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• On February 5th, 2018

• we accidentally saw

• just how much Marques Brownlee makes per month from YouTube Ads.

• He released a video showing his phone

• without realising that he accidentally showed his YouTube analytics.

• Before he managed to remove it, We managed to make a copy of it.

• This will be the first invaluable piece of our puzzle

• as we set out to find out how much MKBHD earns.

• Let's begin by calculating his Cost Per View

• we do this by dividing his estimated revenue, by the total number of views shown on his phone.

• In January 2018 he made 0.0018 cents per view, or 1.86\$ for every 1000 views on his channel.

• It's not a bad start, but how much does MKBHD make from YouTube's ad revenue in a year?

• Well, now that we know his Cost Per View, we can get a pretty accurate idea.

• Let's take his total number of views for the last 12 months from the day of making this video,

• multiply it by our Cost Per View,

• and we get \$1 031 538 dollars.

• This is how much ad revenue he is left with after 12 months,

• and I say left with because Google took a 45% cut.

• If we also take Google's cut into into account,

• MKBHD's channel made a total of \$1 875 523 in ad revenue,

• with Google taking 843 thousand dollars.

• But we all know that Marques also makes money from selling his merchandise,

• like t-shirts and hoodies from a company called Cotton Bureau,

• So, lets dig deeper and find out exactly how much MKBHD makes in TOTAL.

• This, is where the second piece of our puzzle comes into play:

• a snippet from Marques' interview from March 21st, 2019 where he says,

• makes up (Marques speaks) "40-50%" of his total revenue.

• Since he still hasn't yet launched his secret business which I'll reveal somewhere at the end of this video,

• It's safe to assume that this ratio is still the same in 2020.

• With this information, let's take his Ad Revenue earnings for the last 12 months

• and calculate what his total revenue would be if they made up either a 40 or 50 percent share like he said.

• Assuming his CPV and the revenue ratio remains the same,

• 2.06 - 2.58m million US dollars

• is an accurate estimate of how much MKBHD earns in 1 year

• But REVENUE is not PROFIT!

• this isn't how much money he actually keeps.

• Apart from Google's cut, his still has expenses, such as salaries for his full-time and part-time staff,

• new video gear and travel costs.

• To get an estimate for his expenses,

• lets go ahead and find the average salary for the entry level equivalent of the positions his staff have.

• and, assume that he needs another 150k for his part-time staff and all other expenses.

• If we round up 147 to 150, we have total yearly expenses of 300 thousand dollars.

• Now before you think to yourself WOW, that's still a ton of money!

• lets not forget the TAX MAN, shall we?

• Taking into count that he's based in New Jersey,

• he will have to pay federal income tax, state income tax and Federal Insurance Contributions Act tax,

• he'll have to pay between 803 thousand - 1.052 million dollars IN TAXES.

• So how much does Marques Brownlee make in total per year

• Well

• He started off with a total yearly revenue of 2.9 - 3.4 million USD

• He spent an average of 300K on business expenses

• And the Tax Man took 803 - 1.05 million dollars.

• Leaving him with a total profit between 960 - 1.22 million dollars.

• Wondering what he spends his money on?

• Well, Marques actually pays himself a small amount of this and chooses to reinvest a lot of it back into the business

• to keep improving the videos he makes for us.

• What's are some of the things he buys with all the money?

• Say hello to MIA

• his camera robot that costs an astonishing 150 thousand dollars.

• This is actually not a lot taking into count

• that Marques Brownlee is one of the biggest, most reputable and influential tech reviewers in the world

• who's been perfecting his craft for 11 consecutive years

• regardless of having started with 3 years of slow growth

• and being rejected 3 times by YouTube to join the partnership program.

• It's time for the long awaited secret reveal for those who stayed until the end of the video

• On September 16th, 2015

• Marques Brownlee filed to register theMKBHDtrademark

• to be used on cell phone cases, namely, cell phone covers.

• Given his huge audience,

• when he starts this business,

• you can be sure that his youtube ads will be a much smaller share of his total earnings.

• Thank you watching!

• if you enjoyed this video please leave a thumbs up to let know

• and subscribe activating the bell icon

• if you'd like YouTube to tell you

• when I release data driven insights on how famous YouTubers like MKBHD became successful.

On February 5th, 2018

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B1 US revenue total tax ad yearly earns

# How much money MKBHD earns (LEAKED) - 2020 Net Worth

• 7 0
erikayokoyama posted on 2021/01/05
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