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  • - Hello, Believe Nation, I'm Evan Charmichael.

  • My one word is believe.

  • And I believe that entrepreneurs are going to solve

  • all of the world's major problems.

  • I started the Mentor Me Series with a goal

  • to try to learn from people who've done a lot more than us,

  • people who have done amazing things,

  • that by spending a little bit more time with them,

  • hopefully, some of their values, their belief systems,

  • their way of thinking, seeps into us

  • to help us become the best version of ourselves.

  • So to help you on your journey today,

  • we're going to learn from Robin Sharma

  • and some of his best leadership motivation.

  • Mentor me, Robin.

  • And, as always, guys, if you're watching

  • if you hear something that really resonates with you,

  • please leave it down in the comments below

  • and put quotes around it so other people

  • can be inspired as well.

  • And when you write it down, it's much more likely to stick

  • with yourself, too.

  • Enjoy.

  • (uplifting music)

  • - I've spent so much of the past 20 years of my life

  • evangelizing a message that leadership is not about a title,

  • leadership is not about the size of your office.

  • Leadership is not about having formal authority.

  • Leadership is a mindset.

  • Leadership is a way of operating through your days.

  • Leadership is a heartset.

  • Leadership is a way of being.

  • And I think we're now in Leadership 2.0.

  • The old model of leadership said

  • you need to have a lot of money,

  • or you need to be a prime minister or a president.

  • You need to be a CEO or a managing director

  • in order to be a leader.

  • Leadership 2.0 is fundamentally different.

  • Leadership 2.0 simply says

  • if you can breathe, if you are alive,

  • you not only have the opportunity,

  • you have the responsibility to show leadership,

  • not only in your work, not only in your creativity,

  • not only in your impact, not only in your influence,

  • but even in your personal life.

  • So let's get right to the first tactic

  • for you to be an even better leader.

  • Install the lead with a title mindset.

  • And, again, that's just a away of thinking.

  • It's an approach.

  • So what I'm really suggesting is no matter what you do,

  • no matter where you station in life is,

  • start thinking like a leader,

  • because you really have a choice

  • when you go out in the world every day.

  • You can be a victim or you can be a leader,

  • but you can't do both.

  • And so the more you practice showing leadership

  • in your work, showing leadership with your family,

  • showing leadership in your community,

  • showing leadership in your private self.

  • Practice drives performance.

  • And the more you practice it,

  • the more you start to step in to the mindset

  • of a leader without a title.

  • Our wold says that if you are a leader,

  • in many ways, it's about what you get.

  • What I'm going to suggest to you, with deep respect,

  • being a leader is about what you give.

  • And it's a paradox, because as you give more,

  • you actually receive more.

  • But, again, society as sold us this methodology

  • and this philosophy that if we get from the world,

  • if we get more income, if we get more from our clients,

  • if we get more from our employees,

  • if get more from our sectors,

  • if we get more from society,

  • we will feel happy, we will be successful,

  • we will be at the top of the mountain,

  • we will live these epic, awesome and fulfilling lives.

  • And I don't believe that's the case.

  • And I haven't experienced that to be the case at all.

  • To me, if you give, and you are a humble instrument

  • of service, everything just falls into place.

  • And so what I wanted to do is really

  • start off by talking about the new economy.

  • The old economy was an economy of scarcity.

  • It was like there's not enough in the world

  • so how can I get as much as possible before it's all gone.

  • The new economy that we do business in

  • and that we live life in,

  • is one not of scarcity but it's about generosity.

  • And I think the person who gives the most wins.

  • And that's just the world we live in right now,

  • whether you believe this or not.

  • So what I'm going to challenge you to do is simply,

  • I'm going to walk you through some insights right now.

  • But start thinking about this.

  • What if Robin is right?

  • The strangest paradox of leadership

  • is not about what I give.

  • The strangest paradox of leadership

  • is as I serve more and help more people,

  • I not only become more, I actually receive more.

  • The first insight I want to offer to you

  • and I call it the 10X Value Obsession.

  • Just make a brain tattoo, sort of a psychological wiring

  • that you practice until the point

  • it's unconscious and automatic,

  • which is this.

  • How can I give my customers the 10 times the value

  • that they have any right to expect?

  • So whatever it is, whatever product you pour into the world,

  • how can that product give them 10 times the value

  • that they're expecting.

  • That dominant mindset and way of being

  • has colossal consequences.

  • You see, most people can talk the talk,

  • they don't walk it.

  • They talk the talk, "Yeah, I want to give.

  • "I want to wow my customers.

  • "I want to give great products.

  • "I want to give a great user experience,

  • "great customer service."

  • Maybe even to their friends.

  • They talk a good game, but there's a misalignment

  • between their vocabulary that they're expressing publicly

  • and their actual internal intent.

