promote
US /prəˈmoʊt/
・UK /prəˈməʊt/
A2
other
- To advance someone to a higher position or rank.
- To advertise or publicize a product or event.
- To encourage or support the growth, development, or existence of something.
verb
- To try to encourage popularity/sales of a product
- To move someone to a higher position or rank
Examples
Bonus payments to staff serve to promote commitment to the company.
They claimed that the authorities had deliberately promoted and condoned the violence.