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  • This is Tom, Generation Y, also a known as a Millennial. That’s not some kind of secret

  • code forsuper powers’, it means he was born somewhere between 1982 and 2004.

  • And this is Molly, Generation X. Molly’s grandparents had between 1 and 2 employers

  • in their lifetime, her parentsthe baby boomershad about 3-4. Molly is likely

  • to have double the number of employers her parents had, does this mean Tom is likely

  • to have double that of Molly? Confused? Don’t be. This means that Tom

  • could have 15 to 16 employers throughout his career, and if Tom has children, Generation

  • Z -or digital natives- theyve been technology whiz kids since before they could talk, could

  • they have up to 32 employers? Since 2009, Adam Kingl from London Business

  • School has been surveying Generation Y to understand their attitudes towards work, employee

  • engagement, and leadership. He set out to answer a number of questions on the future

  • of business: If the number of employers doubles for each generation, what expectation does

  • this set for Generation Y who are already entering their 30s, and in some cases, already

  • leading in organizations? 90% of those surveyed said they planned to leave an employer within

  • 5 years, with over a 3rd giving it just 24months. So, how can employers ensure value from employees

  • who only stay a short while? It’s a tough one, there’s almost 40% start a new role

  • already planning their next career move, and are rarely dissuaded by promotion opportunities.

  • 54% actually feel more loyalty to their team than to the organization, but what matters

  • to them most is a good work life balance, and organizational culture.

  • So, Tom cares about his colleagues, but what else does he care about? 43% of the Generation

  • Y surveyed said, as future CEOs, they would prioritize making their organization and world

  • a fundamentally better place over focusing on the financial worth of the business.

  • So, as work life changes with the evolving priorities of Generation Y, which employers

  • will win the war for talent? Theyll be the ones who can redefine what it means to

  • work for them. Were crossing a meridian where financial value is no longer king, and

  • social and human impact are increasingly important; a collective leadership culture is talking

  • hold, driven by a sense of community, and the courage to think beyond just the quarterly

  • results. Right now the future of business is being

  • shaped by Generation Y, but what impact can we expect when Generation Z are in charge?

This is Tom, Generation Y, also a known as a Millennial. That’s not some kind of secret

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A2 UK generation molly work life business school leadership london

How is Generation Y changing the way we work? | London Business School

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