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  • All right, we can just jump into it.

  • -Welcome to the show. -...man.

  • I feel like we've all...

  • we've all been thrust into this new world

  • of living in a different way, and then you're the first person

  • who I felt like truly captured,

  • like, bringing joy

  • into the world of social distancing.

  • Did you think your stream was gonna blow up as much as it did?

  • 'Cause I think you started with, what, 200 people?

  • And then it jumped to, like, 100,000 over time.

  • I started with 200. And no, I didn't think

  • it was going to become what it did.

  • And, um, it was literally me sitting at home

  • and just kind of feeling isolated

  • and missing my friends.

  • -Right. -And, you know, I tour the world deejaying,

  • so I'm used to being around a lot of people.

  • And I just felt like I needed to do something.

  • I was going stir-crazy in here.

  • So I started my IG live.

  • And I had never really used IG live.

  • I started it just to invite some of my friends

  • and just to play music from my laptop into the phone

  • and share old-school stories about some of these records

  • that I produced back when I was, like, 18 and 19 years old.

  • -Right, right. -And then it just kind of took off,

  • like, with the stories.

  • And then one of my buddies is another DJ named DJ Clark Kent.

  • He was like, "You should actually start deejaying

  • in-in your, uh, IG live."

  • And it turned into, like, this massive party.

  • What... Actually, I thought it was massive.

  • It went from 200 to 10,000 people,

  • and I was just excited about that.

  • -(laughs) -And by the time Fri...

  • By the time Friday arrived, it was, like, 25,000 people,

  • and J.Lo was in there,

  • -and then Drake popped in. -Right.

  • Oprah popped in,

  • and, uh, then Michelle Obama popped in.

  • And that was, like, I froze up for a bit.

  • And even though I deejayed for Michelle

  • and, uh, and the former president,

  • it was still kind of surreal that...

  • I'm used... I'm used to being in their world,

  • and now they're in my world.

  • Like, they came over to see what I was up to.

  • And just having all of these artists in there

  • -was just, like, amazing... -Right.

  • ...that they were coming to-to D-Nice

  • -to see what I was up to. -Right.

  • And the.. And, also, the music.

  • The music that I chose to play

  • was much different than what I would play at a party.

  • So, at a party, I'm looking at people

  • and trying to cater to them.

  • -Uh-huh. -But when you're in that...

  • in that world, there's, you know, there's no audience.

  • So I literally just played from the heart.

  • I played what I felt.

  • Do you think the sets you've created now

  • are gonna become the sets that you start playing

  • once social distancing is over?

  • Do you think... do you think this period

  • has helped D-Nice create, like, a new idea,

  • or do you think this set is specifically designed

  • for what you're doing on Instagram?

  • No, I think that this is going to become the norm of...

  • Because other DJs have called me, you know, to say--

  • like, I mean, other big DJs-- like, "Dude, you reminded me

  • of what it felt like to actually just play music that you love."

  • -Oh, wow. -So I think people are gonna start

  • incorporating that into their sets.

  • I think people were in that chat room--

  • in that IG live, rather--

  • to hear me play and to-to experience it.

  • And-and the fact that they were engaged for...

  • -I played nine hours in there. -Yeah.

  • -Yeah, it was a marathon. -It was a nine-hour set

  • of, like, a straight marathon set

  • where it was just fun, and it didn't even feel like it.

  • It was just mind-blowing. It was mind-blowing.

  • -So, I feel like... -You-you... Yeah.

  • I mean, to have... to have a party

  • where you have Michelle Obama pop in, I don't think...

  • I don't think... I think there's, like, a handful

  • of people on the planet who can say that phrase.

  • "I was throwing a party,

  • and then Michelle Obama pops in."

  • And now she hasn't just popped in.

  • The two of you are also teaming up.

  • You're gonna be... you're gonna be deejaying

  • another big set that's coming up,

  • but this time you're teaming up

  • with Michelle Obama's, um, organization.

  • What is... what is that gonna be?

  • The whole concept of it... It's Michelle's organization,

  • and she's trying to, you know, increase voter registration.

  • -Right, right. -So they came up with an idea

  • to throw a couch party where we can, like,

  • just kind of galvanize people to register to vote.

  • So it's a party with purpose, you know,

  • where I'll play great music.

  • We'll make sure, you know, to remind people

  • to log on to, you know, the site to register to vote,

  • -which is important, you know? -Mm-hmm.

  • We have to. I mean, it's a big election year,

  • so just trying to drive that traffic up.

  • Hey, man, if there's anyone who can drive the traffic,

  • it's the hottest DJ in the world right now.

  • It's so amazing, because when you just type "DJ"

  • into Google right now,

  • it autocorrects it to D-Nice.

  • -So, clearly, you've done a major thing. -Oh, wow.

  • Congratulations on creating something completely new,

  • and I hope this is just the beginning.

  • And thank you, man. Thank you for making us all dance.

  • Thank you for bringing a little joy into everybody's lives.

  • I'll see you at the party tomorrow.

  • All right, absolutely. Have on your dancing shoes, man.

  • -I'll be there. Let's do it. -All right.

All right, we can just jump into it.

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