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  • Next stop is iPhone.

  • iPhone has been embraced by customers around the world

  • and it's growing by leaps and bounds not only in the United States

  • but in all corners of the planet from India to Turkey to Spain

  • in fact, at a worldwide level last quarter

  • iPhone grew at three and a half times the rest of the industry

  • this is truly remarkable and in China it's even more incredible.

  • iPhone grew a stunning 75% versus the rest of the industry in decline.

  • iPhone 6 and iPhone 6 plus has been truly amazing.

  • It's been a phenomenal year.

  • iPhone 6 is the most popular iPhone ever.

  • in fact, these are the most popular phones in the world

  • but more important to us, they are the most loved phones in the world

  • with customer satisfaction literally off the charts

  • and far above any other phone. thank you.

  • So, how do you follow a success like this?

  • I got a question a few times. I am thrilled to show you the newest iPhones.

  • Introducing the Iphone 6S and the Iphone 6S Plus,

  • we are driven to innovate Apple you've seen that all morning and no product is more about innovation than the iPhone

  • from the very start, the iPhone has been about bringing innovations

  • that really important in people's daily lives

  • and as a result iPhone has changed the world.

  • but we have to show you today is really awesome and while they may look familiar,

  • we had changed everything about these new iPhones.

  • the team has worked incredibly hard to deliver new capabilities that are truly meaningful in our lives.

  • the iPhones , you are about to see are the most advanced iPhones ever.

  • and in fact they are the most advanced smartphone in the world.

  • To walk you through them, I'd like to invite Pill back up to the stage. Pill!

  • I'm truly honored to represent all of the incredible team that Apple

  • that works so hard on this product and be the one to present them to you now

  • because these new iPhones are absolutely beautiful most incredible iPhones we've ever made.

  • this is the brand new rose gold aluminum finish. while may look the same,

  • this is an entirely new aluminum, it is an apple custom alloy of 7000 series aluminum

  • the same alloys that are used in the aerospace industry.

  • the new iPhone success comes in four metal finishes:silver,gold, space grey,and the new rose gold.

  • it comes in two sizes, the iPhone 6S, with its 4.7-inch Retina display

  • and the 6S Plus with its 5.5 inch Retina display.

  • and those displays are covered by brand new glass.That's the strongest in the industry.

  • it's made with a dual-ion exchange process and they're incredibly durable.

  • perhaps the most profound feature, iPhone has ever brought to the world is multi-touch.

  • Multi-touch has changed how we interact with other devices

  • and taught us about pinch and zoom and swipe.

Next stop is iPhone.

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Iphone 6S - Official Video By Apple

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    Rose posted on 2015/09/10
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