Name: 10 Mistakes Etsy Sellers Make | Etsy Tips for Beginners
Uploaded: 2018-10-31T01:11:28.000Z
Duration: 29 min 17 s
Description: Thousands of YouTube videos with English-Chinese subtitles! Now you can learn to understand native speakers, expand your vocabulary, and improve your pronunciation...

- If you're new to the page, I just wanna welcome you.

I am Julie Siomacco owner of the Southern Charm Wreaths where we make beautiful wreaths

To-infinitive

and we also teach you how to make and sell them.

So in this video it's my business tips for the week.

I want to just go over some 10, just 10 mistakes most Etsy sellers make.

So we did a shop critique in my success circle group, which is my business group, this month

and, you know, just about every one of them were making the same mistakes.

So I thought I'd come on here and just go over with you the top 10 mistakes that I see

So you have to keep in mind that when you open up an Etsy shop, it's not as easy as

There are certain things that you must do.

You can't just upload your beautiful items and wait for people to come by.

There is a lot of things that you have to factor in, including what they call SEO.

So if you're new to selling online, you're probably thinking, "What the heck is SEO?"

SEO stands for search engine optimization.

Basically it boils down to how to get found.

Alright, so we go to you, I'm sorry, we go to Google and we type in something.

Let's say we type in red shoes, well, we're gonna get a lot of information about red shoes,

But let's say we need red shoes for prom so we're gonna type in red shoes for prom, now

that search from shoes to red shoes, okay, let's say shoes from red shoes and then red

shoes to prom narrows down the search results that Google shows to you.

So you have to do the same thing with your Etsy shop.

Those words that we put in Google shoes, red shoes, red shoes for prom, are called keywords.

Those are what we have to incorporate into our Etsy shop in order to get found because

think about it, the algorithm for Etsy right now does not look at the photos, it looks

at the words for you to show up in searches.

So when a customer goes in and types in spring wreath for front door, looking for a wreath,

and you don't have spring wreath for front door as a keyword you're not gonna get shown.

If you are just uploading your beautiful wreaths, or your afghans, or whatever you're making

onto Etsy and you're coming up with your own cutesy names, you know, blue moon rising wreath

or, you know, something like that, that's not gonna help you.

That's not gonna help you get found in search results.

You must use words that your shoppers are using, okay.

So I'm gonna go through that in just a few minutes.

Alright, so these are my top 10 tips, are you ready?

For Etsy shop owners, I've gone over this with my success circle group and I've gone

in it through with my wreath of the month club, but I really feel compelled to come

on here and help everybody succeed on Etsy and then this will also give you a little

Alright, so the first thing that I see Etsy shop owners not doing is completely filling

If you don't have your shop policies completely filled out, guess what, Etsy is gonna ding

They're gonna hinder you being seen to the shoppers.

If they give you a place to put a video, guess what, I want you to put a video.

If they give you a place to put an image, guess what, I want you to put an image.

I want you to fill out everything possible.

That's prime real estate but make sure when you do put your photos in, that you go to

your mobile device and you look at it on your mobile phone.

You wanna make sure that you're seeing what your buyers are seeing.

It might look really pretty on the desktop, but then you open it up on your mobile device

So you wanna make sure that it looks good on both mobile and your computer or laptop.

The about section, why did you get started?

You're gonna have your shop name, everything, you're gonna fill out, okay?

Because if you don't fill it out, you're just leaving business on the table, alright, and

so I just want you to incorporate everything Etsy offers you.

Can't wait for them to add more video, I hope they do that soon.

Alright, so that's tip number one, completely fill out your Etsy shop.

Tip number two, make sure you have clickable cohesive looking product images.

I mean, you can't, it's harder for if a buyer is going to your shop and they see an image,

you know, that's dingy or hard to see or blurry or there's, you know, not enough images, you

Also, keep in mind, that when you do get down those keywords and you're being found in search

results, a lot of times images are so dark and blurry and dingy that people don't even

So you want clickable images, you want bright.

You wanna see the product, what are they gonna get.

Sometimes if you stage it, you get better click through rates.

So in other words, instead of just putting a wreath on a door, put it on, you know, a

mantle, hang it over a mirror, prop it up on a fireplace, do some other different ways

to stage your wreath or your product so that it's a little bit more clickable.

People might want to click into it, that's what I mean clickable, you want people to

So, I'm going to show, if I can figure out how to share my screen, I wanted to share

with you this shop and I love her shop and whenever I train anybody how to do Etsy, I

always pull up her shop because she's just rocking it.

So I'm just gonna show you a shop that has beautiful shop photos, really quickly, very

cohesive, meaning they all look the same.

If you just give me a quick second to open it up.

Just give me a quick sec and I am on monitor two.

This is not the one, this is, I'm sorry, I went to the wrong one.

Here we go, here, so Khalea, sorry Khalea I'm always showing yourEtsy shop.

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10 Mistakes Etsy Sellers Make | Etsy Tips for Beginners

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