seen in the industry that I feel like nobody told me.

  • So I should tell others a body so, like that that could be more prepared for job interviews.

  • You know what type of programming languages that you focus on, how to get into certain jobs, right, how to make your life easier as a junior developer.

  • And that's what I do here.

  • And it's a informational slash, you know, tutorial slash, you know, lifestyle, type of channel.

  • Okay, if you like the type of content and definitely check out coding face right, because that's what we do here.

  • We try to help people out, and at the same time, you know, we just let people know, Like what we do again, how we have seen growth, you know, we went from a parking lot attendant, you know, working in a warehouse, doing all this other stuff, all the jobs that you could think of, right?

  • I see people all the time.

  • Come up, man.

  • I'm over.

  • Driver ate.

  • I'm doing deliveries.

  • I'm doing this and that and my bro.