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  • alcohol and the college experience are often linked.

  • But a group of student winemakers at Western Michigan University has turned the combination into a business.

  • I have not heard of any program in the US, let alone the world that students have actually worked to release their own wine product.

  • This is education that, honestly is above an internship level experience.

  • That's Robert Craig, a student leader for the Bronco Nous wine brand started last year at Western Michigan University in Kalamazoo.

  • Bronco Nous is named after their school mascot, the Broncos.

  • It has three wines.

  • A cabernet sauvignon, a red blend and a white blend available in more than 100 stores across the state.

  • Students raised $35,000 in sales in the first year, and every penny has gone towards scholarship funding.

  • Sylvan Benton is also a student leader on the project and explains the idea behind the effort.

  • How could we bring a product to western Michigan that supports Western students and can be supported by Western alumni?

  • And that answer was wine.

  • Now, in partnership with Saint Julien Winery, the students are launching Bronco nous peach bubbly, the brand's first sparkling wine.

  • John Braga Nini is president of ST Julien Winery, the oldest winery in Michigan, were the largest winery in Michigan.

  • My grandfather started this company in 1921.

  • It's been in our family for 100 years.

  • Students are excited about the project expansion, so our partnership with Saint Julien has really been mutually beneficial for the both of us.

  • They're able to expand their product line, and we're also able toe learn from industry professionals.

  • I can't wait to see what else we do throughout our future.

  • This local wine is serving a big purpose education for the students who make it and financial support for their classmates.

alcohol and the college experience are often linked.

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B1 wine winery michigan julien bronco western

Students toast to higher education with custom wine

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    林宜悉 posted on 2020/11/25
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