My one word is believe and I believe in people

more than they believe in themselves.

And my sincere hope is that if you see in yourself

what I see in you you'll be able to change the planet.

So to help you on your journey today's message is

be open to the unknown.

Over to you Simon Sinek.

(rooster crowing)

♫ I wake up every morning

♫ Enspresso keep me goin'

♫ I wake up every morning

♫ Every morning

- Rarely are we instant experts.

You may have a particular gift or affinity toward something

but you still get better.

You know people would pay me high compliments when I started

speaking and then people who've seen me a year or two later

say that I'm even better.

And I feel it. - Why is that?

- Because you you you learn more you know.

I think that hubris is dangerous I think to think

that you're an expert in anything is a foolish pursuit.

You're never you're never as good as you could be.

There's always room for improvement,

there's always room to get better.

You know that doesn't mean you have to listen

to all the advice just you know not necessarily

because everybody know best.

But but to believe that you can be better

and to believe that you can offer more

is a constant pursuit.

You know I used to think being a public speaker

meant being poised and presenting in a way

that was compelling and speaking at the right pace.

And that's that's a part of it.

But but I have been taking more risks lately,

doing things that are very unstructured

and very uncomfortable.

And I will now do like if I have an hour to speak

I'd rather speak for 20 minutes

and do 40 minutes worth of questions.

And who knows how that's going to go.

And that to me, is the best.

And so I'm a better speaker because now

I'm way more open to the unknown.

Where a few years ago that that would have scared me.

- One of the greatest skills I think it can master

is to learn to be comfortable and be uncomfortable.

To lean in on it to feel the excitement and energy from it

as opposed to just the fear and shrinking downness

is which is what a lot of people do.

A lot of people are super uncomfortable when there's a new

strange scary situation happening

and want to lean in on that so you can grow as a human

but also you can bring the most to your business.

A good habit to try to get into is as soon as you think

of a new idea, as soon as you come up with something

that you want to try, you want to talk to that person,

you want to launch this new business, you want to

create this new campaign.

Assuming you have that idea find some small way to

take immediate action on it.

One, you're more likely to follow through,

you're more likely to build momentum,

and to actually see some results coming from it.

But two what happens is, here's what happens so often

there's so many entrepreneurs and it's so frustrating,

it's so limiting for a lot of you guys.

Is, you come up with an idea and you're excited right.

Like this could be a great new idea I really want

to try this thing out.

And then you add more layers and layers and layers

and extrapolations and this little tiny idea

becomes this huge big project.

And as you scale up the project and it's exciting

to think about how you can make it this big thing right

if you want to launch a YouTube channel

it starts with one video and then you think wow,

I need to have my banner art,

I need to have my production schedule.

I need to figure out what lights and what camera

or microphone.

And you like build up this huge project that is very

exciting but then the fear kicks in.

And then it's like, well how do I go out and

accomplish all those things?

I need a team, I need money, I need resources,

I need time, I need to plan, I need to plan, I need to plan.

And you're stuck in this constant planning mode

and it becomes such as such a big idea but then

you never do anything about it.

Where if you can cut that off sooner and as soon as

you get an idea while it's still little

of something that you want to try

go ahead and do it.

Go and see how it works.

See if you enjoy it.

See if you want to do it again.

I keep thinking back to dating as an example

where if you're about to meet somebody for the first time

if you're already thinking long term,

if you're already thinking about the wedding,

and the kids, and retirement in depth.

Like you're thinking all the way out there

you're putting so much pressure that you find out

even going to say hi to this person and you

don't even know if it's ever going to work out.

Or just go out grab a coffee, see if you like them.

See if you want to go up for another coffee right.

I think as soon as you get an idea to just try it

and it's uncomfortable and it's scary

but just try it in some small way.

I think about my Malaysia speech that I did

a couple years ago it was a meaningful speech for me

because the first time I introduced Your One Word

and Believe to an audience.

Maybe I did it to you guys first on YouTube

but like to an actual speaking audience.

And just before going on stage I had a woman stop me

at breakfast and was talking about

how she was being cyber bullied and how it was

really impacting her negatively and she

was thinking of shutting down all her social accounts.

