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  • a slow starts the year for Puma could be turned around by a running boom.

  • That's what the German sportswear company said Wednesday as it expects the impact of lockdowns toe last well into the second quarter.

  • Chief executive Bjorn Golden told reporters he quote clearly sees a running boom in the whole world, with yoga and other outdoor activities also doing well.

  • Golden said he was optimistic going forward as orders for 2021 are up almost 30% compared to a year ago.

  • But there is still uncertainty on when lockdowns in Europe will end.

  • Half of the stores selling Puma products in the region are presently closed.

  • The company expects a moderate rise in sales on a big improvement for its profits against last year.

  • Puma also plans to release its own app towards the end of 2021 that could support online sales, which grew 63% in 2020 Pumas.

a slow starts the year for Puma could be turned around by a running boom.

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