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  • Snap Inc, the company behind disappearing messenger app Snapchat has filed for its IPO,

  • hoping for a valuation of 25 billion dollars.

  • The app, if it manages to raise the three billion that it hopes to, will be the third biggest US tech IPO,

  • following companies like Chinese e-commerce giant Alibaba and facebook which itself raised 16 billion during its IPO.

  • The company first gained fame for being an explicit photo-messaging app for young teens,

  • Snapchat now brands itself as a camera app, and it wants its users to be playful,

  • making it one of the most well-loved augmented reality apps.

  • A range of filters allows users to constantly play around, causing endless hilarity.

  • Snap Inc's business is no child's play.

  • It hopes to raise three billion dollars and what would be one of the biggest tech IPO of recent years., according to new documents.

  • The company listed three risk factors in its ability to grow: Brexit, competition from larger companies such as facebook or Tencent,

  • and possibly the most important one, Snap Inc has never turned a profit.

  • Could this possibly turn its dream of a successful IPO into a nightmare?

Snap Inc, the company behind disappearing messenger app Snapchat has filed for its IPO,

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