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This is the Copenhagen Wheel.
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It turns your ordinary bicycle into a smart electric hybrid by simply replacing your back wheel, connected to your smart phone, download the app, and you're ready to go.
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Bicycles are a great way to move around.
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Sometimes distances are too long. Hills can get in the way. And hard journeys to work making you covered in sweat.
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The Copenhagen Wheel is here to change all that.
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The technology was developed over several years at MIT, together with the city of Copenhagen, one of the world's most innovative places for cycling.
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Its original inventors licensed the technology and founded Superpedestrian, the starter where we are now working around the clock to bring the wheel to you.
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Like the best riding companion, the Copenhagen wheel learns how you pedal, and integrate seamlessly with your motion.
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It captures your energy when you break or go downhill.
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And gives you push when you need it with 3 to 10 times your regular foot power.
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It's easy. Ride it just like a normal bike.
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As you pedal, the motor automatically kicks in with no additional throttles or buttons.
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All technology for the Copenhagen Wheel is contained within the red casing, including motor, removable batteries, wireless connectivity,
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smart locking, multiple sensors, and embedded control system.
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Use your smart phone to customize your ride. Monitor your physical activity, gather information from your environment to share with your friends and fellow cyclist.
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And if you're a software developer, you can even create your own biking apps.
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So whether you carry yourself, your kids, or your gear.
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Hills seem flat, distances shrink, and you can cycle just about anywhere.
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So transform your bike and transform your city.
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The Copenhagen Wheel.