  • And when there is a misalignment with what you say

  • and what you truly feel,

  • even if what you truly feel is subconscious,

  • you don't even know it, people feel it.

  • So the first idea on this 10X Value Obsession,

  • you really want to come from a place where you actually feel,

  • "I need to be an instrument of service.

  • "Robin is right, I want to be a giver versus a taker.

  • "I want to give these people who put food on my table,

  • "that I call my customers, 10 times the value

  • "they have any right to expect."

  • And once that becomes your emotional

  • and your dominant way of being, people feel it.

  • And it changes your behavior.

  • And it changes your performance.

  • You actually go the extra mile.

  • You actually start to wow.

  • Your products are not mediocre,

  • your products are masterful.

  • Your team is not average, your team becomes iconic.

  • Why?

  • Because you're coming from that deep emotional,

  • passionate place that is far more powerful

  • than the cold hard logic of,

  • "Let us make our numbers

  • "so that we satisfy our shareholders."

  • Number three, I call it the three I practice,

  • the three I practice.

  • If you want to be a better leader, understand,

  • and then practice these three Is.

  • Number one, inspiration.

  • The job of a leader really is to inspire other people.

  • If you look at Steve Jobs, you look at Elon Musk,

  • you look at Nelson Mandela,

  • you look at Sergey Brin of Google,

  • you look at a Rembrandt or a Picasso,

  • these people were incredibly inspired.

  • They not only were incredibly inspired,

  • they were inspirational to other people.

  • I mean, there's that incredible story of Steve Jobs.

  • And a lot of people say Steve Jobs wasn't a nice person.

  • And, yet, if you were to poll the former employees of Apple,

  • they would say, "My years at Apple, working with Steve Jobs,

  • "were the single best years of my entire career."

  • And you say, "Why?"

  • And they say, "Because he was inspirational."

  • I mean, when Steve Jobs was a young man, or a young kid,

  • his father said, "Go out and paint the fence."

  • outside of their house.

  • And Steve Jobs said, "No problem."

  • He went out and he started painting

  • the outside of the fence.

  • A few hours later, his father comes out

  • and says, "Steve, did you paint the fence?"

  • Steve says, "I did, dad."

  • Steve Jobs' father inspects the fence.

  • And he says, "Steve, you did a great job painting

  • "the outside of the fence, but you didn't paint

  • "the inside of the fence."

  • And Steve Jobs looks up at his father and says,

  • "But, dad, no one's going to see the inside of the fence."

  • And his father looks at him and says, "But, son, we will."

  • Now it's many decades later and Steve Jobs is running Apple

  • and they're ready to launch,

  • or ready to develop, rather, the first Apple Macintosh.

  • And he looks at his design team and he said,

  • "Here's your deliverable.

  • "I want the outside of the computer to look so simple

  • "and so elegant like a piece of art.

  • "But here's the real mission.

  • "Make the inside so beautiful

  • "that it'll bring tears to our eyes."

  • And his design team looked at him and said,

  • "But, Steve, no one's going to see the inside

  • "of the Apple Macintosh."

  • And Steve Jobs looked at his team and said, "But we will."

  • That's inspiration.

  • I think the only title that really matters is CIO,

  • Chief Inspirational Officer.

  • So no matter what you do, whether you're a teacher,

  • or a firefighter, an astronaut, or an entrepreneur.

  • Maybe you're a managing director,

  • maybe you're a mother or father.

  • Be the CIO, the Chief Inspirational Officer,

  • of all you do.

  • The second I of the three I practice

  • to make you an amazing leader is influence, influence.

  • You want to be so good at what you do

  • that you influence other people.

  • You want to use the words and the language of leadership

  • versus victim speak.

  • You want to influence people by your mindset,

  • by your heartset,

  • you want to influence by your thinking patterns.

  • You want to influence people by your productivity.

  • So you want to influence people

  • and that's the job of a leader.

  • And then the third I of the third I practice, impact.

  • Less talk, more do.

  • No matter what your title is,

  • you know you're leading, you know you're winning

  • when you are creating impact.

  • A lot of people in the world,

  • and victims love to do this,

  • they talk about what they're going to do.

  • "Here's the project I'm going to launch.

  • "Here's the marathon I'm going to run.

  • "Here's the life I'm going to craft."

  • But they don't execute.

  • Impact is about translating your ideas to execution.

  • And so the fourth leadership lesson

  • is be deep versus be light.

  • Be deep.

  • I mean, this is a gorgeous opportunity

  • to build a monopoly of mastery within your industry.

  • I mean, you want to be so good at what you do

  • that when we watch you in action,

  • tears come to our eyes.

  • People rise to their feet and applaud you.

  • And how do you do that?

  • Well, you separate yourself

  • from the way most people operate in business,

  • and in life.

  • You go deep.