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  • (Violence by GRIMES playing)

  • - Hey I'm GRIMES, today I'm gonna be taking you through

  • my violence music video, this is PLAYBACK.

  • (Violence by GRIMES playing)

  • I mean I feel like the thing about this music video

  • is that everything we planned for it to be

  • completely failed in every capacity,

  • but then it kind of turned out really well,

  • sort of despite that.

  • We'd been shooting for six hours,

  • we hadn't gotten any of the shots we wanted

  • like, there were just issues with the lighting,

  • there's issues with the location.

  • It was a total fricking mess.

  • It ended up being this weird, sort of,

  • more performance video than like the concept that we had.

  • Sometimes you just capture like a performance

  • where you're like oh this was a great-

  • like I'm usually super stressed on music videos

  • so randomly I was like in a good mood for the last hour.

  • (Violence by GRIMES playing)

  • - So this was shot at this church called Vibeana.

  • Everything is all white, there's this program called

  • ZeeBrush, which is like for like 3D modeling

  • and like sculpting and that kind of thing

  • and like when you make stuff in ZeeBrush

  • everything's all kind of white or gray.

  • I've always been really into the, the aesthetics of

  • this program and so I was like oh yeah,

  • this church will look, like we'll just like pretend

  • we're in like a unrendered 3D modeling program.

  • That was kinda like supposed to be the concept

  • it obviously doesn't look that way,

  • so that was one of our things that's like

  • when we got on set and started filming

  • we were like okay this doesn't look anything like

  • (laughs) what we were planning for it to look like.

  • We only spent, maybe six hours filming,

  • that was part of what was so stressful

  • is they had like really limited hours.

  • It was definitely like a very intense day

  • and pretty much everything you see is from the last hour.

  • That's why there's sort of all these,

  • these glimpses of shots where you're like

  • oh she's wearing a different outfit

  • and there are throw-about dogs.

  • Yeah and we really wanted to just be in the uncanny valley

  • between the real church and the fake church

  • and like the girls dancing versus like,

  • 3D models of the girls dancing.

  • I guess that's sort of a meditation

  • on the nature of violence because, you know,

  • by like removing our physicality you sort of start

  • to consider like, can violence be translated

  • into the digital realm?

  • (Violence by GRIMES playing)

  • I'm obsessed with like the history of warfare

  • it's actually one of my main interests probably.

  • So I like all weapons, but swords are easy to obtain,

  • like costume places.

  • I know a lot of people with a lot of swords

  • and I own a lot of swords.

  • I guess I just, I love the juxtaposition of like fashion,

  • the loaded imagery of a weapon.

  • But swords I feel like are abstracted

  • from like real violence, because it's like people are

  • mostly not killing people with swords.

  • (Violence by GRIMES playing)

  • Everything about this music video it's insane

  • that it turned out good,

  • because it was like everything was falling apart

  • until literally minutes before we were shooting.

  • But my stylist Turner, just like,

  • randomly showed up with this stuff.

  • So we were shooting the dance scene

  • and like I couldn't stop making

  • like really dumb facial expressions

  • and I was like I can't keep it together, like ahh

  • and then again Turner, my stylist, just pulled out

  • these masks and I was like ah thank God.

  • Basically I had like a mental breakdown

  • during the choreography scene and wearing a mask

  • was the only way to surpass the moment.

  • The choreographer's named Netsky

  • and I've known her for like eight years now?

  • She danced for me like way back in the day.

  • We were trying to hire choreographers

  • and then I was just like man

  • we should just call Netsky because she's very talented.

  • She does a lot of like free-styling and stuff.

  • The choreography was like very inspired by this girl

  • Cindy on TikTok, that's like all this weird kind of like

  • gun shit, but it's like cute hand choreography

  • which I really like.

  • I actually haven't danced in like ten years,

  • this was all real fast,

  • like I learned most of it in an hour,

  • we only did two rehearsals.

  • I don't know, we didn't actually, the dancing

  • was very natural and just easy

  • and just sort of happened like it was like

  • quite a seamless - when things are easy,

  • they're almost always good in art.

  • (Violence by GRIMES playing)

  • Someone on the set asked me earlier

  • what my biggest inspiration is and I guess in a weird way,

  • I feel like probably my biggest inspiration is

  • like Bollywood stuff, just cause my stepdad's Indian

  • and I kind of grew up you know surrounded by Bollywood stuff

  • and just I guess it's a big influence on me,

  • you know like the super overdubbed like tight vocals,

  • like the verb and like, in the film Dil Se

  • the song Satrangi Re, the video for it and song

  • is just like probably one of my biggest influences

  • in the world and it's literally one of

  • the greatest pieces of art I've ever seen.

  • It's, if you could count it as a music video

  • I think it's like one of the best music videos ever made.

  • (Violence by GRIMES playing)

  • Well I started directing music videos I guess,

  • out of necessity, the first music video I ever shot

  • it was just like a mess, like I was like

  • this is a fricking disaster and my friend was a DP

  • so I was like hey John, shout out John Londono

  • cause he allowed us to use his studio for free

  • and his cameras for free,

  • which basically is why I have a career

  • so always shout out John Londono.

  • I was like this is a mess, what are we gonna do?

  • And he's like it's a mess,

  • you can come shoot something in my studio like tomorrow

  • for a different song and we'll just like make something

  • and we'll make it good and we'll like sneak it out

  • before this other music video's coming out.

  • You know calling friends like I'll give you like

  • booze and cookies, I just made a bunch of food,

  • spent like twenty bucks on alcohol

  • and was just like if people just please show up

  • and we'll just make something on the spot and um-

  • But it was like really fun and it turned out really well

  • and it was sort of like mini viral.

  • I just noticed that things were better if I was um,

  • at the helm I suppose.

  • I've become much more professional since then

  • but that's sort of how I started directing.

  • It allows you to hold the paintbrush I guess.

  • (Violence by GRIMES playing)

  • I work very closely with my brother,

  • he's kind of my primary creative partner on visual stuff.

  • We're not actually twins but we have like the same

  • identical taste, pretty much,

  • so he's just a very reliable person with creative stuff.

  • Like I know if I'm like can you go handle that?

  • Like, I don't need to be approving things,

  • I know it'll just be good.

  • So, I've kind of just been giving him a bigger role

  • and a bigger role and he's pretty involved

  • in the music videos.

  • Honestly I think the thing I like the best about

  • this music video and the reason we shot this actually

  • is the song wasn't even supposed to be on my album.

  • I just made the song with this guy i_o,

  • which is something I don't normally do

  • and because I hadn't actually spent that much time on it.

  • So this is like one situation where I'm just like man,

  • I still love this song,

  • I'm playing this song in the car all the time,

  • like let's just like change the first single

  • and make it this song and everyone was like

  • (laughing) this is a terrible idea.

  • But I was like, I just, I need to make a music video

  • for something that I'm currently loving.

  • Like I feel like you can tell that I'm like digging

  • the song in the video as opposed to like,

  • the song giving me PTSD from having spent

  • way too much time on it.

  • Yeah, I mean everything about this

  • just has like a joyousness to it I think

  • because I wasn't as burnt out as I normally am.

  • (Violence by GRIMES playing)

(Violence by GRIMES playing)

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Grimes Talks "Violence" Music Video and Taking Inspiration From Bollywood and TikTok | Playback

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    Summer posted on 2020/10/15
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