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  • JAMES DYSON, ENGINEER: In a way, problem solving is a disease.

  • You want to do it and although each one is a headache,

  • it's there to be solved.

  • It's a mountain to climb, mountaineers have that disease

  • and we have that.

  • We were a group of engineers

  • starting to want to make a different type of product,

  • with better technology

  • and we've carried on like that.

  • Things are too heavy, things are too polluting,

  • things don't perform as well as they should, things don't last as long as they should.

  • There are just hundreds of problems

  • in every product.

  • What we're doing is

  • trying to do something different and better.

  • If you always do what you know is going to work,

  • then you'll have less failure,

  • but you'll never make a substantive change or breakthrough.

  • What we're trying to do every day,

  • is to make better technology and design and develop

  • better performing products.

  • I think we've gathered around us a group of people,

  • who want to do that.

JAMES DYSON, ENGINEER: In a way, problem solving is a disease.

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The Dyson story: James Dyson speaks about our approach to engineering

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    joey joey posted on 2021/05/24
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