And the impact that I had in her family

and just a really sad story

from a really beautiful wonderful caring woman.

And I was about to get on stage about to go do

my second speech and I just thought of this idea like

wouldn't it be great to involve her somehow?

Wouldn't it be great to get it give her some recognition

and have the people in the audience support her.

And so I brought her up on stage she had no idea

what was happening and I asked her you know,

"Are you okay if I tell your story?"

And she said, "Yes." and I told her story.

And then what I wanted people to do was while I was speaking

I had just my new friend here to the side of the stage

and I said, "Everybody what I want you guys to do is

"come up and take a picture with her,

"put hashtag I think with hashtag peace or hashtag love.

"And anybody who tagged me in the picture takes a picture

"with her and has hashtag peace or love,

"I will give them."

I gave them one of my my guides

"one of my e-book download that I had.

And while I was talking at the front

there was a huge line up.

And throughout the entire presentation people were taking

pictures with her and they were laughing

and they were smiling and there were tears of joy

and happiness and it really made an impact on my new friend,

this woman that I had met, but also on everybody coming

through that this was something that was really important.

And it made the talk that much more valuable to everybody.

And it just happened spur the moment this was not a planned

thing, if she didn't come and meet me at breakfast

and stop me and say hi and tell me her story

I wouldn't have done that.

I would have just continued with my regular regularly

planned speech.

And so I think it's good to have a plan but it's goof

to make adjustments, it's good to lean into the unknown.

I had this idea and instead of making it this big thing

that I could save for the next time I do a speech,

or the next time this thing happens

I'm going to do something right now.

And it may work and it may not work out

but I'm going to test it.

And that one worked out really well.

But sometimes it doesn't work out right.

Sometimes you fall on your face.

Sometimes you think you do that jump and you can't make it

and you fall down.

That's going to happen too

but I try to embrace the approach if I would rather know

and fail, than not know.

Then just live in my head

because I would hate to think that here is this

woman who I could have helped who could have made

a meaningful contribution to

and all these people in a room that I could have helped

them in a meaningful contribution to but I was too scared

to do it, I was too scared of releasing an

imperfect plan and so I did nothing.

And that's too often what we do in our business

and in our lives.

We had this idea and we're too afraid to release

an imperfect plan and we do nothing as a result.

There will never be a perfect plan.

You can think up a plan all you want but as soon as

you start to get out there into the world and test it

your plan will change.

Every single successful business the plan they started

with is not the plan that ultimately helped them grow.

It was part of their plan, but they had to change it,

had to adapt.

And so too many of us are just stuck in our heads

and we don't take enough action.

And so I strongly encouraged you the next time

you feel uncomfortable, the next time you're feeling

nervous about something, the next time you get that

little queasy feeling you know the, I don't know if I should

do that or not, just do it.

Say yes.

Embrace the approach it you would rather know

and have it fail then live the rest

of your life with regrets

because you wrre too afraid to take some kind of action.

So the question today is I'm curious

what is something that you are working on

that you're afraid to release?

That is imperfect but now you're going to go out

and push it and let people know about it

at least in a small way.

I'm curious, what is that project.

Leave it down the comments below

I'm really curious to find out.

And if you leave a comment within the first

couple hours is video going live

you have a chance to win one of two daily prizes.

I also want to give a quick shout out to Chris and Juliana.

Thank you guys so much for picking up a copy of my book

Your One Word and taking that great picture

in your car with it.

I hope you enjoyed the read and I really

appreciate the support.

Thank you guys again for watching.

I believe in you.

I hope you continue to believe in yourself

and whatever your one word is.

Much love and I'll see you again tomorrow morning

for another shot of espresso.

♫ I wake up every morning

♫ Enspresso keep me goin'

♫ Every morning

(typewriter typing)

- Do something new.

You know you've got to make you've got to get

in your comfort zone.

That's what we all do we get to a certain age

whilst in earth comfort zone with the recliners

watching television day in there.

And we get certain age we receptive I say,

why sit around watching television

through the rest of my life because I've done it all.

Sitting on my laurels it reads.

It's not worth it I mean life so short