Name: How One Family Has Kept the Beer Flowing for Over 150 Years
Uploaded: 2019-05-19T08:10:06.000Z
Duration: 5 min 28 s
Description: Thousands of YouTube videos with English-Chinese subtitles! Now you can learn to understand native speakers, expand your vocabulary, and improve your pronunciation...

of Chippewa Falls, nestled along the Chippewa River

in the beautiful Northwoods of Wisconsin.

and the Jacob Leinenkugel Brewing Company.

and one of the oldest breweries in America.

So what's it take for one family to keep the beer flowing

Our story begins in 1867, with a young German immigrant,

- I like to refer to my great-great-grandfather

- [Narrator] For centuries his family had been brewing beer

in Germany, now he was looking to make his mark in America.

In Chippewa Falls, Jacob discovered a source

- Which makes for a great lager-style beer.

- Twenty five hundred thirsty lumberjacks.

To make ends meet, he enlisted his family.

- I think the hardest worker out of that family was probably

- [Narrator] Every day she woke up at three a.m.

to cook four meals for the 20 brewery workers,

- [Narrator] The little brewery prospered,

and Josephine died of pneumonia, aged 44.

With a family to support, Jacob had no choice

but to keep brewing and the people of Chippewa Falls

loved the beer so much they elected Jacob mayor, twice.

- They continued to brew great beer, all the way up until

the Federal government put us out of business.

- [Narrator] In 1920 the United States banned

The dark days of prohibition descended upon America

- We had stay in business and we had to stay together

electing her president just six years after women

You have to go back through a family lineage

- [Narrator] She saved Leinenkugels by brewing

- [Dick] I gotta believe that the mixers were being mixed

- [Narrator] When prohibition came to a close,

- [Dick] Katherine Leinenkugel and Rose Casper--

- [Dick] They actually mortgaged their homes to get the

- Not a lot of breweries came out of prohibition.

- [Narrator] The reinvigorated brewery was soon joined

by Bill Leinenkugel, a Marine returned from war.

- Bill, my dad, was really the guy that expanded

the brewery's footprint into the Northwoods of Wisconsin.

- [Narrator] Bill had five children, and they helped

out around the brewery as Bill hit the road,

spreading the gospel of Leinenkugels across the Northwoods.

Put a nice cold Leinies in their hands and they loved

- [Narrator] Soon, he had transformed Leinenkugels

Small brewers were being priced out of business

by big brewers who had invaded their turf.

- [Narrator] Back when Leinenkugels got started,

there were nearly 4,000 breweries spread across America.

As Leinenkugels became engulfed in the price wars,

- It was in 1987 that my dad received a letter from

My dad says I think they want us to buy them.

Well, it was obviously the other way around.

- [Narrator] Leinenkugels kept its family roots,

and Bill's three sons built upon their father's legacy.

- After partnering with Miller Brewing Company,

we began to develop different styles of beers

that we probably wouldn't have been able to do on our own.

- [Mahala] Can you list all the Leinenkugels beers?

- There are quite a few, so you'll have to have

Subtitles ListPlay Video

How One Family Has Kept the Beer Flowing for Over 150 Years

legacy

spread

butt

pneumonia