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  • Smell is not choco

  • Animal smell?

  • Dancing, dancing

  • In my mouth

  • Animal??!

  • Animal!!

  • Over the years, a lot of people have asked me what Japanese people think about chocolate

  • particularly chocolate from outside Japan

  • and to be honest

  • I don't have a clue either!

  • But today is the day that we find out!

  • Today I'm off to meet my good friend Natsuki

  • and he'll be comparing some of the most famous chocolate brands and rating them.

  • On a scale from 1 to 10.

  • He'll be comparing Cadbury's Dairy Milk from the UK

  • Lindt from Switzerland

  • Hershey's from America

  • As well as "The Chocolate"

  • from Meiji, one of Japan's most popular brands.

  • "The Chocolate"

  • Ridiculous brand name!

  • Who knew a brand of chocolate could sound so frightently arrogant.

  • Right then, let's go and get an expert's opinion!

  • Off we go!

  • She sells sea shells by the sea shore.

  • She shell she shell by sea shell

  • Ready??

  • Yeah!

  • Chocolate time!

  • These are the 4 different chocolates to try

  • Today, you'll decide which one's the best.

  • And which one is the number one chocolate.

  • And we want you to try them without looking so put on this visual disabling unit.

  • There you go, put that on.

  • The first one!

  • Okay go!

  • Milky!

  • The milky taste!

  • Long sweet sweet

  • Long time sweet

  • It's good?

  • Very good!

  • 1 to 10?

  • 9!

  • 9! 9 out of 10?!

  • Wow! And...which chocolate do you think it is?

  • UK Style!

  • Cadbury!

  • Cadbury's

  • Okay!

  • I won't tell you!

  • I won't tell you until the end!

  • Okay next chocolate!

  • Here we go!

  • Why are you confused?

  • No!

  • Strange

  • Strange taste

  • Yeah?

  • Why is it strange?

  • Mixed taste

  • It's like a mixed flavor?

  • Milky?

  • Milky and berry

  • Milky and berry?!

  • No there's no berries!

  • Fruits?

  • Eeerrr nope!

  • Just milk chocolate!

  • Just milk..?

  • Yeah..

  • Seven!

  • Seven?! And which chocolate do you think it was?

  • Switzerland!

  • Switzerland?

  • Lindt!

  • Okay, and there's some left here

  • I'll take care of that

  • Okay, okay the third one, here we go!

  • It's big!

  • Bitter

  • Bitter?

  • And sweet!

  • Bitter and sweet?

  • It's still milk chocolate

  • Smell is not choco

  • Animal smell!

  • Animal! Animal!

  • Animal! Animal!

  • Why? Which animal?

  • And zoo

  • A zoo??!

  • Zoo...around...smell!

  • What??!

  • Zoo!

  • This is zoo!

  • It smells like a zoo?

  • Yeah!

  • That's the most bizarre strange description

  • Near animals!

  • The smell of a zoo

  • Scary!

  • Choco?

  • Yeaaah it's chocolate!

  • Taste is OK

  • Smell...like a zoo

  • What?!

  • It's not a good smell

  • This choco.....three!

  • Three??!!

  • Why?

  • Smell!

  • Bad smell?

  • Mmmh zoo!

  • The smell of a zoo?

  • Zoo!

  • This is zoo!

  • This is the first I think anyone had ever described chocolate as smelling like a zoo.

  • Okay and the final one!

  • This is the last one!

  • Does it smell like a zoo?

  • Not chocolate!

  • Gum?

  • Gum?!!

  • Gum!

  • What??!

  • Chewing-gum?

  • Doesn't taste like chocolate?

  • Doesn't taste!

  • Bitter!

  • Bitter?

  • Bitter!

  • Bigger bigger

  • Spicy!

  • Spicy??

  • Spicy!

  • Yeah! Wow!!

  • Sorry!

  • One!

  • One??!

  • One out of ten!

  • Two!

  • Two okay it's going up!

  • But it doesn't smell like a zoo

  • Mmh no not zoo!

  • Not zoo?

  • Concrete!

  • Smells like concrete?!

  • Concrete, asphalt

  • What? Where are you getting this from?

  • Alright well you can take off your blindfold!

  • So you ate in that order.

  • First, Cadbury's

  • Second Switzerland, Lindt

  • Third was Hershey's

  • ..the zoo

  • And fourth, yeah it was Japanese.

  • This is "The Chocolate"!

  • The Chocolate! This is premium this is!

  • Not premium! Too bad!

  • My favorite is this one

  • Obviously!

  • Yeah this one was perfect!

  • Nostalgic flavor for me

  • My second favorite

  • is this one!

  • Interesting!

  • I'm interested!

  • Yeah because...dancing!

  • Dancing!

  • My mouth!

  • Dancing in your mouth?

  • Dancing in my mouth!

  • Dancing in your mouth..

  • Fucking hell

  • The people at Lindt will be very happy!

  • And...Hershey's?

  • Like a zoo!

  • Like a zoo?! A good zoo?

  • Is that good or bad?

  • Mmmh good!

  • Very happy zoo!

  • Happy zoo!!

  • Taste is premium

  • Premium

  • Premium