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How to Win friends and Influence people by Dale Carnegie
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In this video we’re gonna talk about how to get people to like you and we’re gonna
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talk about the 4 most important strategies to get people to like us and how they are
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paradoxical to the way they normally think of how to get people to like us. So now let
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me tell you my story. I got my first job out of grad school in engineering. I thought I
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wanted to impress everyone. I wanted to rise up the ladder. I wanted to be the smartest
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person in the room. I wanted to be liked by everyone. And what did I do? I would talk
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all the time. In meeting I would try to prove how smart I was. I still remember a meeting
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I was at my director and VPs and other engineers and my director said something which I thought
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was wrong and I pointed it out and I said, “No that is wrong”. Even though it was
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true that what he said was wrong and I thought in the moment that I had proved how smart
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I was, I had not really proved how smart I was but instead proved that I had no skills
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how to handle people. And I would talk on and on and on in like during lunch breaks
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or during off hours or even during times that we had together about my interest or the things
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I do in life about how amazing my life was, my passions, my interests, my hobbies, this
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and that, my, my, my. That’s all I was doing. I was only interested in what I was doing
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because I wanted to show to them that I was smart, I was intelligent, I was amazing. I
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was trying so hard to prove that I was worthy, that I was smart, that I was intelligent,
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that I belong there, that they should promote me, that they should like me. And what happened
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a year and a half later? I got laid off. And I thought, well these guys have no idea what
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they missed out on so they have no idea how smart I was, how intelligent I am. And so
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disappointing. Until a friend of mine handed me the book How to win Friends and Influence
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People. And this book revolutionized my life. Literally revolutionized my life because I
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did not realize that everything I was doing up to that point in terms of human relationships,
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in terms of winning friends. Everything was wrong. Everything was the exact opposite of
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what I should have been doing because the paradoxical truth of how to win friends, how
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to get people to like you, Is that we had to like people in order to have them like
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us. That is the paradox. We think that we have to make them like us. But no, it’s
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much much much more effective for us to like them. Because when we like them, they like
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us. And the truth is can you really like someone by talking all the time or being interested
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in yourself or proving how good you are or proving how important you are. Can you really
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like someone like that? No. and if you cannot like someone as the paradox says if you don’t
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like them they will not like you. So, in order to get someone to like you, you have to like
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them. And how do you do that? There are four key strategies.
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The first one is to become genuinely interested in other people as Dale Carnegie says. You
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will make more friends in two months by being interested in other people, than in two years
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by trying to make people interested in you. Because the fundamental truth is people are
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interested in themselves. If only I had the understanding that I need to talk to my colleagues
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about their interests. If I could only become interested in their lives, in their pains,
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in their frustrations, in their challenges, I could have become more friendly to them
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and I could have had more friends. The second important key, be a good listener
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and encourage others to talk about themselves. There’s a reason why we have two ears and
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one mouth. And here’s another paradox, if you aspire to be a good conversationalist,
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you have to be a great listener. You have to give them the gift of your full attention.
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You have to encourage them to talk about their accomplishments, about their well-being, about
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things that they enjoy. You have to listen. Because people are so much more, a hundred
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times more interested in themselves and what they’re talking about than what you have
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to talk about. So people will think of you as a great conversationalist if you are a
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great listener. And the funny thing, the paradoxical thing is, when you think of a conversationalist,
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you think of someone who can converse, who can talk. But it’s the opposite. The paradox
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which is true which is someone who can listen, someone who can ask questions and just let
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the other person talk. The third truth about getting people to like
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you is to talk in terms of their interest, not yours. The exact opposite. Don’t talk
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in terms of your interest. Talk in terms of the other person’s interest. That’s the
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road. The royal road to a person’s heart which is to talk about the things that interest
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him or her the most. Talk about their kids, their family, their health, their relationships
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whatever it is. There are quite a few things, there are quite a few reasons why you should
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talk about them because first of all, it gets them to like you. But also you get to learn
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something new. You get to see the world from their eyes. You get to see and learn what
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they have learned. And the fourth truth of getting people to
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like you is to make the other person feel important and to do it sincerely. That is
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probably the one truth that I completely missed on when I was constantly in my job when I
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was trying to prove how good I was, how important I was, how smart I was, how capable I was.
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I was doing the exact wrong thing because as William James said, the deepest principle
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in human nature is the craving to be appreciated, the craving to feel like we’re good, that
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we are worthy. When you take that away from people, you cannot get them to like you. So
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people want to be appreciated, people want to feel like they’re important in your life.
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When you can show it to them that they are important to you, that’s when you become
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important to them. And very paradoxical idea. Only when you feel like they are important
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to you, will they now start to feel that you are important to them. And really interesting
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example from the life of Benjamin Disraeli, the legendary UK prime minister. One time
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when he was running for elections, this lady went for dinner with the guy who was competing
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against him who stood against him in the elections. And she said, when I got done with the dinner
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I felt like I was in the company of one of the smartest men in the world. That gentleman
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was so smart. Definitely he deserves to run for prime minister of the UK. However, a few
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days later she went on a dinner with Benjamin Disraeli and here’s what she said about
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Benjamin Disraeli, she said, when I went for dinner with Benjamin Disraeli, I felt like
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I was the smartest person in the world and that is why I will vote for Benjamin Disraeli.
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Now this is the key, Benjamin Disraeli made her feel important. He talked to her about
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herself. He let her talk about her interest, her passions, and he let her proved to him
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she was important. And that’s when she knew she was important to him, he was important
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to her. So there you have it. How to win friends and
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influence people. 4 really key skills to get people to like you. 4 paradoxical skills to
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get people to like you. Always remember, if you can remember one thing from this whole
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thing, in order to get people to like you, you must like them. That is the way forward.